CTH Level 5 Advanced Diploma in Tourism Management
Qualification Specification Copyright CTH 2017 1 |
Page bCONTENTS Introduction ............................................................................................................................ Aims of the qualifications ....................................................................................................... Entry requirements ................................................................................................................. Qualification structure (rules of combination) ......................................................................... Assessment ........................................................................................................................... Grading criteria ...................................................................................................................... Units of assessment ............................................................................................................... Understanding Funding and Finance in Tourism and Hospitality ............................................ Human Resource Management in the Tourism and hospitality Industry ................................. Strategic Marketing in the Tourism and Hospitality Industry ................................................... Customer Relationship Management in the Tourism and Hospitality Industry ........................ Contemporary Issues in the Tourism and Hospitality Industry ................................................ Tour Operations Management ............................................................................................... Sustainable Tourism and Destination Development ...............................................................
Appendix A – Specimen assessment methods.
Appendix B – Recommended reading ...................................................................................