Type I behavior is made, not born. These behavioral patterns aren’t fixed traits. They are proclivities that emerge from circumstance, experience, and context. Type I behavior, because it arises in part from universal human needs,
does not depend on age, gender, or nationality. The science demonstrates that once people learn the fundamental practices and attitudes—and can exercise them in supportive settings—their motivation, and their ultimate performance,
soars. Any Type X can become a Type I.
Type I’s almost always outperform Type X’s in the long run. Intrinsically motivated people usually achieve more than their reward-seeking counterparts.
Alas, that’s not always true in the short term. An intense focus on extrinsic rewards can indeed deliver fast results. The trouble is, this approach is difficult to sustain. And it doesn’t assist in mastery—which is the source of achievement over the long haul. The most successful people, the evidence shows, often aren’t directly pursuing conventional notions of success. They’re working hard and persisting through difficulties because of their internal desire to control their lives, learn about their world, and accomplish something that endures.
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