22 company and consequent reduction in dividend payout, which is a major interest to shareholders. If a company wishes to remain associated
with its stakeholders, it must be innovative enough to balance and satisfy these expectations.
Summary The primary purpose of the business enterprise is to make gain (profit, recognition and employment generation. Profit is a reward to the owners for taking the risk of establishing a business. Businesses can be grouped according to their size,
ownership types, use of output and input, etc. The resources of business were listed and discussed. The objectives of business were well explained. The bases of classification of business were given good attention. The reasons why business fail were articulated and how to plan against business failure was equally addressed. The section highlighted the importance of profit in business. The requirements for success in modern business were discussed and also the qualities of a good businessperson.
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