Unilever Branding Strategy A brand is a name, term, sign, image or plan, or a mix of them, proposed to recognize the merchandise or administrations of one vendor or gathering of dealers and to separate them from the clutter in the market. Unilever is globally notable. This is on the grounds that Unilever keeps up a severe principle and utilization of its logo and diļ¬erent images, designs and so on. All the brands of Unilever have separate marking systems, however, each 15/07/21, 12:35 PM Page 9 of 18
