Fifth edition Alnoor Bhimani Charles T. Horngren Srikant M. Datar Madhav V. Rajan Farah Ahamed

A customer-driven management accountant function would a

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9 © Pearson Education Limited 2012 1.10

1.8
A customer-driven management accountant function would
a approach its customers (such as managers indifferent parts of the value chain) to determine how it can facilitate those managers making better decisions, and
b solicit regular and systematic feedback from those customers about its performance.
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Yes, management accountants have customers just as companies have customers who purchase their products or services. Management accountants provide information and advice to many line and staff people in the organisation and to various external parties. It is essential that they provide information and advice that line and staff customers and external parties view as timely and relevant.

Bhimani, Horngren, Datar and Rajan, Management and Cost Accounting, 5
th
Edition, Instructor’s Manual
9
© Pearson Education Limited 2012
1.10
Five themes that affect the way managers operate and have prompted developments in management accounting are the following
• Customer satisfaction is priority one
• Key success factors (cost, quality, time, and innovative products and services)
• Total value-chain analysis
• Continuous improvement
• Dual external/internal focus.

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