A study on consumer behaviour of hathway broadband services, bangalore
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- Hathway Broadband Internet
- Entertainment
- Alliance- Hathway STAR Strategic Alliance
- MANAGEMENT TEAM HATHWAY CABLE DATACOM LIMITED Details of Directors
- Mr. Akshay Raheja - Director Mr. Viren Raheja
- Mr. Brahmal Vasudevan - Director Mr. Jagdishkumar G.
- Mr. Sasha Mirchandani - Director Mr. Devendra Shrotri
- ORGANISATIONAL STRUCTURE
- CORPORATE RESPONSIBILITY OF HATHWAY
- To be responsive to the needs of our customers To trust and respect our employees To continuously improve our services – innovatively and expeditiously
- Ethics, fairness and being correct Meeting and going beyond compliances and legal requirements
- Engaging with stakeholders Ensuring stakeholder sensitive policies and practices Undertaking programs for our employees, community and environment
BUSINESS STRATEGY PRIMARY, SECONDARY AND BROADBAND SUBSCRIBER We have a track record of growth through the acquisition of smaller Multi system Operator (MSO’s), Independent Cable Operator (ICO’s) and Local Cable Operator (LCO’s). This consolidation has provided us with a strong presence in the cable television market and a large analog subscriber base. On such acquisition, when we convert secondary analog subscribers to primary subscribers, we improve the quality of the connection by upgrading the “last mile connection” and often are able to convert our analog subscribers into digital subscribers. As a result, we are able to charge higher subscription fee. We also focus on primary subscribers for cross-selling our broadband service, which provides us with an opportunity to increase revenues from our broadband services with a comparatively low capital expenditure. Our broadband subscribers primarily comprise domestic households. We also provide services to corporate subscribers. ACQUISITIONS Our growth strategy has been driven by the acquisition of majority interests in established MSOs, ICOs and LCOs to expand our geographic reach. These acquisitions have been funded through a combination of equity financing, debt financing and internal accruals. Our strategy is to continue to acquire the “last mile” connections from LCOs and selected MSOs and ICOs. These acquisitions will be funded by the IPO proceeds received during the year. DIGITALISATION As a part of our strategy, we intend to focus on rolling out digital services to our customers. Digital cable television requires a set top box to be provided to the subscriber. The set top box is provided with an encryption technology which is required to decode the encrypted signals transmitted by us. We purchase the set top boxes and encryption technology from third party suppliers. In addition to the set top boxes we also require smart cards and other digital compression equipments and infrastructure such as fibre coaxial cable. Typically, we provide the set top box to the end customers and seek to recover a portion of the cost of such set top box from the end customers.
India has low Internet penetration rate which offers a significant growth potential over time. High speed broadband is available only in limited pockets of larger cities. With our widespread cable infrastructure network of an estimated 15000 kms, we have access to a large potential broadband subscriber base. Switching from dial-up internet connections and personal computer penetration are key factors affecting the increase in our broadband subscribers. REGULATION Our business is subject to regulation by the Telecom Regulatory Authority of India (“TRAI”), the Ministry of Information and Broadcasting (“MIB”), and Department of Telecommunication (“DoT”). As per the TRAI’s recommendations dated August 5, 2010, it is proposed to implement digital addressable Cable TV systems in India. Digital addressable systems will enable consumers to watch high quality digital television channels of their choice on a-la-carte basis. Also digital systems have the capacity to deliver many more channels to the consumers than analogue cable. The said implementation is proposed to be completed by December 31, 2013 starting with the subscribers residing in metros. FINANCIAL REVIEW The Authorised Share Capital of the Company has increased from Rs. 1,500 million to Rs. 2,000 million. During the year 11,501,788 Equity Shares of Rs. 10 each were issued on conversion of Fully & Compulsorily Convertible Debentures (FCCD) as per the terms of the underlying agreements, at an aggregate securities premium of Rs. 2,357,382,120. Further the Company also came up with Initial Public Offer (IPO) of 20,000,000 Equity Shares of Rs. 10/- each at a price of Rs. 240 including premium of Rs. 230 per share. The Shares of the Company are listed on Bombay Stock Exchange Limited and The National Stock Exchange of India Limited. RISKS AND CONCERNS MARKET RISK We derive a significant portion of our subscription revenue from carriage and placement fees. In the event of any decline in the growth of the broadcasting business in India or if new channels are not introduced, our revenues may decrease. Further, revenues from placement fees depend upon the availability of frequencies. If the frequencies requested by a broadcaster has already been provided to another, we may not be able to provide such broadcaster with the same frequency, thereby adversely affecting our business and results of operations. Our relationships with existing LCOs - To maintain our secondary subscriber based, it is critical to maintain a healthy relationship with our LCOs in order to avoid such LCOs from considering alternatives to our cable television services; and Competition - Our cable television services business faces competition from national cable television service providers as well as providers of television services through alternative technology platforms, such as DTH satellite television and IPTV. Our key competition for broadband Internet access service is ADSL technology, provided by companies such as BSNL/MTNL, Airtel, Tata Communication and Reliance. INTEREST RATE RISK As at March 31, 2010, all of our outstanding indebtedness, Rs. 3,995.26 million, was subject to floating interest rates. As a result, our results of operations may be materially affected by fluctuations in interest rates. We have not entered into any hedging transactions with respect to interest rates. In the future, we plan to incur fixed rate indebtedness rather than floating rate indebtedness.
An Orientation has been given to the personnel policy with emphasis on performance. The Company believes that a motivated and empowered employee base is essential in maintaining its competitive advantage. Thus the management is dedicated to the development of the expertise and knowhow of its employees and initiatives are taken to ascertain their levels of satisfaction. CAUTIONARY STATEMENT Statements in Management Discussion and Analysis describing the Company’s objectives, projections, estimates and expectation may be “forward looking” within the meaning of applicable laws and regulations. Actual results might differ materially from those expressed or implied. HATHWAY PRODUCTS 
Before Hathway appeared on the scene, internet users were suffering the slow speeds and unreliable connections that dial-up modems could give. Hathway Broadband Internet was the first Cable ISP in India. Our high bandwidths allow users to use the web the way it should be used, as a 365x24x7 business, communications and entertainment medium. Hathway provides this service through its cable network on a subscriber's PC / Corporate LAN using a cable modem / router. Hathway's fibre-optic backbone and its state-of-the-art Internet Node and Data Centre make our network capable of reliable Internet service as well as digital TV transmission. High-speed surfing is now possible. Remaining connected 365x24x7 without going through the hassle of disconnections and logins is another powerful advantage. Broadband also frees up the telephone which was hitherto, engaged for the internet. For businesses, Hathway Broadband Internet comes as a tremendous productivity enhancer. Based on the DOCSIS (Data Over Cable Services Interface Specifications) protocol, it provides a level of security equal to or better than that provided by dedicated-line network access services, like the telephone, ISDN or DSL. DOCSIS is the de facto standard for all Broadband Internet deployments across the world. Hathway's customer service is localised to each city and always on call. The helpdesks are manned and active round the clock. With reliability and high speeds at economical prices, we've changed the way India accesses the World Wide Web. Hathway Broadband Internet services are currently offered in Mumbai, New Delhi, Bangalore, Chennai, Hyderabad, Pune, Nashik, Ludhiana, Jalandhar, Mysore and Baroda. BENEFITS
It was not too long back that the phrase 'digital age' was something one only read in magazines. Not anymore. The digital revolution has transformed the way we live and work today. And this is only the beginning. Hathway is ushering in the benefits of new technologies into India. For the Cable TV viewer that means many more choices, much more control and unmatched quality. Viewers across the country can now enjoy their favourite programmes in stereophonic sound and crystal clear images. The reasonable price of the equipment only adds to the attraction. More than 150 channels are on offer to begin with. They cover the entire spectrum of television and radio programming including entertainment, news, sports, movies and more. Interactive On-Screen Programming Guides mean that program listings, advance information, reminders and parental control are all available at your fingertips. In the foreseeable future, one can expect the television to come out of its existing avatar as a passive medium and enter the exciting new world of electronic commerce and business. The technologies for this already exist today and when complete convergence is achieved, Hathway will be at the forefront of the revolution. Digital Cable TV services have already been commercially launched in Mumbai, New Delhi, Chennai, Pune, Bangalore and Hyderabad.The service will reach other cities very soon.
Hathway is one of the fastest growing Cable TV networks in the country. Our partnerships with leading content providers like STAR have given us the edge over our competition. Today we offer a fantastic bouquet of over 90 channels to our subscribers. We operate in fourteen cities, namely, Mumbai, New Delhi, Chennai, Bangalore, Mysore, Hyderabad, Pune, Nashik, Ludhiana, Jalandhar, Vijayawada, Chandigarh, Mohali and Kanpur. Going forward, we propose to extend our coverage to other towns and cities. Technology has always been our strong suite. Hathway distributes its signals through a world-class infrastructure backed with state-of-the-art head-ends and a hybrid fibre-optic network. Being one of the largest Multi System Operators (MSOs) comes with its fair share of responsibility. Millions of subscribers count on us to bring them uninterrupted cable television day after day, night after night. To that end, we have instituted one of the country's best service and feedback mechanisms. These best practices have been applauded and gone on to become the benchmark for Cable TV operators across the country.
Hathway is a committed investor in the cause of Cable TV. We realize that to grow the market and make our offering more attractive we cannot rely solely on externals to provide rich content to our eager subscribers. That's why we have launched under the Hathway umbrella, three channels that give our viewers what they ask for. Cine Channel (CCC) was launched in 1998. It is a movie-based entertainment channel that caters to audiences across the board. The channel has upto 17 hours of programming daily with a library of hindi movies and Film based programmes. C-News, as the name suggests, is a dedicated news channel. Local news capsules and live telecasts form a large part of its programming. ITV is a unique dial-in interactive music channel. People can call in and pick the song of their choice from a wide list of genres and album choices. The channel has a very high viewership rating in its segment.
We at Hathway, are guided by a vision - "To be a single point access provider bringing into the home and work place, the converged world of information, entertainment and services." Being one of the largest Cable TV services company of India , spurs us to be the best in whatever we do. Established in 1995, Hathway provides quality Cable TV services in thirteen cities across the nation. With fiber optic backbone across its networks and state-of-the-art distribution set ups, we bring the digital age through Cable transforming the way viewers receive information and entertainment. Currently Hathway has three broad service areas.
Our Vision is "To be a single point access provider bringing into the home and work place, the converged world of information, entertainment and services." Hathway is one of the largest Cable TV service providers in the country and provides an excellent platform for its employees to learn as well as to excel in the field of communications, entertainment and cable TV technology. We are a strong work force of above 2000 employees based across 13 locations with professional expertise in the respective fields of Cable TV, Digital services and Broadband Internet. Continuous learning Hathway's commitment to continuous personal and professional development keeps us at the forefront in a fast-changing entertainment and information industry. Our continuous learning process is built around a number of focused employee development, personal improvement programmes along with job related trainings for an overall growth of our employees. While we work hard, we have fun too. We keep the fun alive within our employees by organizing Annual Sports Day, Kid's Day for the employees' children and various intra departmental meets. We also believe to give a generous amount of independency to the employee to have a free hand in their respective work. MANAGEMENT TEAM HATHWAY CABLE & DATACOM LIMITED Details of Directors
Executive Team K. Jayaraman Managing Director & Chief Executive Officer Mr. K. Jayaraman is a Chartered Accountant and started his career in 1987 with ICICI as Project Officer. Thereafter he also worked briefly with Citicorp Securities. He joined the Hathway Group in 1993 and worked with other Hathway Group companies like H&R Johnson, Asianet Satellite Communications in senior positions. Mr.Jayaraman is currently the MD & CEO of Hathway Cable & Datacom Limited.
Mr. Milind Karnik is a member of the Institute of the Chartered Accountants of India, the Institute of the Company Secretaries of India and the Institute of Cost & Work Accountants of India. He also holds a Bachelors Degree in General Laws. Mr. Milind Karnik started his career in 1984-85 with leading audit firms such as M/s. R. S. Mama & Co. and A. F. Ferguson, as Senior Auditor and Assistant Audit Manager, respectively. In October 1985, he joined the Financial Management Information System Department with Hoechst India Limited. In 1987, he was deputed as the Cost Controller of Agrochemicals Division. In 1988, he joined the Citicorp Group and has worked in various capacities including Assistant Financial Controller & Company Secretary with Citicorp Overseas Software Limited, Company Secretary with Citicorp Information Technology Industries Limited and Chief Financial Officer & Company Secretary with Citicorp Securities and Investments Limited. In July 1996, he joined Birla Marlin Securities Limited as Chief Financial Officer & Company Secretary. Later in June 1997, he joined Caspian Broking (India) Limited as the Financial Officer & Company Secretary. He joined Hathway in 1998 and is currently heading the finance, legal departments of Hathway as a President, Finance, Legal and Company Secretary.
Legal & Regulatory Director Marketing Director Customer Service & IT Lead Director- Telecom Director Customer Service President Mobile Services President Telemedia Services President Enterprise Services President & CEO Director Supply Chain Director HR
Director Technology CFO & Director Strategy cc
CORPORATE RESPONSIBILITY OF HATHWAY At Hathway, CSR is a way of life. Each department and employee strives to be sensitive to the stakeholders and environment within their work context. Hathway encourages employees to take decisions and design business-linked processes that are sensitive to communities and environment. Corporate Social Responsibility (CSR) in Hathway encompasses much more than only social outreach programs. It is an integral part of the way Hathway conducts its business. The essence of Hathway’s commitment to Corporate Social Responsibility is embedded in the ‘Corporate Values’, which stem from its deepest held beliefs. These Values are:
We practice our CSR beliefs and commitments through a three-pronged approach: Engaging with stakeholders Ensuring stakeholder sensitive policies and practices Undertaking programs for our employees, community and environment Hathway sensitizes its employees towards CSR issues at various forums. We feel that it is important that each employee should understand the importance of environmental, social and economical aspects while taking business decisions. At Hathway, each employee is sensitized towards CSR issues and thus operations at the ground level are influenced. Such sensitization exercises have resulted in many socially and environmentally sensitive decisions on the ground. For example, Confidence Plan for hearing impaired people, covers noise-making DG sets at extra cost, investing in consumer awareness campaigns to ensure safe use of mobile are some examples of the above. EMPLOYEES OVERVIEW We believe that one of the most important drivers of growth and success for any organization is its people. At Hathway, our ‘Mantra’ for employee delight focuses on 5 Ps – People, Pride, Passion, Processes and Performance. Hathway has been recognized among the Best Employers in the Country for two successive years – being 14th in 2003 & jumping ahead of several other large conglomerates to an enviable position of the 2nd Best Employer in the Country in 2004. This is a clear demonstration & acknowledgement of the robust, progressive, people as well as business aligned Human Resource practices, which the organization has developed and implemented remarkably in a little time.
From self-management workshops to aerobics sessions, yoga classes to provision of relaxation/meditation rooms, we ensure that every employee keeps a check on his/her fitness. Tie-ups with leading health service organizations enable our employees to undertake periodical health check-ups depending upon their age. This facility is also extended to employee family members at discounted rates. The company provides Flexible Group Mediclaim insurance to all employees, covering all kinds of illnesses, accidents and hospital coverage for serious ailments. Apart from these specific engagements, we regularly organize health check up camps, eye check-up camps and stress management sessions. Some of our offices have opened gymnasiums/fitness facilities to ensure that the fitness fanatics do not have to worry about time constraints to remain fit. At many of our locations, we have hired psychologists who undertake personal counseling sessions for employees. Hathway offers a flexible compensation structure to its employees wherein the employees have the flexibility to structure their fixed component of their compensation according to their requirements within the ambit of legislation. “Even a sweeper in the corporate office must understand that, if he does not keep the office clean, the visiting shareholders could question the company’s ability to manage a business if they cannot manage their premises well” Directory: resources resources -> General text for tender (recommendations) for Pilkington Profilit™ Contents Page resources -> North Carolina Inclusion Initiative Mapping Where Children with ieps are Being Served Purpose resources -> Practice learning resources -> The Rise of Video Games Section “Word” Matt Spencer resources -> Request for proposal contract form for the transit industry resources -> Request for Proposal [insert date] resources -> The University of York 13th 16th April 2004 resources -> Biological and Biomedical Sciences Program Community Education Initiative resources -> Region III standing regional response team (rrt) meeting williamsburg, Virginia Thursday, January 12, 2012 resources -> Efca eastern District and TouchGlobal, the crisis response ministry of efca Download 412.37 Kb. Share with your friends:
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