Sustainability
2020, 12, 10660 8 of 20
Hypothesis 10 (H. The majority of travel agencies consider that marketing
activity is important, and, as a consequence, it is being coordinated by a specific
persona marketing specialist;
Hypothesis 11 (H. The majority of travel agencies demand certain discounts to the suppliers, considering the fact that
the prices of the suppliers, when combining services, are lower than that of
acquiring services separately, at the destination;
Hypothesis 12 (H. The majority of travel agencies consider that giving certain benefits during periods of lower demand has a significant effect
on the increase in sales;
Hypothesis 13 (H. The primary tasks and duties of the tourism agent inside the agency are sales and customer service, and these employees have between 3 to 5 years experience and have gained the abilities and aptitudes in tourism activity by finishing certain specialized long-term courses.
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