Accounting technicians scheme west africa



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F.5.1 Strength
A ‘strength’ is something positive which should help an activity to succeed. It is a circumstance working in favour of the activity. The policy aim is to take advantage of the strengths. Strengths could include a) Good leadership b) Dedicated and experienced employees


181 c) Good communication skills d) Extensive product knowledge and expertise e) Longtime community presence f) Networking and relationships in community g) Knowledgeable of technology
F.5.2 Weakness
A ‘weakness’ is a negative condition which may hamper the success of an activity. It is an unfavourable condition which could lead to reduced profitability or adoption. The policy aim is to avoid or overcome the weaknesses. Weaknesses could include a) Lack of a consistent pricing strategy b) Consistent branding/marketing messages c) Limited physical workspace/overcrowded d) Lack of sufficient office space e) Inconsistent communication with potential constituents f) Administration processes need to be written g) Lack of organizational chart
F.5.3 Opportunity
An ‘opportunity’ is an innovative event or condition happening outside the organization that could make an activity more successful – to create an environment more favourable to profitability or adoption. Opportunity should not be confused with strengths. The policy aim is to exploit the opportunities. Opportunities could include a) Limited competition currently b) Skilled, educated workforce with high local unemployment c) Commercial office space available at historic low priced) Growth of the community e) Increasing need for knowledgeable technology people f) Increase demand for networking of computers
F.5.4 Threat
A ‘threat’ is something potential such as an event or condition which, should it happen, will harm the activity and reduce the chance of success. Threats are external to farming operations. The policy aim is to avoid or overcome the weaknesses. Threats could include a) Increased local competition and expansion into market by national firms b) Margin erosion by low cost competitors c) High unemployment rates on decline pool of qualified potential new hires shrinking

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