Chapter Two Appendices Academic Program Profiles


Contact Information Senior Officer



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Contact Information Senior Officer:


Major Gerald Williams

(435) 652-7857 or email gwilliams@dixie.edu



Recruiting Officer:

Mr. James L. Dupras

(435) 652-7627 or email dupras@dixie.edu

Recruiting NCO:

Staff Sargent Thomas Tobin

(435) 862-2587 or email thomas.william.tobin@us.army.mil
DESCRIPTION, MISSION, VALUES

Dixie’s ROTC program is affiliated with the Udvar-Hazy School of Business for the same reason that it is affiliated with the business/management programs at other colleges and universities, because of its strong emphasis on leadership and management principles. The ROTC Leadership Excellence Program is designed to complement the civilian goal of acquiring a baccalaureate degree. ROTC graduates reflect leadership skills valuable for leaders in business, civic, and community affairs. The program is designed to produce highly qualified commissioned officers in the U.S. Army, the U.S. Army Reserve, or the Army National Guard. Students specialize in the major field of their choice and graduate with the ability to function as junior executives. Army ROTC is the largest officer-producing organization with the American military having commissioned more than half a million second lieutenants since its inception. Today, Army ROTC has a total of 272 programs located at colleges and universities throughout the 50 states, the District of Columbia, and Puerto Rico.


The ROTC programs used outcomes-based training and education (OBTE), a different system for training and for training management. By way of analogy, OBTE is to training what mission command is to operations: trainers are given requirements but not directed how they must achieve them. They are then held accountable for the results.
Each graduating cadet will:

  1. Be proficient as an individual Soldier

  2. Be proficient as a member of a team in select tasks

  3. Solve tactical problems using principles that underlie doctrine and warfighting

  4. Understand the roles of officers and NCOs in the Army

  5. Demonstrate effective leadership expected of a junior officer in accomplishing assigned missions

  6. Demonstrate courage, character, integrity, and toughness

Cougar BN Outcomes

  1. Leadership:

    1. Introduction to the TLP’s

    2. Values:

      1. Memorize the Warrior Ethos

    3. Personal Development:

      1. Retain 55% of MS I Students

      2. Academically Aligned (30 Credits, 2.5 GPA)

      3. Pass the APFT

      4. Complete 6 Mile Road March

      5. Pass Swim Test and CWST

    4. Officership:

      1. Customs and Courtesies

      2. Assign Battle Buddy/Mentor/ Friend

      3. Proper Ware of the Military Uniform and Field Equipment

    5. Tactics & Techniques:

      1. Land Navigation Familiarization

      2. Participate in Labs and FTX’s


UNIT GOVERNANCE, LEADERSHIP AND PERSONNEL

The ROTC reports to the Dean of Business on the DSC campus. It also reports to the higher Army Headquarters, that is, to the Professor of Military Science at Brigham Young University. The professor reports to 5th Brigade of the U.S. Army cadet Command.



Employee

Position

Credentials/Education/Training

FTE

Gerald Williams

Officer in Charge

B.S., FA Basic Course and Advanced Course, multiple military operations & deployments

Full-time (AGR) Utah National Guard (UTNG)

Darin Gumucio

Human Res. / Military History

Instructor



M.A and B.A.S, AR Basic and Advanced Courses

Full-time Federal Employee and member of

the UTNG


James Dupras

Recruitment Officer / Instructor

B.S. in Law and Justice, MP Basic Course and Advanced Courses

Retired Military, Civilian contractor through Cadet

Command


Craig Rundell

Senior Military

Instructor



Basic NCO Course, Advanced NCO

Course, Multiple deployments.



Full-time (AGR) UTNG

Lane Iorg

Logistics

Military Intelligence and Languages

Active Duty for

Operational Support




ASSESSMENT AND EFFECTIVENESS
DSC ROTC annual enrollment snapshot

Fall 2009

SUB COURSE SEC TITLE ENROLLED

MILS

1200

1

MILS

1200

2

MILS

2200

1

MILS

3200

1

MILS

3250

1

MILS

3930

1

MILS

4200

1

* = Lab co requisite


required
Fall 2010




MILS

1200

1

Introduction to Leadership I*

13




MILS

1200

2

Introduction to Leadership I*

18

MILS

1202

1

Military Fitness I

36

MILS

2200

1

Foundations of Leadership I*

7

MILS

3200

1

Tactical Leadership*

2

MILS

3250

1

Staff Org & Operations

7

MILS

3930

1

U.S. Military History

2

MILS

4200

1

Developmental Leadership*

2

MILS

4250

1

Ranger Preparation

5

MILS

4350

1

Special Project

2




94

3 new classes added

* = Lab co requisite required


The above data has been collected since the ROTC has been at DSC. The Dixie ROTC program came down from SUU in late 2008, so a five year data assessment has not been gathered. Since 2010 seven students have been commissioned. Conversely, there have been seven “cadets” dis-enrolled due failure to meet the standards or all commissioning requirements.


MAJOR CHANGES AND SIGNIFICANT TRENDS

  • Military Science was added as an emphasis area in Bachelors of Integrated Studies Degree

  • Downsizing of military is causing an adjustment to recruiting efforts, focusing more on “higher quality”

scholars, athletes, and leaders.

UNIT RESOURCES, STRENGTHS, WEAKNESSES AND LIMITING FACTORS

The majority of the unit resources are provided by the federal government. Personnel are military employees.


Strengths of the Unit:

+ Support from the Utah Army National Guard (resource and strength)

+ Support from the School of Business (resource and strength)

+ Quality students coming into our program (strength) Limiting Factors



  • Limiting contracts from higher headquarters

  • Financial resources to conduct more/realistic training and training aides

  • Size of new location for a growing program


PLANS FOR THE FUTURE

The unit plans to grow and flourish at Dixie State College. It will be moving to a new location on campus Summer 2012. The Dixie ROTC program is committed to excellence, not only in the classroom, but also on campus and in the community.




Department Director Name: Lennart T. Erickson

Contact Information: Phone: 435-652-7752; Email: ericksonl@dixie.edu
Description, Mission, Vision and Values:

The St. George Regional Small Business Development Center (see www.utahsbdc.org and www.sba.org.) is located on the Dixie State College campus in association with the Dixie Business Alliance Business Resource Center (see www.dixiebusinessalliance.com) and the Dixie State College Department of Business. The Center is located in a strategic setting in the middle of the educational and business communities of St. George, Utah.


Mission Statement: To Strength Utah's economic fabric and quality of life by facilitating the success and prosperity of small business endeavors. This Mission Statement is aligned with the Dixie State College Mission of providing quality education and developing a real culture of community.
Vision Statement: We are respected as a critical cornerstone in the development of small businesses in Utah as a result of effective and sought-after services throughout the state. This Vision Statement provides synergy with the Dixie State Statement of providing quality education and developing the culture of the Southern Utah community.
Values Statement: To maintain the highest ethics and character in the conduct of our counseling, training and mentoring with clients throughout Utah. This Values Statement is in harmony with the Dixie State Statement of providing values to its students.
Unit Governance, Leadership, and Personnel:

The Small Business Development Center is part of the Udvar-Hazy School of Business and reports to the Dean of the School, William Christensen. The Center has a full-time SBDC Director, Lennart T. Erickson, who has been with the SBDC since 2008, after thirty plus years in various Fortune 500 companies; Over-seas ventures; Small Business ownership; and Corporate Executive positions. There is one other full-time employee Lanora Nielson and one part-time counselor Kelly Wilson in Kanab, Utah. The St. George region covers Washington and Kane Counties. Kelly Wilson is the main part-time counselor handling Kane County. The center shares 10 percent of Lanora’s time with the Business Resource Center. Lennart Erickson also oversees the Business Resource Center which takes very little of his time and he teaches an entrepreneurial class each semester at Dixie State College which helps to boost the SBDC awareness in the community and the college’s awareness of the capabilities of the SBDC.


Lanora Nielson is the new Support Specialist who has been with the SBDC for two months. Lanora has a BS degree from Dixie State College in Communication, where she graduated Magna Cum Laude. She is the glue that holds the organization together. She communicates, coordinates and schedules all SBDC activities, counseling and classes. Additionally, she will help to screen the clients to see if they should go to the SBDC counselors or to SCORE, PTAC, or USTAR. She is the budget coordinator and class facilitator.
Kelly Wilson is a part-time counselor who lives in Orderville up the road 25 miles from Kanab. He covers the Kane County area from his base in Orderville which is centrally located in Kane County. Mr. Wilson has a BA degree from BYU and an MBA from BYU. He is semi-retired and has over 40 years in the business world. Kelly has been an Independent Business Coach, Real Estate Developer, Entrepreneur, High Tech Executive and Mining and Milling Company Executive. He has just the background we need in Kane County to advice and counsel the current and

future entrepreneurs of the area. Kelly is active with the BEAR program and the area Chambers of Commerce always looking for clients.


The SBDC Center is located in the BRC with the PTAC, USTAR/ SEED, SCORE, Washington County Economic Development, DXATC and Custom Fit. The synergy and mentoring between personnel is excellent and helps to round-out the services provided to our clients.

The SBDC Center continually looks to provide outreach to the communities in Washington and Kane Counties by developing classes that can be delivered at the BRC in St. George, at the SWATC location in Kanab, on the Dixie State College campus and at various other locations in the small communities of Southern Utah.


The SBDC Center in St. George has been the developer of the BizSmart program which is an online business class (see www.mybizsmart.com) that can build a business plan or provide entrepreneurial business training to start a business or develop a strategic plan to prepare for the future or turn around a business. It is a great program for the busy potential entrepreneur or the person who lives far from a continuing education center and the underserved populations who do not normally have access to such a high-powered class. It mirrors the basic Entrepreneurial class that Lennart Erickson teaches at Dixie State College. Currently, the SBDC Center is working with the other centers in the state to deliver BizSmart to more clients throughout the State of Utah.
The SBDC Center in St. George is a Training Center for the Steve Covey 7 Habits for Small Business Managers. It is a takeoff program from the 7 Habits of Highly Effective People which was developed by Franklin-Covey. After they developed it they contacted the Small Business Centers around the U.S. to teach the program to their clients. It has worked particularly well in Utah. (See www.7habitsmanager.com).
The Center Director teaches at least 3 Entrepreneurship classes each year at Dixie State College. In addition, he mentors the MBA Class from Southern Utah University on their Cap Stone class for the students form the St.

George area. In these classes we have developed a program of on hands consulting of local businesses using the professor, Len Erickson, and other mentors to guide the students through the process of providing true business services to real local businesses.


The Center Director is a leading force behind Dixie State College’s Entrepreneurial Excellence and the “Opportunity Quest” contest that is held each year. It is sponsored by the University of Utah. It is a Business Plan and Business Pitch contest. The students write a business plan and it is judged. The winners win several thousand dollars and immediate entrance into the state contest where the prize is $40,000 and the ability to pitch to investors.
The Center Director is a Board member of the Center for Business, Education and the Arts (CEBA). This organization was started by Dixie State College to help these programs in rural Kane County.
The Center Director and his staff have a program through the State Small Business Development Centers that must be completed at various levels in order to continue as an employee of the SBDC. It is mandatory that the full time employees complete all modules. Once completed and graded the Counselor will become a Certified Business Analyst. Each year the staff must continue to complete additional modules that are available in the program for Continuing Education Credits. The Center Director is a member of the Certification Committee and has written many of the modules that are part of the Certification Program. Additionally, in the St. George Regional Small Business Development Center Strategic Plan for 2012 are requirements for other continued training. The Center Director is currently completing Lean Six Sigma training to obtain a Green Belt. He is also setting up training regarding restaurant management and planning for profits. In the St. George area there have been many restaurants that have failed. Therefore, it is important to be as well trained as possible to help the small local restaurants survive and compete with the larger chain restaurants.

It is critical that the SBDC continues to develop and nurture the relationships with the host, communities, educational institutions, financial institutions, businesses, state legislature, and local governments.




Employee

Position

Credentials/Education/Training

Lennart T. Erickson

Director SBDC/BRC

BA, MBA, CBA

Lanora Nielson

Support Specialist

BS

Kelly Wilson

Part-time Counselor

BA, MBA


Multiple Operations:

The St. George Regional Small Business Development Center is a part of the Dixie Business Alliance which is what is called a Business Resource Center. The partners within the Business Resource Center are: Small Business Development Center (SBDC); Washington County Economic Development Council; Utah Science Technology and Research (USTAR); SEED Dixie; PTAC; and DXATC. We are all public entities that have been established to help the local business people to grow and prosper. You can see the complete Strategic Plan for 2012-2015 for the St. George Regional Small Business Development Center at http://www.dixiebusinessalliance.com/usbdc/doc/stgplan.pdf


Small Business Development Center (SBDC): The SBDC is dedicated to contributing to Southern Utah’s Growth by helping small business achieve their goals of growth, expansion, innovation, increased productivity, management improvement and success. These accomplishments are derived through the SBDC providing: counseling, training, mentoring and guidance through the troubled waters of business. . You can see the complete Strategic Plan for 2012-2015 for the St. George Regional Small Business Development Center at http://www.dixiebusinessalliance.com/usbdc/doc/stgplan.pdf
Washington County Economic Development Council: WCEDC has the following Core Values that drive it to attract companies that provide value added jobs to the communities:

  1. Expanding Diversified economy with increasing wages.

  2. Advanced quality of education.

  3. Essential services and infrastructure.

  4. Cooperation among Communities and the Region.

  5. Maintained quality of life

  6. Stewardship of our natural beauty and preservation of open space.


Utah Science, Technology and Research (USTAR): The USTAR economic initiative is aimed at leveraging the

proven success of Utah’s research universities in creating and commercializing innovative technologies to create:



  1. More technology-based start-up firms in Utah.

  2. More high-paying job opportunities in Utah.

  3. More business activity in Utah with an associated expansion of the tax base.


SEED Dixie: SEED Dixie has the focus to support development of emerging growth businesses, which are owned,

launched and operated by local entrepreneurs. SEED Dixie’s Major Strategic Goals are:



  1. Increase Overall Support for Entrepreneurship.

  2. Increase Entrepreneurial Talent.

  3. Develop Capable Entrepreneurs.

  4. Cultivate Business Opportunity Creation.

  5. Increase Local Funding Resources for Entrepreneurs.

  6. Increase Outside Funding Sources.

PTAC: PTAC is the government procurement office to help businesses meet the regulations to obtain contracts from the Utah State, Cities and Federal Government.
Dixie Applied Technology College: The vision of the Dixie Applied Technology College will be recognized as a provider of flexible, skills-based training programs of the highest quality.
The mission of the DXATC is to align with the collective resources of Dixie State College, Washington County School District, businesses and industries in the area to provide high school and adult students with user-friendly, individualized, training programs which focus on high paying and satisfying careers.
The College will accomplish this mission by implementing our core values, which are:


    • Identifying high-paying and high demand jobs in Washington County and in Utah.

    • Emphasizing the training needs of employers.

    • Providing flexible, open-entry, open-exit training programs which allow students to move at their own pace.

    • Developing easy to use and easy to understand curriculum.

    • Providing counseling and assessment services.

    • Emphasizing the importance of maintaining state-of-the-art programs.

    • Providing enrollment convenience for the student.

    • Keeping programs as affordable as possible.

    • Working to ensure that programs articulate to advanced training where applicable.


Assessment and Effectiveness:

The St. George Regional Small Business Development Center funded and directed not only by Dixie State College but also by: The SBA; the Governor’s Office of Economic Development (GOED) for the State of Utah; and the Utah State Small Business Development Center. As a result our results are tracked and reported in many different metrics. This Center must produce or funding will be cut.


The St. George Regional Small Business Development Center Strategic Pan for 2012-2015 can be found at http://www.dixiebusinessalliance.com/usbdc/doc/stgplan.pdf. This plan has dates and required completion goals and objectives that must be reached in order to have continued support by the State and Federal agencies.
Detailed below are the final Goals or Metrics for 2012 for the St. George Regional SBDC as well as the results from 2011. The Goals follow the Federal Fiscal year from October 1st to September 30th.

SBDC GOALS-METRICS

2012 BUDGET

2011 ACTUALS

UNIQUE CLIENTS

225

237

EXTENDED ENGAGEMENT CLIENTS

84

80

LONG-TERM CLIENTS

95

86

BUSINESS STARTS

16

26

CAPITAL INFUSION ($MILLIONS)

$7,000

$6,658

SALES INCREASES ($MILLIONS)

$14,000

$15,281

JOBS CREATED

150

168

JOBS RETAINED

75

66

NEW CLIENTS SERVED

158

135

CLIENT SATISFACTION %

95%

95%

COUNSELING HOURS

1,549

1,500

REFERRALS INCOMING

135

128

REFERRALS OUTGOING

77

75

TRAINING EVENTS

24

16

SUCCESS STORIES

4

4

HOURS PER CLIENT

6.88

6.88

COLLEGE CASH CONTRIBUTION

100%

100%

SBA AWARDS NOMINATIONS

1

1

As demonstrated by the metrics, the St. George Small Business Development Center has a great impact on Southern Utah. When you look at the metrics of Capital Infusion, Sales Increases, Jobs Created and Saved and New Business Creation, there are very few, if any, other organizations that do so much with so little.




Major Changes and Significant Trends:

Over the past five years the scope and reach of the department has grown. It has been able to provide more counseling and training to the clients. The metrics have improved and as a result the funding has increased.


One area where the reach has increased has been the teaching and training opportunities for Dixie State College students. The Center Director currently teaches entrepreneurship classes every semester. Not only are the students taught entrepreneurship but they actually go into the community and experience real consulting with existing businesses. They see first-hand the problems and obstacles that face small business. This has been a great tool to help the students prepare for the real world.
You can see the accomplishments in the above metrics. Additionally, we have reached over 200 Dixie State College students in the entrepreneurship classes and 60 students in the Opportunity Quest. The BizSMART program has been rewritten to be able to reach the underserved of Utah and parts of Arizona and Nevada.


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