Arogunmati Oluwadamilola Alexander 18/eng05/011 Mechatronics Engineering



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1588109526Arogunmati Oluwadamilola Alexander 18ENG05011 Agricultural Business Plan4
MARKET AND SALES
Customers will want to buy products that are easily available and affordable. Therefore the management has focused on production and distribution efficiency as well as the demands of the target markets. The target markets will include other cities located in Rivers state as well as
Bayelsa and Delta. It will also include South-East states such as Imo and Abia State. These states are zones have been picked due to the rising demand for high-quality palm oil. Market share will be 10% on niche markets in the South-South and South East of Nigeria. We will be able to make available, high-quality palm oil to the targeted niche markets as well as for other companies within the geographical zones who require the product for their own manufacturing needs.
COMPETION ANALYSIS
There is a lot of competition in terms of production within the states in the south-south and southeast of Nigeria. States like Akwa-Ibom produce very large amounts of palm oil. Other


Arogunmati Oluwadamilola Alexander ENG Mechatronics Engineering
7 states such as Delta and Rivers also have very significant competitors. Most of the palm oil used in the country is generated from these regions. However, the demand in these areas of Nigeria seems to be increasing every year. This is because most of what is produced by companies is transported to other states while the demand requirements within the region are not met. So the sale of palm oil within these regions of high production will be very feasible especially at lower prices but competitive quality. The analysis shows that even though there is completion, the supply of our product will help meet the demands of the market at low price for the locals small scale marketers and also for the large scale industries.
TARIFFS AND IMPORTATION RESTRICTIONS As said earlier, Nigeria Liquefied Natural gas is sponsoring this project to encourage businesses that are making use of Nigeria’s own raw materials instead of importing foreign ones into the country. Nigeria as a whole is also placing higher tariffs on goods which can be produced in the country. This also includes aiding businesses like these in importing agricultural equipment needed for production in Nigeria.

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