Extended How-To Guide for the Giving Women Power Over aids exhibit

How will you reach your target audience to tell them about the event and entice them to come?

What are the space constraints for your event (# people, possibilities of having speakers, food/drink)?
What speakers do you want to invite? Possibilities could include:

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  Community leaders from the HIV community, from women’s groups, international development groups
  
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  Legislators
  
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  Members of your local campaign
  
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  Global Campaign staff / affiliates
  
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  Grant makers from local foundations
  
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  Local researchers
  
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  Local celebrities
  
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  Local politicians
  

Do you want to combine the exhibit with a launch of the video that will be read in October 2004?

When it comes to deciding where and in how many locations you should display the exhibit, the options could seem endless. The Global Campaign for Microbicides recommends that you aim for quality over quantity. It will be better to have a handful of well publicized and attended events that meet your goals than to have many events that were not attended well. The more events you have, the more resources and time you spend. Although transportation of the exhibit is easy, it too takes time and coordination. It is because of this that you limit your event planning to a 3 month period.

Fundraising

On the next pages, you will find

1. 
   The proposal guide for Global Campaign funding
   

2. 
   A template for a fundraising letter if you want to raise local funds for the exhibit.
   

Think broadly about who you could approach:

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  Local restaurants or caterers for food for events
  
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  Community groups for smaller sums and show of support
  
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  Local wine stores for contribution for events
  
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  Research institutions or pharmaceuticals
  
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  Local foundations
  
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  Potential venues for in kind contributions of the space
  

Proposal Guide for North American Sites

High Profile Events – THINK BIG!

We invite our North American sites to help us plan a series of high profile events to draw attention to the exhibit and the issues to which it gives voice. The process of planning your local exhibit offers you the opportunity to engage a variety of groups into discussions about HIV/AIDS and microbicides --policy makers, other potential ally organizations (in women’s health, community development, international development, faith-based organizations, etc.), media outlets, and the general public. We encourage you to THINK BIG here. This is your chance to pull in members of your community who have not previously been involved – and that often requires offering them opportunity to join in on something that’s going to make a big splash.
Please consider:

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  Including local celebrities on your host committee, inviting them to put their names on the invitation, or to speak at the event itself.
  
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  Seek out in-kind contributions to print out glossy invitations
  
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  Placing the exhibit in the rotunda of a State Capitol, City Hall or some other highly visible venue as a way to introduce policy makers – in a quick and powerful way – to women and HIV issues. Such an exhibit could then be accompanied by briefings for the press and your local, state and national legislators to discuss the issues in greater depth.
  

Keep in mind that the Global Campaign staff can help with your planning process.

Public Spaces

We particularly encourage you to use this opportunity to raise awareness among people who aren’t already thinking about HIV/AIDS or microbicides. Think about how/where you could place and promote the exhibit so that it would attract people who don’t normally come to “HIV/AIDS events”.
The exhibit could be used in public spaces (e.g., malls, universities, lobbies of local theaters) to educate passers-by about the issues and direct people to the Global Campaign web site to learn more or get involved. For example, you could schedule the exhibit in a student union or the lobby of a theater during a run of “Vagina Monologues” or a women’s film festival. The exhibit will be designed to travel and can be adapted for many purposes in a variety of venues (e.g. United Nations, conferences, train stations, state capitols) and thus can be an easy way to introduce the topic to a wide range of people. The exhibit will be easy to set-up and accommodate various types of spaces. Additional specifications and details regarding the complete exhibit will be provided soon.

Localizing the exhibit

The exhibit will focus both on the face of HIV/AIDS in Africa and globally. It will include statistics and images of HIV/AIDS in North America. We invite you to consider ways to “localize” the issue, for example:

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  Invite a diverse group of local panel discussants to be a part of the launch event and/or honorary planning committee
  
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  Host a photo contest for local amateur photographers to capture the local face of HIV/AIDS
  
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  Present (on a projection system, on leaflets, in any creative ways you can come with) local statistics on HIV/AIDS and other STDs in your community/state
  
  
  

Activities at the exhibit

Finally, you might consider planning interactive activities for visitors to engage in at the end of the exhibit. It is the perfect opportunity to get people to write postcards to their legislators, sign up for GC News, and participate in any other creative ideas you can come up with. We also plan to provide some kind of participatory tool for people attending your exhibit to use (may be the petition, the “paper dolls” idea or something else)—something they can sign or do on their way out of the exhibit. These ideas are still in progress, but be assured we will come up with something. So please consider using that in addition to local postcards to legislators and whatever else you think appropriate.

Support from the Global Campaign:

The Global Campaign for Microbicides can provide:

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  Up to $3,000 in grants for sites to host the Giving Women Power Over AIDS Exhibit – This limit is slightly flexible, so please tell us what you need.
  
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  Insurance (we can provide a certificate) and cost of transporting the exhibit from city to city
  
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  Brochures on the exhibit and the need for microbicides
  
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  Guidance on developing press material
  

The Global Campaign for Microbicides invites U.S. campaign sites that are interested in hosting the Giving Women Power Over AIDS exhibit in their home city to submit a grant proposal.

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