Business Sponsor A person who proposes the proposed new project to the governance group for them to select and prioritize the portfolio of projects for the enterprise [BABOK]. Business Strategy: A document or formal statement describing the direction of an organization and the actions it will take to achieve its goals. Business strategy may result from goals established to support the stated mission of the organization. Atypical Business Strategy is developed in three steps (1) analysis, (2) integration, (3) implementation.
