Finding Value People buy fora reason. There should be something in your product or service that would give consumers a good reason to go back and buy more. There must be something that will make you the best option for target customers otherwise, they have no reason to buy what you are selling. This implies further, that you offer something to your customers that will make them value your product or service. The value you incorporate in your product is called value proposition. Value proposition is a believable collection of the most persuasive reasons why people should notice you and take the action you’re asking for. It is what gets people moving, what makes people spend for your product or service.
