The Contributions of Marketing to Nigerian Economic Development By



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kc seminar 2
Reception – Wall FN (10ft x 5ft), time table for new academic session
References

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Egu, A. O, and Akalazu, E.C (2012), Marketing of Tourism Service In Nigeria; Another

Reliable source of income and grassroots transformation for the nation. Presented at 2nd national conference of SBMT, Akaun Ibiam Federal polytechnic Uwana; 7th – 9th Nov, 2012.
Egu A. O. and Akalazu, E.C. (2012), Basic Marketing. Owerri; Brighton Publications.
McCarthy, E.J. (1963), “Effective Marketing Institutions for Economic Development” in

Stephen, A. (ed), Toward Scientific Marketing (American Marketing Association Proceedings, 1963), p. 475.


Moyer, R. (1963), “The Structure of Marketing in Developing Economics”, MSU Business

Topics, fall, p. 43.


Robstown, W.W. (1990). The State of Economic Growth, Cambridge: Cambridge

University Press.


Sherbini, A.A. (1968), “Import-oriented Marketing Mechanisms”, MSY Business Topics

Spring, p. 71.


Taylor, D.A. (1965), “Marketing in Brazil” in Bonnet, P.D., (Ed), Marketing and Economic

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Westfall, T., and Boyd, Jr, H.W., (1960), “Marketing in India”, Journal of Marketing,

October, pp. 11-17.


Kenen, P.B. (2000). The International Economy, Cambridge: Cambridge University Press.


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