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Peter W. Cardon teaches management communication, international business communication, new media and communication, and advanced business writing at the University of Southern California. His primary research interests are intercultural communication and social networking. Pete is a past President of the Association for Business Communication and a board member for the Orchid Foundation. Prior to joining USC, Pete taught at the University of South Carolina for six years and Utah State University for three years. Before working in higher education, he held several marketing and management positions in the tourism and manufacturing industries. Along the way, he has worked in China for three years and traveled to approximately forty countries for work and research. He is the author of Business Communication: Developing Leaders for a Networked World. Sam H. DeKay 
sdekay@bnymellon.com,sdekay@earthlink.net Sam H. Dekay is a Vice President for Technical Communication at BNY Mellon Corporation, which is headquartered in New York City. He also serves as Chair of the Business Practices Committee of the Association for Business Communication (ABC). This committee is responsible for informing members concerning current workplace trends and for publishing the Business Practices Themed Section in Business and Professional Communication Quarterly, an ABC journal. His research interests include the influence of technology upon business and professional communication and also the history of workplace communication. Sam is a CCI Member. Carolyn Meyer, PhD 
cmeyer@ryerson.ca Carolyn Meyer, PhD is Associate Chair of the School of Professional Communication at Ryerson University in Toronto. Since joining the faculty at Ryerson in 2005, she has designed and taught undergraduate courses in business and technical communication, communication and law, and communication history as well as graduate courses in grant writing and fundraising and risk communication. As the recipient of a SSHRC Ryerson Internal Grant, she has conducted a critical discourse analysis of computer-mediated communication and the impact of new media on language change. Her recent genre-related research and conference papers focus on forms of promotional and academic discourse and how novice grant-writers gain genre and procedural knowledge and develop communicative practices. She is the author of The Reader: Contemporary Essays and Writing Strategies (Prentice Hall Canada), The White Collar Book: Poetry and Prose of Canadian Business Life (2011), and Communicating for Results: A Canadian Student’s Guide, a market-leading professional writing textbook, now published by Oxford University Press and soon to be issued in a 4th edition, and used at over 20 colleges and universities across Canada. She is the recipient of a SSHRC Post-Doctoral Fellowship and has taught at the University of Toronto and Mount Allison University. She is currently serving a second term as the Vice President (Canada) of the Association for Business Communication. 12:45 PM – 2:00 PM / Room 750 LUNCH Thursday, June 2 - CONCURRENT SESSIONS -- #5 2:00 PM – 3:15 PM / Room 750 PANEL SESSION #5A: WRITING AND CORPORATE COMMUNICATION Writing for social media in the contemporary corporate arena Roslyn Petelin Internalizing Citizenship Behavior through Internal Communication among Indian Public Services Employees Neha Sharma Corporate Communication and Business Communication: So Close and So Far Away Martin Nielsen 2:00 PM – 3:15 PM / Room 763
Sonja Vervey Understanding Employees’ Responses to Internal, Participative CSR Approaches Carina Koch The War on Tobacco: A PR Campaign for Good Rebecca Carriero 3:15 PM – 3:45 PM / Faculty Lounge
Mona Anderson Employee Participation in Open Innovation Communities on Internal Social Media Helle Gode Trust and Internal Social Media Conversations Mia Leppala 3:45 PM – 5:00 PM / Room 763
Constance Kampf Stop Organizational Change and Start Organizing (Change) Wim Elving 5:00 PM / Room 750
6:00 PM – 8:00 PM / Faculty Lounge CONFERENCE AWARDS RECEPTION: ANNOUNCEMENT OF BEST PAPERS Michael B. Goodman, Conference General Chair Tim Coombs, Conference Co-Chair FRIDAY, JUNE 3 8:30 AM – 8:45 AM / Faculty Lounge REFRESHMENTS 8:45 AM – 9:30 AM / Room 750 PLENARY SESSION SPEAKER & DISCUSSION Corporate Communications: An International Journal A Vision for the Future This session will discussion the current and future direction of Corporation Communications: An International Journal. The discussion will cover the scope of manuscripts for the journal, the increase in journal size for next year, the expansion of the board, and movement toward an impact factor. Keynote Speaker Timothy Coombs, Editor CCIJ W. Timothy Coombs (PhD from Purdue University in Public Affairs and Issues Management) is a full professor in The Department of Communication at Texas A&M University. He has received the 2002 recipient of Jackson, Jackson & Wagner Behavioral Science Prize from the Public Relations Society of America and the 2013 Pathfinder Award from the Institute of Public Relations in recognition of his research contributions to the field and to the practice. Dr. Coombs was a Fulbright Scholar in Estonia in the Spring of 2013 where he helped to establish courses in crisis communication at Tallin University and worked with the communications officers from a variety of cabinet-level ministries on crisis communication. In the Fall of 2013 he was the named NEMO Professor at Lund University, Helsingborg Campus. NEMO is a grant-funded project that examines the effects of new media on society. Dr. Coombs is an Honorary Professor in the Business School at Aarhus University in Denmark. During that time Dr. Coombs did a number of guest lectures in Sweden including working with the communication officers of the Church of Sweden on crisis communication in the digital age. His crisis books include the award winning Ongoing Crisis Communication, Code Red in the Boardroom, and the co-edited The Handbook of Crisis Communication with Sherry Holladay. His other works include two award winning books with Sherry Holladay, Public Relations Strategy and Application: Managing Influence and It’s Not Just PR. Dr. Coombs has worked with governments, corporations, and consulting firms in the U.S., Asia, and Europe on ways to improve crisis communication efforts for themselves and their clients. 
9:30 AM – 10:00 AM MORNING BREAK & REFRESHMENTS Friday, June 3 - CONCURRENT SESSIONS -- #7 10:15 AM – 11:15 AM / Room 750 PANEL SESSION #7A: PR TOPICS (1) The Case for Hobby Lobby: From Creating Crafts for Hobbyists to Lobbying Justices of the US Supreme Court Irene Maslowski Using Sustainable Social Marketing to Respond to Global Climate Change Stevina Evuleocha Avoiding PR Crises: Strategies and Communication Douglas Muzzio, Jack Krauskopf 10:15 AM – 11:15 AM / Room 763
Chen Yinglin It’s Good for You Because It’s Good for Them: Communicating the Costs of Participation in Volunteer Tourism Kathryn Lineberger Friday, June 3 – CONFERENCE CLOSING SESSION 11:15 AM – 11:45 AM / Room 750 CLOSING ACTIVITIES Acorn Commendations for Best Presenters Patricia Scott, PhD, University of Pennsylvania & Uhmms Corp CONFERENCE RECOGNITION AWARDS Michael B. Goodman, Conference General Chair W. Timothy Coombs, Conference Co-Chair FAREWELL Michael B. Goodman, Conference General Chair W. Timothy Coombs, Conference Co-Chair 12:30 PM – 2:30 PM / Room 750 CCI ADVISORS MEETING & LUNCHEON Conference Panel Underwriters Peter W. Cardon, President, ABC - Association of Business Communication Jesper Falkheimer, Editor, Journal of Communication Management Conference Proceedings Editor Yan Jin, PhD, Grady College of Journalism and Mass Communication, University of Georgia, USA Proceedings Editorial Assistant Sunsu Kim, PhD student, Grady College of Journalism and Mass Communication, University of Georgia, USA Conference Program and Proceedings Assistance Chiara Basso Thomas Cronin Sarwat Zabeen Conference Coordination Lancia Yan Irem Alkut Conference Award Sponsors Melissa Foyt, Corporate Communications: An International Journal, Emerald Group Publishing Limited Patricia Scott, PhD, University of Pennsylvania & Uhmms Corp Conference Program Committee (in attendance1) (reviewer2) Norm Booth, D Litt, Coyne Public Relations, USA2 W. Timothy Coombs, PhD, Texas A&M University1 2 Shui Duen Chan, EdD, The Hong Kong Polytechnic University, Hong Kong2 Wim Elving, PhD, Corporate Communications: An International Journal1 2 Jesper Falkheimer, PhD, Lund University, Sweden1 2 Finn Frandsen, Mag Art, Aarhus University Christina Genest, CCI at Baruch College/CUNY (retired), USA1 2 Roger Hutt, PhD, Arizona State University, USA1 2 Yan Jin, PhD, University of Georgia, USA 2 Anne Kankaaranta, PhD, Aalto University School of Business, Finland Ernest Martin, Jr., PhD, Virginia Commonwealth University, USA1 2 Alessandra Mazzei, Mag Art, IULM University of Milan, Italy2 Augustine Pang, PhD, Nanyang Technological University, Singapore Roslyn Petelin, PhD, University of Queensland, Australia1 2 Pat Scott, PhD, University of Pennsylvania & Uhmms Corp., USA1 2 Daniel So, W.C. So, Ed.D, Founder, CCI -The Hong Kong Chapter (retired)2 Jo-ann Straat, MA, Daichi Sankyo (retired), USA2 Don Swanson, EdD, Monmouth University, USA2 Sonja Verwey, PhD, University of Johannesburg, South Africa1 2 Michael B. Goodman, PhD, CCI at Baruch College/CUNY1 2 Lancia Yan, MA, CCI at Baruch College/CUNY1 Panel Presenters Mona Agerholm Andersen, PhD ma@bcom.au.dk Mona Agerholm Andersen, PhD, is an Associate Professor at the Department of Business Communication, Business and Social Sciences, Aarhus University. She specializes in the study of organizational communication, change communication, organizational identification, employee participation, and enterprise social media.
lukasz.bochenek@leidar.com Lukasz is head of the Nyon-based team and Leidar’s lead on insights and digital engagement. He focuses on developing strategies, conducting research and delivering training programmes. He is passionate about unleashing business potential through comprehensive measurement and evaluation. Lukasz develops effective engagement strategies, processes and measurement frameworks for multi-national companies, NGOs and SMEs. He has overseen the management of communities from hundreds of key stakeholders to over one million members across all continents. He is also a Global Shaper from the Geneva Hub, which is a part of the World Economic Forum’s Global Shapers Community, an initiative of the World Economic Forum. In addition Lukasz is a Co-Director of the Executive Certificate Advocacy in International Affairs, delivered in partnership with the Graduate Institute of International and Development Studies in Geneva. Lukasz holds PhD in management studies from the University of Neuchâtel, Switzerland. His research focused on the role of organisational learning and Corporate Social Responsibility in corporate communication strategic management. He holds also M.A. in communication from the University of Geneva, Switzerland.
Peter teaches management communication, international business communication, new media and communication, and advanced business writing at the University of Southern California. His primary research interests are intercultural communication and social networking. Pete is a past President of the Association for Business Communication and a board member for the Orchid Foundation. Prior to joining USC, Pete taught at the University of South Carolina for six years and Utah State University for three years. Before working in higher education, he held several marketing and management positions in the tourism and manufacturing industries. Along the way, he has worked in China for three years and traveled to approximately forty countries for work and research. He is the author of Business Communication: Developing Leaders for a Networked World. Rebecca Carriero rebeccac@bloomberg.org Rebecca Carriero leads communications efforts for Michael R. Bloomberg’s philanthropic efforts globally. She employs skills as a writer, creative thinker and media strategist to define and execute public relations campaigns for Bloomberg Philanthropies’ five program areas (the arts, government innovation, education, the environment, and public health). She also collaborates regularly with the organization’s other non-profit partners on media campaigns, thought-leadership efforts and content creation. Previously, she worked for the Financial Times, Goldman Sachs and Sloane & Company, a firm focused on corporate public relations. Rebecca is a graduate of the New School in New York City with a B.A. in Liberal Arts, and is a current Corporate Communications Master's degree candidate at Baruch University.
valentina.chan@polyu.edu.hk Valentina has recently rejoined her alma mater to lecture in subjects related to corporate communication and bilingual studies, after more than fifteen years’ experience in the commercial sector with world-class global companies across several markets and sectors. Her employers include PricewaterhouseCoopers (PwC), eBay, Aon Risk Solution and Synovate Business Consulting. In roles focused on strategic business development and management in Asia-Pacific, Valentina’s track record includes consulting to many Fortune 500 clients and multi-national corporations at senior executive level with annual revenue responsibility of over USD five million. Her clients included Morgan Stanley Asia, Standard Chartered Bank, Deutsche Bank, Prudential Corporation Asia, Cathay Pacific Airways, Exxomobil, Philips, Universal Pictures International, etc. She maintains an active network in the commercial sector and regularly invited to speak at both academic and industry events. Valentina has been awarded the Faculty Award of Excellent Achievement / Performance in the Teaching in 2013/14. She was a nominated committee member of the industry association APSMA1. She has a MSc in Management with Marketing from the University of Bath in the UK and a BA (first class honours) in Language and Communication from HK PolyU.
timothy.coombs@ucf.edu W. Timothy Coombs (PhD from Purdue University in Public Affairs and Issues Management) is a full professor in The Department of Communication at Texas A&M University. He has received the 2002 recipient of Jackson, Jackson & Wagner Behavioral Science Prize from the Public Relations Society of America and the 2013 Pathfinder Award from the Institute of Public Relations in recognition of his research contributions to the field and to the practice. Dr. Coombs was a Fulbright Scholar in Estonia in the Spring of 2013 where he helped to establish courses in crisis communication at Tallin University and worked with the communications officers from a variety of cabinet-level ministries on crisis communication. In the Fall of 2013 he was the named NEMO Professor at Lund University, Helsingborg Campus. NEMO is a grant-funded project that examines the effects of new media on society. Dr. Coombs is an Honorary Professor in the Business School at Aarhus University in Denmark. During that time Dr. Coombs did a number of guest lectures in Sweden including working with the communication officers of the Church of Sweden on crisis communication in the digital age. His crisis books include the award winning Ongoing Crisis Communication, Code Red in the Boardroom, and the co-edited The Handbook of Crisis Communication with Sherry Holladay. His other works include two award winning books with Sherry Holladay, Public Relations Strategy and Application: Managing Influence and It’s Not Just PR. Dr. Coombs has worked with governments, corporations, and consulting firms in the U.S., Asia, and Europe on ways to improve crisis communication efforts for themselves and their clients.
sdekay@bnymellon.com,sdekay@earthlink.net Sam is a Vice President for Technical Communication at BNY Mellon Corporation, which is headquartered in New York City. He also serves as Chair of the Business Practices Committee of the Association for Business Communication (ABC). This committee is responsible for informing members concerning current workplace trends and for publishing the Business Practices Themed Section in Business and Professional Communication Quarterly, an ABC journal. His research interests include the influence of technology upon business and professional communication and also the history of workplace communication. Sam is a CCI Member.
W.J.L.Elving@uva.nl Wim has a M.A. degree in social and organizational psychology (RU Groningen; 1993) and finished his Ph.D. in communication in health care at the Twente University (1999). He is currently Associate Professor at the Department of Communication and the Amsterdam School of Communications Research (ASCoR) of the University of Amsterdam. His research interests include change communication, corporate communication, branding, internal branding and communication management. Wim has co-authored two books, and has published in several organizational and corporate communication journals. Since 2006 he has been editor of Corporate Communications: An International Journal. He is Co-Chair of CCI’s Conference on Corporate Communication and serves as a CCI Academic Partner and on CCI’s Conference Program Committee. Stevina Evuleocha stevina.evuleocha@csueastbay.edu Stevina Evuleocha is a Professor of Marketing & Entrepreneurship in the College of Business & Economics at California State University, East Bay Hayward, California. Professor Evuleocha holds a doctorate degree in Mass Communication and a Master of Arts in International Affairs from Ohio University, Athens, Ohio; and a Bachelor of Arts in Literature from the University of Port-Harcourt, Nigeria. Over the past 26 years, Professor Evuleocha has taught a variety of courses in marketing and mass communication such as Business Communication, Corporate Communication, Principles of Marketing, Media & Public Policy, International Communication, Consumer Behavior, Media Planning, and Advertising Management. Professor Evuleocha’s works have been published widely in Corporate Communication International Journal, Business Communication Quarterly, Journal of Employment Counseling, The Western Journal of Black Studies, International Journal of Emerging Markets, International Journal of Business & Social Science, Business Research Yearbook and Interdisciplinary Journal of Research in Business. Additionally, Professor Evuleocha has presented her research at numerous professional conferences.
jgilfeather@koskiresearch.com John Gilfeather is an expert in corporate reputation measurement, public affairs research and B2B marketing. In November 2011, he was appointed Executive Vice President of Koski Research Inc. John was Managing Partner at Yankelovich and was responsible for all the custom research of the firm. After 30 years at Yankelovich, he joined Roper Starch Worldwide where he was Vice Chairman and head of Roper Public Affairs and Media. Following this, he was Executive Vice President in charge of Stakeholder Management research for TNS in North America. John also founded his own firm, John Gilfeather & Associates, which provided independent and objective research and management advice to research firms, research departments and corporate communicators. He has conducted groundbreaking research in corporate reputation for Time Magazine in the 1970s, for Brouillard Communications in the 1980’s and for Fortune Magazine in the 1990s. In the last decade, he created the Roper Corporate Reputation Scorecard and the TNS Corporate Social Responsibility Report Card. He is a frequent speaker on reputation matters at important conferences, including the PR Leadership Forum, the CCI Leaders Forum, PR News seminars, the Fortune Corporate Marketing Forum and the Fortune Global Marketing Forum. John is a Past Chair of the Council of American Survey Research Organizations (CASRO) and served on it Board for nine years. He is a founding member of the Institute for Public Relations’ Measurement Commission. He is Past President of the Market Research Council and on The Board of Advisors for the International Public Relations Research Conference. He is a graduate of the University of Notre Dame with a degree in Sociology. He attended graduate school at Columbia University. He served for 20 years on the Board of Advisors for The University of Georgia Master in Marketing Research program.
Helle Eskesen Gode is a PhD student at the Department of Business Communication, Aarhus University and senior lecturer at VIA Business, VIA University College in Denmark. Her research interests are organizational communication, internal social media, and open innovation communities. Michael B. Goodman Michael.goodman@baruch.cuny.edu Michael B. Goodman is Professor and Director of the MA in Corporate Communication at Baruch College, The City University of New York. He is the founder and director of CCI Corporate Communication International. He is Visiting Professor of Corporate Communication at Aarhus University (Denmark), Bangkok University, Hong Kong Polytechnic University, and Università IULM (Italy). He has published widely, including most recently: Corporate Communication: Critical Business Asset for Strategic Global Change, Corporate Communication: Strategic Adaptation for Global Practice, Corporate Communication: Tactical Guidelines for Strategic Practice, Corporate Communication for Executives; Intercultural Communication for Managers, and Work with Anyone Anywhere: A Guide to Global Business. Michael is on the Editorial Advisory Board and Associate Editor for North America of Corporate Communication: An International Journal (UK). He is a member of the Arthur W. Page Society; a Fellow of the RSA (The Royal Society for the encouragement of Arts, Manufactures & Commerce), London; a Fellow of The Society for Technical Communication; and a member of the Board of Directors of the Association for Business Communication. He has been a consultant to more than 40 corporations and institutions on corporate communication, managerial communication, problem-solving, new business proposals, change, and corporate culture.
maartje.harmelink@hu.nl Maartje Harmelink, MA works as a researcher and lecturer at the Hanze University of Applied Sciences in Groningen and at the University of Applied Sciences in Utrecht, The Netherlands. She graduated cum laude from the University of Groningen, with a master’s degree in Communication and Information Sciences (2012). After her graduation she worked as a research assistant and communication advisor at a health care institution. Since May 2013 she is working as a researcher and lecturer. She conducts research from a discursive psychological perspective.
Mats.Heide@isk.lu.se Mats Heide is Professor in Strategic Communication at Lund University. His research interests are within the field of strategic communication and organizational communication, and he has especially focused on change communication and crisis communication. Heide is project leader of “Communicative Organizations: The Importance of Communication for Successful Organizations” – a four-year research project with five researchers and a Ph.D. student that study ten Swedish organizations from a communication perspective. He is author and co-author of 12 books (in Swedish) and several articles and edited chapters in anthologies such as Handbook of communication engagement (2017), Routledge handbook of critical public relations (2016), The Routledge handbook of strategic communication (2015), Encyclopedia of public relations II (2014) and Handbook of crisis management (2013). Heide is co-editor of Strategic Communication, Social Media and Democracy (Routledge, 2015).
Constance Kampf is an associate professor and researcher in the Corporate Communication Research Centre, Department of Business Communication, BSS, Aarhus University. Her research explores communication in project management environments, including social media management and organizational architecture, as well as interfaces between business and society involving Corporate and Consumer Social Responsibility. She is the co-editor in chief of the Journal of Sociotechnology and Knowledge Development, and an International Project Management Association Project Excellence Evaluator. She is also active in IEEE standards development, participating in working groups for the development of Sustainability Standards for the manufacture of Personal Computers/Slates and Servers. Anna Karina Kjeldsen, PhD annakk@bcom.au.dk Anna Karina Kjeldsen PhD, affiliated with the Centre for Corporate Communication, School of Business and Social Sciences, Aarhus University. Anna Karina’s research revolves around the institutionalization of strategic communication, especially in public organizations, and on corporate branding and corporate communication. Her recent work focuses on branding co-creation processes in complex and knowledge-intensive organizations.
Raymond L. Kotcher is non-executive chairman of Ketchum, one of the world’s largest public relations agencies. Kotcher is equally passionate about furthering public relations as a career destination of choice and supporting those just starting out and this autumn he will join Boston University’s College of Communication as professor of the practice of public relations. In his 2006 commencement speech at that college Kotcher shared his advice for a meaningful career in public relations: Engage your curiosity; have passion for what you do; foster your creativity; develop your voice; and never forget your integrity and credibility. During his 12 years as the global CEO of Ketchum, the firm tripled in size and was twice named PRWeek’s Agency of the Year. Ketchum is now ranked as the fourth-largest PR firm in the world, according to PRWeek and the Holmes Report. With 163 Public Relations Society of America (PRSA) Silver Anvils, 50 PRWeek Awards, 14 Cannes Lions, and 154 Holmes Report SABREs, Ketchum is the most decorated agency in the business. As part of Kotcher’s commitment to furthering the industry, he is engaged in a range of public relations organizations. He served two terms as Chair of the Council of Public Relations Firms where he worked to amplify the voice of PR firms and promulgate the highest standards of practice. An advocate for the role of research in the work of public relations, from 1999 to 2007 Kotcher served as a trustee of the Institute for Public Relations. He is a member of the PRSA Foundation’s board of directors. Kotcher is actively involved in the Arthur W. Page Society and has served on the Society’s executive committee, board of trustees, and as chair of the membership committee. For a number of years, Kotcher has been included on PRWeek’s Power List, a ranking of the top 50 most important leaders in the public relations industry. James A. (Jack) Krauskopf james.krauskopf@baruch.cuny.edu James A. (Jack) Krauskopf is Distinguished Lecturer since 2004 and Director of the Center for Nonprofit Strategy and Management in the School of Public Affairs, Baruch College (City University of New York). After the September 11 attack in New York City, he was Chief Program Officer of the 9/11 United Services Group. Previously, he was Dean of the Milano Graduate School of Management and Urban Policy and Senior Vice President at New School University; President of the Corporation for Supportive Housing; Senior Fellow at the Aspen Institute; Commissioner of the NYC Human Resources Administration during the Administration of Mayor Koch; Deputy Secretary of the Wisconsin Department of Health and Social Services; Deputy Director of the Cleveland Department of Human Resources and Economic Development; and Director of the Office of Newark Studies (Rutgers University). He serves on nonprofit boards and advisory groups. He has a B.A. in Government from Harvard College and an M.P.A. from the Woodrow Wilson School of Public and International Affairs at Princeton University.
Daniel Laufer is the Head of the School of Marketing and International Business at Victoria University of Wellington, one of the oldest and most prestigious universities in New Zealand. Dr. Laufer's main focus over the past few years has been on topics relating to the psychology of blame and crisis communications. In 2015 he served as the sole guest editor on a special issue about Crisis Management for the well-known managerial journal Business Horizons. He is currently co-editing a special issue on Global Crisis Management together with Tim Coombs for the Journal of International Management, a leading journal in International Business. Dr. Laufer has published articles in leading academic journals including the Journal of the Academy of Marketing Science, the Journal of Consumer Psychology, the European Journal of Marketing, Psychology and Marketing, International Marketing Review, and Public Relations Review. In addition to his publications, Dr Laufer is frequently quoted in the media as an expert on Crisis Management (WSJ, AP, CNN, BusinessWeek, Sina News in China, Nikkei Business Daily in Japan). He also teaches executive courses on Crisis Management at leading universities worldwide.
Mia Leppälä is a fourth year doctoral student in the Department of Management Studies at Aalto University School of Business in Helsinki, Finland. Her research interests are in knowledge creation and communication in virtual environments, such as internal communication through social media. She also teaches organizational communication at Aalto University. The enthusiasm for her research stems from her earlier experience as a communications manager and consultant in various areas of business. Although she focused mainly on external communication, PR and marketing communication, she was also responsible for internal communication and became increasingly interested in the development of internal communication strategies. Her focus now is on using the academic studies to develop new online solutions for today’s organizational communication challenges. Kathryn Lineberger kathryn.lineberger@mhc.cuny.edu Kathryn Lineberger is the Marketing & Communications Digital Strategist for Macaulay Honors College at CUNY. She has led the creation of engaging digital programs for both nonprofit organizations and Fortune 500 companies for over 15 years. She has a Masters degree in Corporate Communication from Baruch and a BA in Psychology from John Jay College.
malu@sdu.dk Wolff’s primary research areas are organizational narratives (Head of Center for Narratological Studies at the University of Southern Denmark) and management communication. Currently co-editing a book on fictionality for DeGruyter and a book on counter-narratives for Routledge. Publications include Norlyk B., Lundholt. M. W. & Hansen, P. K., ”Corporate Storytelling” in The living handbook of narratology (2013), “Management Communication with Impact” in Language at Work (2011), and the monograph “Telling without Tellers, The Linguistic Manifestation of Communication Structures” (2008).
Ernie is an associate professor in the Richard T. Robertson School of Media and Culture at Virginia Commonwealth University, teaching public relations. His PhD is from the University of Missouri. Previously Martin was assistant dean, College of Communication and Media Sciences, Zayed University (United Arab Emirates), department chair, Department of Communication Studies, Hong Kong Baptist University, and a faculty member at City University of Macau, Macau Polytechnic Institute, Fudan University, Campbell University, Syracuse University, University of Kansas and Iowa State University. Ernie worked professionally for more than 10 years with Cox Broadcasting, Koplar Communications and Frank Magid Associates. Irene Maslowski Irene@imassocpr.com Irene Maslowski is the President of Maslowski & Associates, a public relations consultancy in Roseland, N.J. founded in 1988, serving clients in the corporate, non-profit, government, and business-to-business sectors. She has been a four-time recipient of the Pyramid Award from the Public Relations Society of America-New Jersey Chapter and the recipient of an Aster Award from the Healthcare Marketing Association. She is a past president of both the New York City and New Jersey Chapters of the Public Relations Society of America (PRSA). Irene is accredited in public relations (APR) and a member of PRSA’s College of Fellows. Irene did her undergraduate work in Liberal Arts at Montclair State University and Thomas Edison State College, and is currently completing a Masters Degree of Science in Communications Management at the Newhouse School of Public Communication at Syracuse University. In 2006 she was a presenter at Fairleigh Dickinson University’s Corporate Communications Institute 2006 Conference in Wroxton, England, where she presented her case study titled “The Role of Communitarianism in Public Relations.” She also serves as an adjunct professor of communications in New Jersey City University’s MBA program.
cmeyer@ryerson.ca Carolyn is Associate Chair of the School of Professional Communication at Ryerson University in Toronto. Since joining the faculty at Ryerson in 2005, she has designed and taught undergraduate courses in business and technical communication, communication and law, and communication history as well as graduate courses in grant writing and fundraising and risk communication. As the recipient of a SSHRC Ryerson Internal Grant, she has conducted a critical discourse analysis of computer-mediated communication and the impact of new media on language change. Her recent genre-related research and conference papers focus on forms of promotional and academic discourse and how novice grant-writers gain genre and procedural knowledge and develop communicative practices. She is the author of The Reader: Contemporary Essays and Writing Strategies (Prentice Hall Canada), The White Collar Book: Poetry and Prose of Canadian Business Life (2011), and Communicating for Results: A Canadian Student’s Guide, a market-leading professional writing textbook, now published by Oxford University Press and soon to be issued in a 4th edition, and used at over 20 colleges and universities across Canada. She is the recipient of a SSHRC Post-Doctoral Fellowship and has taught at the University of Toronto and Mount Allison University. She is currently serving a second term as the Vice President (Canada) of the Association for Business Communication.,
riina.mikola@aalto.fi Emilia Mikola is a final year M.Sc. student of Corporate Communication at the Aalto University School of Business, Helsinki, Finland. Her Master’s Thesis and research paper examine the role of the communications function and especially the social media activities conducted in corporate reputation work in Finnish public companies operating in the B2B sector. She has gathered work experience in communications from four Finnish organizations and wishes to pursuit a career in corporate communications after graduating.
marjan.mr@bcom.au.dk Marjan Mohammadreza is a Ph.d. candidate in the Corporate Communication Research Centre, Department of Business Communication, BSS, Aarhus University. Her research focuses on Social Media Management. She has a Master of Business Management at Allameh Tabataba’i University, Faculty of Management , Tehran, Iran, and her MA thesis focused on Identifying and prioritizing success factors of social media from a marketing perspective.
Nazreen Muntaj is currently completing her last semester in the Master of Mass Communication program at the Wee Kim Wee School of Information and Communication, Nanyang Technological University, Singapore. Her work experience has been predominantly in the marketing and communications division, in industries spanning from marine to education. She has keen interests to pursue research areas in corporate communications and integrated communications that assist in learning. Nazreen earned her bachelor's degree in Media and Communications Studies from the University of South Australia. Douglas Muzzio dmuzz@aol.com A specialist in American public opinion, voting behavior and city politics, Douglas Muzzio has had extensive political, governmental, and media experience. He is a professor at the School of Public Affairs at Baruch College and teaches at the CUNY Graduate School of Journalism. He is a frequent contributor at professional conferences and has published on a broad range of subjects and is a widely-quoted analyst/commentator on city, state, and national issues. His governmental experience includes: thrice-elected trustee of the Pequannock Township (New Jersey) Board of Education; chief-of-staff to New York City Councilmember At Large Antonio Olivieri; consultant to the New York City Charter Revision Commission (1988; 2010); research director for the 1989 Dinkins mayoral campaign; consultant to City agencies and not-for-profit organizations. In March 2011, he delivered an address, “Avoiding Government PR Crises: Don’t Let It Hit the Fan (If It Does, Don’t Duck”) before the City & County Performance Summit, Las Vegas, Nevada.
patrick.ng@polyu.edu.hk Patrick Ng is lecturer at the Chinese & Bilingual Studies Department of the Hong Kong Polytechnic University. He pursued graduate studies at Chapman University (USA) where he earned a MA degree in English (TESL), and is recently awarded an MSSc degree in Social Science from University of Leicester, UK. His research interests include bilingualism and corporate communication, bilingual education, public speaking, intercultural pragmatics and communication, and media discourse. His latest co-edited research book (2015) with Dr Cindy Ngai is titled, Role of Language and Corporate Communication in Greater China, published by Springer. Some of his journal publications are found in PR Review, Critical Arts: A journal of south-north cultural and media studies, Reading Matrix, Contemporary Linguistics, and Journal of Asian Pacific Communication.
Martin Nielsen, Ph.D., is an Associate Professor at the Department of Business Communication, Aarhus University, and affiliated to the Centre for Corporate Communication. He holds an MA in Translation and Interpretation Studies (German). Among his research interests are cross-cultural marketing communication, corporate communication, intercultural advertising, advertising language, international business communication, and text linguistics. He teaches German and Business and Corporate Communication on undergraduate and graduate levels in different study programmes. Dr. Nielsen has been on research stays and has gives invited guest lectures on a regular basis at universities in Germany and other European countries. He is one of the founding members of EUCO (European Cultures in Business and Corporate Communication), a representative in LIBRI (Linguists in Business Research Initiative), and was a member of the Academic Council at the Aarhus School of Business and the Aarhus School of Business and Social Sciences for ten years (2005-2016). He performs occasional translation tasks and courses in doing business with Germany, oral communication, and media semiotics. Vern Oakley vern@tribepictures.com Very Oakley is the Founder, CEO, and Creative Director of Tribe Pictures, a leader in the corporate video world for the past three decades. Vern’s clients include top corporations and organizations across sectors, including world leaders in technology, life sciences and pharmaceuticals, consumer products, and finance. Tribe has produced and directed short and long form films in executive leadership, marketing and branding, investor relations, fundraising, and human resources. The company’s goal is to “make films that humanize the most successful companies, institutions and leaders in the world.” A client recently called Vern “the business artist,” which captures his facility in both the boardroom and on the film set. When he directs CEOs and other top executives, he brings a depth of insight into their strategic business needs and shows them how to express their authentic leadership on film. Vern is the author of Leadership in Focus: The Power of Being You on Camera, which will be published in the fall of 2016.
oolomo@lbs.edu.ng Yemisi is a doctoral student of Marketing at Lagos Business School, Nigeria. Her research interests include health branding, corporate branding, corporate communications and the intersection of the social media with marketing. Her hobbies include reading, creative writing, drawing, storytelling, jewelry making, traveling and singing.
Augustine Pang, PhD, is an Associate Professor and Program Director of Master of Mass Communication at Wee Kim Wee School of Communication and Information, Nanyang Technological University. He specializes in crisis management and communication; image management and repair; media management, and corporate communication management. Besides contributing book chapters to leading communication books like the Handbook of Crisis Communication (2010, Wiley-Blackwell), SAGE Handbook of Public Relations (2010), Handbook of Communication and Corporate Social Responsibility (2011, Wiley-Blackwell), and Handbook of Research on Crisis Leadership in Organizations (2013, Edward Elgar), his works have appeared in peer-reviewed journals like Journal of Public Relations Research, Public Relations Review, Journal of Business and Technical Communication, Journal of Contingencies and Crisis Management, International Journal of Strategic Communication, Public Relations Journal, Journal of Communication Management, Journal of International Communication, Australian Journalism Review, Journal of Marketing Channels, and Asia Pacific Media Educator, amongst others. He was the regional editor for Asia for Corporate Communication: An International Journal (2010-2015). In 2009, he co-edited a special issue of Media Asia on Public Relations in Asia and in 2013, he co-edited another issue on management consulting in the International Journal of Strategic Communication. He is thankful for the top research awards won at leading international conferences including the International Communication Association (2015), Corporate Communications International Conference (2014, 2009 and 2008); the Association of Educators in Journalism and Mass Communication (AEJMC) conference (2015, 2010 and 2007), and the International Public Relations Research Conference (2009, 2004 and 2005). In 2015, he won a highly commended paper published in Corporate Communication: An International Journal for 2014.
Associate Professor Roslyn Petelin established the award-winning postgraduate program in Writing, Editing, and Publishing at The University of Queensland (UQ) and has been the recipient of teaching excellence awards from UQ and the Australian Learning and Teaching Council. She edited the Australian Journal of Communication from 1988–2013; has co-authored two books, The Professional Writing Guide: Writing Well and Knowing Why (Allen & Unwin) and Professional Communication: Principles and Applications (Pearson); and consults internationally on corporate and academic writing. In 2014, she designed and presented a MOOC (massive open online course) on Grammar (WRITE101x) for the edX consortium of Harvard and MIT, which has to date attracted more than 250,000 students. Her new book How Writing Works: A Field Guide to Effective Writing, to be published by Allen & Unwin in 2016, has already garnered high praise. Marike Schilderman m.f.schilderman@gmail.com Marike Schilderman recently graduated from the Graduate School of Communication at the University of Amsterdam. She has primarily researched communications in organizations, specifically focusing on change management and intercultural communications. Preferred research methods are a combination of qualitative research with advanced statistics such as structural equation modelling. Her Research master’s thesis topic is predictability of expatriate success through personality traits and communicative behavior. This paper will be presented at the International Congress of Cross-Cultural Psychology in Nagoya, Japan this summer. Apart from her studies at the University of Amsterdam, Marike also attended the Global Leadership summer school at Yale University. Patricia Scott, PhD patscott@uhmms.com Patricia Scott, Ph.D., is President and CEO of Uhmms, which she founded as a communication consulting company specializing in teaching clients how to speak, lead and inspire by engaging your audience. Her specialty is teaching the tools and strategy to break through distraction to get your message heard. Her more than 15 years of corporate leadership experience - coupled with a Ph.D. in Communication; her role as lecturer in the Communication Program at the Wharton School, University of Pennsylvania; and her national best-selling book Getting a Squirrel to Focus: Engage and Persuade Today's Listeners - establishes her as a leader in the field of communication and provides her clients a unique blend of time-tested strategies and real-world application. Pat also serves on the advisory board of the MA in Corporate Communication at Baruch College/CUNY Neha Sharma nhsharma2008@gmail.com Neha Sharma is a PhD in corporate communications from Indian Institute of Technology Madras, India and has been the recipient of Institute’s Best Doctoral Thesis award in the field of corporate communication and organizational behavior. She has around 15 years of experience in academics and consultancy projects She started her career as a journalist with an Indian national newspaper. Thereafter, she worked for an international PR and CC agency. She has worked with Amity School of Communication, Noida, India, as Assistant Director; Dehradun Institute of Technology as Assistant Professor; and currently she is working as Associate Professor and Head, Department of Management Studies, SR Group of Institutions, Dr APJ Abdul Kalam University, India.
charlotte.simonsson@isk.lu.se Charlotte Simonsson is Assistant Professor in Strategic Communication as well as the head of the Department of Strategic Communication at Lund University. Her main research interests are change communication, crisis communication, leadership communication, and roles and practices of communication professionals. During the last few years she has worked on a research project about internal crisis communication together with Mats Heide, funded by The Swedish Agency for Contingency Management. At present she is involved in a research project about communicative organizations focusing on the importance and value of communication. Simonsson has published several books in Swedish and also published articles in journals such as International Journal of Strategic Communication and Corporate Communications: An international Journal. Simonsson has previously worked as a senior consultant specialized within internal communication and leadership.
Stuart.Smith@ogilvy.com Stuart Smith, Global CEO at Ogilvy Public Relations, has over twenty-five years experience in communications. He has held senior positions within consultancies and in-house and has worked across many industries and geographies in both the private and public sectors. His experience of developing strategy spans disciplines: change management programs, acquisitions, disposals and rebranding; crisis management and issues preparedness; organizational effectiveness audits; communications and marketing; issues-led and public affairs campaigns; managing stakeholder relations across a range of NGOs; and the alignment of internal communications with brand repositioning programs. Under his leadership, Ogilvy PR was named pan-EAME Agency of the Year (2014, Holmes Report) and for the second year running Ogilvy is top of the Holmes Report's Creativity Index globally. He has significant experience supporting clients with inward investment, destination and country branding including : Qatar First Investment Bank, Brand Dubai; GAFI (Egypt’s inward investment organization); ITIDA (Egypt’s IT inward investment agency) and UKTI. In addition he has developed strategies for Sovereign Wealth Funds and led the development of a new positioning strategy for Qatar. He has advised the UK Government on its ‘Great’ campaign and most recently served on a Task Force for the Mayor of London to advise on destination branding. At Ogilvy he is working with clients such as Nestle, Nescafe, Reed Smith, Merck, AngloAmerican and AMEX. Most recently he headed H+K Strategies EMEA's corporate practice. Previously he was CEO of Edelman UK. Steve Ugbah, PhD steve.ugbah@csueastbay.edu Steve Ugbah has a Ph.D. in Organizational Communication; M.A. in International Affairs specializing in Development Studies and International Economics; M.A. in Political Science specializing in Public Administration; B.A. in Zoology; and B.S. in Microbiology. Professor Ugbah has authored or co-authored articles in journals including International Journal of Advances in Management and Economics, Journal of Employment Counseling, Journal of Business and Behavioral Sciences, Academy of Entrepreneurship Journal, Journal of Leadership Studies, Information Resources Management Journal, The Journal of Business Communication, and Information and Management Journal. He currently teaches in the Department of Marketing and Entrepreneurship, College of Business and Economics, California State University East Bay, Hayward, California, USA, and served as Visiting Professor at the Academy of National Economy, Institute of Business & Economics, Moscow, Russia; and Visiting Professor, Chiat/Day/Mojo Advertising Firm, San Francisco, California, USA. Professor Ugbah’s research and professional interests are marketing research, entrepreneurship, business development, international business, managerial communication, grant writing and program evaluation, and small business strategy.
Chigo Ugoalah is the developer of the concept of Quality Visibility, an innovative and proprietary approach to crisis and reputation management that combines Strategic Crisis Communications Theory, nonverbal language theory and theory of authenticity to add value to public visibility following a crisis. This means matching words and actions to achieve authenticity. Most recently, Chigo presented his concept of Quality Visibility at the International Crisis & Risk Communications conference in Orlando. Through this experience he realized that there is a clear void in the discipline of crisis and reputation management. What you say to stakeholders is just one part of the equation. Chigo believes that nonverbal communications provides valuable insight into the authenticity behind a message. Chigo holds a Master’s degree in Professional Communications from Royal Roads University. He is also a graduate of the School of Journalism at Langara College and Broadcast Communications at the BC Institute of Technology (BCIT). The foundation of Chigo’s experience in Communications is the decade he spent working as a television news producer and freelance writer before moving into professional communication practice. Chigo is the founder of CU Communications Inc., a crisis management practice that consults and advises on effective communication following a crisis. Venla Väkeväinen venla.vakevainen@aalto.fi Venla Väkeväinen is a Corporate Communication M.Sc. student at the Aalto University School of Business. Her interests lie in communications, creative content, marketing, and strategy. Currently, she works as a Head of Communications at startup conference Slush, and writes her Master's Thesis within reputation management. Christine Viertmann christine.viertmann@uni-leipzig.de Christine Viertmann is researcher and post-doc at the University of Leipzig’s Department in Strategic Communication. She also works as project leader of the research project "Value Creating Communication“ for the Academic Society for Corporate Management and Communication at the Universities of Leipzig, Münster and Hohenheim. She published her dissertation on scapegoating in the public sphere in 2015. Her research covers CEO communication, measurement and evaluation, crisis communication and NPO communication.
Andy Whitehouse is chief communications officer of IBM (NYSE:IBM), the cognitive solutions and cloud platform company. Andy’s responsibilities include strengthening and protecting IBM’s reputation, helping IBMers contribute their insights to public debate, and communicating the impact of IBM’s client service. Previously, Andy served as Global Director of Marketing, Communications and Knowledge Management for Willis Towers Watson (NASDAQ: WLTW) and Willis Group Holdings, the global risk advisor and (re)insurance broker. In this role, Andy led the firm’s marketing and communications team, and played a central part in the merger of Willis Group, Towers Watson and Gras Savoye. Before joining Willis, Andy served as interim Global Director of Communications for McKinsey & Company, co-leading the firm’s communications and publishing function. At McKinsey, Andy played various roles including deputy director of communications. He led research on the role of business leaders in public life, and was a member of teams working with public sector and non-profit clients. In 2007, he co-published “CEOs as public leaders: a McKinsey survey” (McKinsey Quarterly 2007 Anthology) and “CEOs as public leaders” (McKinsey Quarterly 2007, vol. 2). Prior to McKinsey, Andy was a policymaker in the United Kingdom government. Originally joining the Ministry of Defence in the Civil Service Fast Stream, he later led teams in the Prime Minister’s Social Exclusion Unit, the Office of the Deputy Prime Minister, and the Department of Health. Andy’s policy work focused principally on tackling poverty and social exclusion in England. Andy is a 2013 recipient of the Distinguished Friend of Oxford University award. He is a Visiting Lecturer at the Blavatnik School of Government at Oxford, a member of the NationSwell Council and of the Arthur W. Page Society. Andy has spoken at events including the Skoll Global Forum and Oxford's "Challenges of Government" conferences. He is a graduate of Oxford and Harvard.
Eugene Yong-Sheng Woon is currently a full-time Master of Mass Communication dissertation student at the Wee Kim Wee School of Information and Communication, Nanyang Technological University, Singapore. As a part-time research associate with the School, his research interests include corporate communications, crisis management, and public relations. He was a public relations practitioner at a government agency where he was heavily involved in stakeholder relations and engagement, as well as issues and conflict management. He earned his bachelor's degree in Mass Communication from the Royal Melbourne Institute of Technology, Australia. Doreen D. Wu, PhD Doreen.wu@polyu.edu.hk Doreen D. Wu (PhD from University of Florida, USA) is an associate professor in the Department of Chinese and Bilingual Studies, The Hong Kong Polytechnic University. Her major research interests include transcultural branding, glocalization and corporate communications, multilingualism and multiculturalism in media communication of Cultural China. Doreen also serves on the editorial boards for a number of important international, national and local journals devoted to language and communication studies, e.g., Contemporary Linguistics, Critical Arts, East Asian Pragmatics, Intercultural Communication Studies, Journal of Multicultural Discourses, and Modern Foreign Language. She is also International Advisory Board Member for International Association for Intercultural Communication Studies (IAICS), and member of the Standing Committee for China Association for Intercultural Communication (CAFIC), The Association of Chinese Sociolinguistics (ACS), and for China ESP. Su Lin YEO sulinyeo@smu.edu.sg Su Lin YEO is Assistant Professor of Corporate Communication (Practice) in Lee Kong Chian School of Business at the Singapore Management University (SMU) where she has been a faculty since July 2014. She was previously a postdoctoral fellow at the Wee Kim Wee School of Communication and Information at Nanyang Technology University. Su Lin’s primary research interests include crisis communication and image recovery, corporate reputation and health communication. She is thankful for having won top paper awards at leading international conferences, and for having received seven research grants from the time she was a PhD candidate. Recently recognised on the Dean’s Teaching Honour List at the Business School in SMU, Su Lin teaches a range of communication modules from undergraduate to postgraduate and executive seminar programmes. Professionally, Su Lin spent 12 years managing corporate communication and investor relations for several conglomerates in the banking and financial services sectors prior to embarking her postgraduate studies.
Ansgar Zerfass is Professor and Chair of Strategic Communication at the Institute of Communication and Media Studies at the University of Leipzig, Germany. He is also Professor in Communication and Leadership at BI Norwegian Business School, Oslo, as well as, among other things, former President of the European Public Relations Education and Research Association, Brussels, and Publisher of the "International Journal of Strategic Communication", Routledge, USA. His research is focused on Corporate Communications, Measurement and Evaluation, Digital Communication and International/Comparative Communication. He has received multiple best paper awards as well as the Pathfinder Award by the Institute for Public Relations and the Jackson Jackson & Wagner-Award by the PRSA Foundation. His published work includes 32 books and more than 270 journal articles, chapters and research reports in multiple languages. Current projects are, amongst others, the European Communication Monitor, the Asia-Pacific Communication Monitor and "Value Creating Communication", the world's most extensive research program on corporate communications conducted by with several universities and global companies. Conference Coordinator and Assistants Lancia Yan, Assistant Director, CCI — Corporate Communication International at Baruch College/CUNY lancia.yan@baruch.cuny.edu At CCI, Lancia, manages initiatives to further the CCI mission: including cultivating corporate sponsors/members/academic partners and developing corporate communication programs, events, forums and conferences. She also supports CCI’s research efforts and manages global relationships with its stakeholders. Additionally, she coordinates professional development opportunities for Baruch College’s M.A. in Corporate Communication. Prior to CCI, she enjoyed multiple academic roles. Including managing several undergraduate programs fostering the intercultural and professional competence of students. Additionally, as an academic advisor, she assisted numerous undergraduate students from orientation to graduation. As a career counselor, she successfully developed competitive internship opportunities for students from diverse cultural backgrounds, adding multicultural skills and value to area businesses. In this role, she also acted as a liaison pairing qualified students with organizations, matching their skill set and professional interests. Since 2004, Lancia has taught undergraduate courses for the marketing, business and communications studies departments of several CUNY colleges, incorporating innovative 3D printer technology into course curriculum. Furthermore, she has served on the board of the Friends of the French Culinary Institute, raising funds for talented students at a first-rate culinary academy. Lancia is an alum of Baruch College and holds B.A. and M.A degrees in Corporate Communication. Irem Alkut Chiara Basso, Graduate Student and Assistant, MA in Corporate Communications, Baruch College/CUNY kiarabas@gmail.com Chiara Basso is an experienced Italian journalist currently making the transition to public relations. She is a student and a graduate assistant in the MA Corporate Communications program at Baruch College. During her ten years in journalism, Chiara had the opportunity to cover top economic and financial news, but also the most important events in politics, foreign affairs, lifestyle, and fashion, for high-end magazines and newspapers. In the six years since she moved from Italy to New York, she has been working as a freelance correspondent from the U.S. for many national media outlets in Italy, from the most traditional ones, like radio and newspapers, to TV networks and websites. Thanks to this solid journalistic background, Chiara understands how the world of communications works, how to judge what is newsworthy, how to pitch a story, how to manage media relations and how to use social media to build a brand. Chiara is proficient in four languages - Italian, English, German and French
violet.t.tran@gmail.com Violet is a full-time graduate student enrolled in the M.A program in Corporate Communication at Baruch College. She is a former Account Manager at Jolen Consulting, a boutique PR agency in Vietnam, where she handled multinational clients in various industries including technology, lifestyle, and non-profits to develop and manage their communication strategies and campaigns. She has experience in a variety of communication functions such as media relations, brand marketing, event planning and management, community relations, market research, social media, and business and partnership development. Violet holds a B.A magna cum laude in International Business from Saint Anselm College in Manchester, New Hampshire, and is originally from Vietnam. CONFERENCE SPONSORS 
 
 
CONFERENCE UNDERWRITERS 
CCI CORPORATE SPONSORS Amgen Inc. APCO Worldwide Inc. Honeywell The J.M. Smucker Company Pfizer Inc. CCI CHAPTERS CCI Baruch Chapter, MA in Corporate Communication, Dept. of Communication Studies, Baruch College/CUNY, USA CCI Hong Kong Chapter, Department of Chinese & Bilingual Studies, The Hong Kong Polytechnic University, Hong Kong CCI ACADEMIC PARTNERS Amsterdam School of Communication Research (ASCoR), University of Amsterdam, The Netherlands Centre for Corporate Communication, School of Business and Social Sciences, Aarhus University, Denmark Corporate Communication, Department of Communication, Aalto University School of Business, Finland Department of Strategic Communication, Lund University, Sweden Department of Strategic Communication, University of Johannesburg, South Africa Grady College of Journalism and Mass Communication, University of Georgia, USA IULM University of Milan, Italy Richard T. Robertson School of Media & Culture, Virginia Commonwealth University, USA Wee Kim Wee School of Communication and Information, Nanyang Technological University, Singapore The Writing, Editing & Publishing Program, Faculty of English, Media Studies & Art History, The University of Queensland, Australia ORPORATCORPORATE COMMUNICATIONS 
An International Journal Corporate Communications: An International Journal addresses theory and practice arising from the awareness that corporate communication, as the name implies, lies at the heart of effective strategic management, planning and control. The journal recognizes the impact that new digital media technologies are having on news management and the monitoring and evaluation of corporate identity, organizational reputation and overall performance. Successful internal and external integration of corporate communication programmes involves all stakeholder groups and interested parties. Corporate advertising, public and media relations go beyond the gatekeeping functions of personnel development and marketing to embrace the interdisciplinary, strategic framework of corporate communication. EDITOR
W. Timothy Coombs, PhD Texas A&M University timothy.coombs@tamu.edu REGIONAL EDITORS NORTH AMERICA
Baruch College, City University of New York, USA Michael.Goodman@baruch.cuny.edu AUSTRALASIA Shaun Powell & Shirley Leitch University of Wollongong, Australia EUROPE
Aarhus University, Denmark Joep Cornelissen Leeds University Business School, UK ASIA
Nanyang Technological University, Singapore BOOK REVIEW EDITOR
Aarhus University, Denmark PUBLISHER
Emerald Group Publishing Limited, UK www.emeraldinsight.com Resources from Emerald Group PublishingLocated on the RESOURCE page of CCI’s website at www.corporatecomm.org: How to… ensure your article is highly downloaded: What you can do PRIOR to submission What do editors really want? How to… disseminate your work How to… structure your article Resources from Emerald Group PublishingLocated on the RESOURCE page of CCI’s website at www.corporatecomm.org: How to… ensure your article is highly downloaded: What you can do PRIOR to submission What do editors really want? How to… disseminate your work How to… structure your article 
CORPORATE COMMUNICATION INTERNATIONAL at Baruch College/CUNY MissioN The mission of CCI - Corporate Communication International is to enhance the performance of corporate communication as a strategic management function; and to be the number one choice of both practicing professionals and scholars for information on corporate communication. Objectives To serve a: Bridge between theory and practice; bringing students, practitioners and scholars together to share information and ideas CorporatCommunication International at Baruch College/CUNY Resource center for corporate communication briefings, symposia, forums, conferences and publications Clearinghouse and integrator of knowledge from a variety of academic disciplines relevant to the theory and practice of corporate communication Incubator for primary research in corporate communication, making a contribution to the enhancement of organizational performance Partner for corporations and other organizations wishing to conduct applied research Advocate for professionalism in corporate communication Leader and catalyst, helping to define research agenda in the corporate communication field CCI MEMBER OFFERINGS CCI offers you the best thinking in the current theory and practice of corporate communication. Enjoy member rates for: Executive Briefings on emerging corporate communication issues Symposia on strategic trends in corporate communication The four-day Corporate Communication Leaders Forum, an intensive professional development opportunity exploring corporate communication best thinking and practices, The three-day Forum on Strategic Communication Leadership, an intensive professional and academic seminar focusing on corporate communication’s strategic adaptation to the current business and communication environment. The three-day global Conference on Corporate Communication, a gathering of practitioners and scholars, matching rigorous academics with real world corporate communication Additionally, Membership includes: Electronic access to three prestigious communication journals: Corporate Communications: An International Journal, endorsed by CCI, Journal of Business Strategy, Journal of Communication Management Electronic access to Emerald Management First, an online management library offered by Emerald Group Publishing Limited 
CORPORATE COMMUNICATON INTERNATIONAL at Baruch College/CUNY A global center for information and knowledge on corporate communication 55 Lexington Avenue, B 8-233 New York, New York 10010 Phone 646.312.3749 cci@corporatecomm.org www.corporatecomm.org 1 Note: APSMA stands for Asia Pacific Professional Services Marketing Association. Directory: wp-content -> uploads -> 2015 2015 -> Police Militarization 2015 -> 2015 ihbb championships: hs history Bowl Round 4 – Prelims First Quarter 2015 -> Wrtp/big step · 3841 W. Wisconsin Ave., Milwaukee, wi 53208 2015 -> Rao bulletin 1 December 2015 html edition this bulletin contains the following articles 2015 -> Darton College 2015 -> Training Workshop on Planning and Implementation of Multi-Sectoral Development Programme (MsDP) in Bihar Date : 6th 2015 -> Rao bulletin 15 June 2015 html edition this bulletin contains the following articles 2015 -> Rao bulletin 1 September 2015 html edition this bulletin contains the following articles 2015 -> Rao bulletin 1 August 2015 html edition this bulletin contains the following articles 2015 -> Science, and transportation united states senate Download 1.88 Mb. Share with your friends:
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