Amolo emmanuel N

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OFFICIAL MSC RESEARCH PROJECT

GENDER	READ (%)		WATCH THE STORY (%)		ACCESS VIA THE INTERNET (%)
TOTAL (%)
PRIVATE SCHOOL	MALE	28		33		14		75 75
	FEMALE	32		32		11
PUBLIC SCHOOL	MALE	10		50		15		75 75
	FEMALE	16		47		12
TOTAL (%)			86 (29%)		162 (54%)		52 (17%)		n = 300 (100%)

2. 
   Do you read newspapers when it is available? a) Yes b) No Table 2: Showing number of children who read newspapers at some point
   

FREQUENCY
	GENDER	YES (%)	NO (%)	TOTAL (%)
PRIVATE SCHOOL	MALE	49	26	75 75
	FEMALE	63	12
PUBLIC SCHOOL	MALE	44	31	75 75
	FEMALE	51	24
TOTAL (%)		207 (69%)	93 (31%)	n = 300 (100%)

3. 
   What part of the newspaper do you like to read?
   

a) Sports b) Cartoons c) News d) Entertainment / Fashion



Table 3: Showing children preferences in common newspaper segments

					FREQUENCY
	GENDER	SPORTS (%)		NEWS (%)		CARTOONS (%)	ENTERTAINMENT / FASHION (%)	TOTAL (%)
PRIVATE SCHOOL	MALE	29		13		7	26	75 75
	FEMALE	9		28		13	25
PUBLIC SCHOOL	MALE	43		4		22	6	75 75
	FEMALE	6		15		7	47
TOTAL (%)		87 (29%)		60 (20%)		49 (16%)	104 (35%)	n=300 (100%)

4. 
   What would you like to see more in Newspapers?
   

a) Sports b) Cartoons c) News d) Entertainment & Fashion
Table 4: Showing children preferences in common newspaper segments

					FREQUENCY
	GENDER	SPORTS (%)		NEWS (%)		CARTOONS (%)	ENTERTAINMENT / FASHION (%)	TOTAL (%)
PRIVATE SCHOOL	MALE	32		13		17	13	75 75
	FEMALE	7		30		13	25
PUBLIC SCHOOL	MALE	43		4		26	2	75 75
	FEMALE	4		15		11	45
TOTAL (%)		86 (29%)		62 (21%)		67 (22%)	85 (28%)	n=300 (100%)

5. 
   How often do you read Newspapers?
   

a) Everyday b) At least Once a Week c) When available

					FREQUENCY
	GENDER		EVERYDAY (%)				ONCE A WEEK (%)		WHEN AVAILABLE (%)		TOTAL (%)
PRIVATE SCHOOL	MALE		6				23		46		75 75
	FEMALE		9				28		38
PUBLIC SCHOOL	MALE		2				31		42		75 75
	FEMALE		3				15		57
TOTAL (%)		20 (7%)				97 (32%)		183 (61%)		n=300 (100%)

Table 5: Showing children frequency in reading newspapers

6. 
   Why do you read newspapers ? a) Current affairs/More Knowledge b) For Leisure/Pleasure
   

FREQUENCY
	GENDER	CURRENT AFFAIRS / MORE KNOWLEDGE (%)	LEISURE / PLEASURE (%)	TOTAL (%)
PRIVATE SCHOOL	MALE	38	37	75 75
	FEMALE	52	23
PUBLIC SCHOOL	MALE	46	29	75 75
	FEMALE	36	39
TOTAL (%)		172 (57%)	128 (43%)	n=300 (100%)

Table 6: Showing children’s reason to reading a newspaper

7. 
   What do you not like in Newspapers?
   

a) Too many words and few interesting pictures

b) Less cartoons

c) The grammar and language is too high for my understanding

d) I don’t understand majority of the stories in the news

8. 
   Do you think Newspapers are still useful today? (a) Yes (b) No (c) Unsure
   

Table 7: Showing children’s perception about newspapers relevance today

				FREQUENCY
	GENDER		YES (%)		NO (%)	UNSURE (%)	TOTAL (%)
PRIVATE SCHOOL	MALE		58		16	1	75 75
	FEMALE		67		8	-
PUBLIC SCHOOL	MALE		52		21	2	75 75
	FEMALE		57		15	3
TOTAL (%)			234 (78%)		60 (20%)	6 (2%)	n=300 (100%)

9. 
   Which would you prefer to get your news information from?
   

a) Radio b) Television c) Newspapers d) Internet
Table 8: Showing children’s preference to source news information

					FREQUENCY
	GENDER	RADIO (%)		TELEVISION (%)		NEWSPAPERS (%)	INTERNET (%)	TOTAL (%)
PRIVATE SCHOOL	MALE	23		43		1	8	75 75
	FEMALE	25		30		3	17
PUBLIC SCHOOL	MALE	22		17		8	28	75 75
	FEMALE	25		25		11	14
TOTAL (%)		95 (32%)		115 (38%)		23 (8%)	67 (22%)	n=300 (100%)

10. 
    Should there be Newspapers created specifically for children? a) Yes b) No c) Unsure
    

Table 9: Showing children’s perception about creating children’s newspapers

				FREQUENCY
	GENDER		YES (%)		NO (%)	UNSURE (%)	TOTAL (%)
PRIVATE SCHOOL	MALE		59		17	-	75 75
	FEMALE		67		8	1
PUBLIC SCHOOL	MALE		50		21	4	75 75
	FEMALE		62		13	-
TOTAL (%)			235 (78%)		59 (20%)	5 (2%)	n=300 (100%)

11. 
    Would you pay to have children’s Newspapers? a) Yes b) No
    

FREQUENCY
	GENDER	YES (%)	NO (%)	TOTAL (%)
PRIVATE SCHOOL	MALE	6	69	75 75
	FEMALE	13	62
PUBLIC SCHOOL	MALE	4	71	75 75
	FEMALE	8	67
TOTAL (%)		31 (10%)	269 (90%)	n=300 (100%)

Table 10: Showing children’s willingness to own children newspaper by paying for them

12. 
    Would you read Children’s newspapers if they are provided freely for you? a) Yes b) No
    

Table 11: Showing number of children who read newspapers at some point

FREQUENCY
	GENDER	YES (%)	NO (%)	TOTAL (%)
PRIVATE SCHOOL	MALE	72	3	75 75
	FEMALE	74	1
PUBLIC SCHOOL	MALE	67	8	75 75
	FEMALE	72	3
TOTAL (%)		285 (95%)	15 (5%)	n = 300 (100%)

13. 
    Where would you prefer to read children Newspapers? a) School b) Home c) Outdoors
    

Table 12: Showing children’s preference as to where they’d want to read the newspapers

					FREQUENCY
	GENDER			SCHOOL (%)			HOME (%)	OUTDOORS (%)		TOTAL (%)
PRIVATE SCHOOL	MALE			55			16	4		75 75
	FEMALE			45			28	12
PUBLIC SCHOOL	MALE			53			21	1		75 75
	FEMALE			34			34	7
TOTAL (%)			177 (59%)			99 (33%)		24 (8%)	n=300 (100%)

14. 
    In what form should a children’s newspaper be made?
    

a) Comic books b) Adult newspapers c) Internet Website
Table 13: Showing children’s preference to how the children’s newspaper should appear

				FREQUENCY
	GENDER		COMIC BOOKS (%)		ADULT NEWSPAPERS (%)	INTERNET WEBSITE (%)	TOTAL (%)
PRIVATE SCHOOL	MALE		42		7	26	75 75
	FEMALE		17		15	43
PUBLIC SCHOOL	MALE		59		3	13	75 75
	FEMALE		20		11	43
TOTAL (%)			138 (46%)		36 (12%)	126 (42%)	n=300 (100%)

15. 
    How often would you want a children Newspaper made available to you?
    

a) Daily b) Weekly c) Monthly
Table 14: Showing how often children want to have access to children newspapers

				FREQUENCY
	GENDER		DAILY (%)		WEEKLY (%)	MONTHLY (%)	TOTAL (%)
PRIVATE SCHOOL	MALE		9		55	11	75 75
	FEMALE		4		48	23
PUBLIC SCHOOL	MALE		14		46	15	75 75
	FEMALE		6		43	26
TOTAL (%)			33 (11%)		192 (64%)	75 (25%)	n=300 (100%)

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