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TOTAL 38.3

TABLE: 17

Ψ²(calculated) = 38.3

Interpretation: here Ψ²(calculated) > Ψ²(tabulated)

Null hypothesis is rejected

Buying behaviour is dependent on advertisement media.

3.3 GENERAL TABLE

AGE GROUP OF THE RESPONDENTS

FIGURE: 2
INCOME OF RESPONDENTS

FIGURE: 3
ATTRIBUTES INFLUENCING CONSUMERS

FIGURE: 4
CONSUMERS PREFERENCE TOWARDS AESTHETICS

Directory: abstracts
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abstracts -> 27th Conference abstracts
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abstracts -> Abstract, name, affiliation and paper title acis conference 4-6 December 2013 Karen Agutter University of Adelaide Italian Migrant Hostel Experiences
abstracts -> 3d computer Graphics Featuring Google and Java Software
abstracts -> Status of inspire inspired ogc web Services

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