Business model
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BUSINESS STRATEGY - INDEX
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- Key resources
- Key activities
| Revenue stream
The cash a company generates for each customer segment 2 types of revenue streams: Transaction revenues resulting from one-time customer payments Recurring revenues resulting from ongoing payments to either deliver a value proposition or provide post-purchase customer support Ways to generate revenue streams: Asset sale Usage-free Subscription fees Lending/ renting/ leasing Licensing Brokerage fees Advertising
Key resources Assets required to make the business model work Categories: Physical: physical assets, i.e. PP&E, distribution networks.. Intellectual: brands, proprietary knowledge, patents, copyrights, customer database Financial: cash, lines of credit, stock option pools for employees Human Key activities The most important things a company must do to make its business model work Categories Production: designing, making and delivering a product in substantial quantities/ superior quality Problem solving coming up with new solutions to individual customer problems Platform/ network Download 127.05 Kb. Share with your friends:
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