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Obama Draws on Tight Circle for Adviser (The New York Times)
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- Would Hillary Clinton inherit Obama’s black voter enthusiasm (CNN)
Obama Draws on Tight Circle for Adviser (The New York Times)By Michael D. Shear March 25, 2015 The New York Times WASHINGTON -- Shailagh Murray, a former political reporter who has spent the last four years as a senior adviser to the vice president, will move to the West Wing as the top message strategist for President Obama, the White House announced on Tuesday. Ms. Murray will replace Dan Pfeiffer as one of the president’s senior advisers, and will help coordinate the president’s agenda during the final two years of his term. In a statement, Mr. Obama called her an ‘‘invaluable asset’’ to Vice President Joseph R. Biden Jr. ‘‘For four years, I’ve relied on Shailagh Murray’s strategic advice and keen ability to cut through the Washington noise to focus on what matters to everyday Americans,’’ Mr. Obama said. ‘‘I’m proud to have her as a senior adviser.’’ In addition to bringing Ms. Murray to the White House, the president also announced the hiring of Jason Goldman, an early executive for companies like Twitter and Medium, as the chief digital officer of the White House, focusing on the use of social media to advance the president’s message. Mr. Goldman was formerly head of product at Twitter and served on the company’s board of directors. He also worked at Google. In the statement, Mr. Obama said that Mr. Goldman ‘‘brings new energy and coveted expertise as someone who’s helped shape the digital age. Our mission is to use every single tool available to ensure that all Americans can contribute to and benefit from our American resurgence.’’ Ms. Murray’s office will be just down the hall from the Oval Office, in a place previously occupied by David Axelrod and David Plouffe, the chief architects of Mr. Obama’s White House campaigns. In the last several years, Mr. Pfeiffer had aggressively pursued ways to broaden the White House’s reach beyond the traditional media. He had Mr. Obama appear on Internet-only comedy sites, and post important announcements first on Twitter and other sites. Ms. Murray’s charge will be to find a way to keep Mr. Obama on offense even as the national spotlight shifts from the White House to the 2016 presidential campaign. White House officials said they believed that dynamic could be an opportunity for the president to pursue his agenda aggressively. Stephanie Cutter, a former senior adviser to Mr. Obama who helped run his 2012 re-election campaign and has known Ms. Murray for the better part of two decades, said she had an ability to get to the point of any issue. ‘‘There is going to be a natural shift in attention to the 2016 campaign and away from the White House that happens at the end of any administration, and that will be a challenge,’’ Ms. Cutter said, ‘‘but Shailagh understands how to cut through the clutter to reach the American people.’’ In selecting Ms. Murray, 49, Mr. Obama is turning to a trusted aide to Mr. Biden with whom the president also has a warm rapport. That is a well-established pattern for Mr. Obama, who is most comfortable among a tight circle of familiar advisers. As some of his closest aides have left the White House in recent days to join the nascent presidential campaign of Hillary Rodham Clinton, Mr. Obama has held to that approach. He named Brian Deese, who has served in the administration since Mr. Obama took office, as a senior adviser, replacing John D. Podesta, who is expected become chairman of Mrs. Clinton’s campaign. And he selected Jen Psaki, a spokeswoman for both of his White House bids, to take over for Jennifer Palmieri, the communications director who departed last week to take that post for Mrs. Clinton. But if Ms. Murray does not bring new blood, people close to the president said, she may offer some fresh perspectives on how to get Mr. Obama’s message across in an increasingly complex and competitive media environment. ‘‘She understands the old media well, and I think it’s an asset to have someone inside who comes from that background, but she also has a very deep appreciation for new media and for innovative ways to get a message across, and I think that’s going to be very, very valuable for the president,’’ Mr. Axelrod, Mr. Obama’s longtime communications guru, said. He added, ‘‘She’s someone who has been totally willing to level with the people she’s working for and tell them what they needed to know, not in an obstreperous way, but in a clear and forceful way.’’ As a reporter, Ms. Murray covered Congress for The Washington Post and The Wall Street Journal, and covered political campaigns in 2006, 2008 and 2010. She joined the White House in 2011 as Mr. Biden’s communications director and was promoted to deputy chief of staff two years later. Ms. Murray will start next week.
March 25, 2015 CNN Hillary Clinton held a closed door meeting with President Barack Obama at the White House on Monday. Although the former secretary of state, senator and first lady has not declared, it is treated as a foregone conclusion that Clinton is running for president. Likely to launch her campaign in April, Clinton is regarded as the front-runner — if not the only Democratic candidate — and the inevitable Democratic nominee. There is an assumption that since Clinton supported Obama, the black community will now embrace her. But there are more than a few who didn’t get that memo. At this stage of the game, many African-Americans may not be excited about a candidate Hillary Clinton in 2016. And after two terms of the nation’s first black president, she should proceed with caution. Clinton need look no further than the 2008 contest, when black voters doused water on her presidential prospects. Early on, Clinton was the favorite of black folks, lest you forgot, and it did not hurt that President Clinton had been regarded as the “first black president” with high approval among African-Americans. Then, support for a senator named Barack Obama blew up after the Iowa caucuses. And Clinton found herself apologizing for her husband’s comments about Obama’s win in the South Carolina primary. President Clinton was relieved of his black card privileges for the remainder of the 2008 election season when he compared Obama’s win in the Palmetto state to that of Jesse Jackson in 2004 and 2008, suggesting that Obama, like Jackson, would not win. The misstep was an affront to many African-Americans, as were Hillary Clinton’s suggestions on the campaign trail that Obama was only good for making speeches, but not for taking action. And let’s not forget her assertions that she was the candidate for “hard-working Americans, white Americans.” We can chalk up some of that rhetoric to spirited campaign-trail junk-talking, and obviously much has happened since the 2008 election. President Obama made Clinton his secretary of state, and she served as a capable top diplomat and a loyal member of the Obama Cabinet. But that does not mean black voters will completely forget the bitter, racially tinged presidential campaign politics of seven years ago. Black voters are among the most loyal of the Democratic Party base, and their record high turnout for Obama was an important part of his victory. However, with a charismatic Obama no longer on the ballot, maintaining the same level of enthusiasm for any other candidate is a challenge. Moreover, as for Clinton, who (understandably?) has her own ideas and may not agree with the President on certain issues, any criticism of Obama could cost her some black voters. Remember that Clinton voted in favor of the unpopular, costly and deadly Iraq war. That support cost Clinton in 2008. And while she has remained silent on the recent re-election of Israeli Prime Minister Benjamin Netanyahu, Clinton’s strongly pro-Israel stance on Mideast peace now appears at odds with the emerging consensus among major groups in the Democratic base, including blacks, Latinos and young voters. However, it is likely that foreign policy will not pose as great a challenge to Hillary Clinton as economics. Because she is tied to the Wall Street wing of her party and commands sky-high speaking fees, people may take a closer look at her approach to tackling inequality and the shrinking of the middle class, and whether she is too concerned about offending the wealthy. The nation is hurting, despite the economic turnaround, and this is felt particularly strongly among blacks, who still have high unemployment rates, a rising wealth gap compared to whites, and, for many, no recovery in sight. And while police shootings of young black men continue to stir outrage in the community, Clinton has remained relatively quiet on the subject. She will have to prove that she can identify with this frustration and offer ideas for reform in local law enforcement. This, rather than her email account, is what concerns the black electorate. Perhaps a populist, more down-to-earth challenger such as Massachusetts Sen. Elizabeth Warren or former Virginia Sen. Jim Webb could appeal to black and working-class voters, and unlike Clinton, would not have to fight the perception of living in a protective security bubble, or lacking core beliefs other than being in power. It is safe to assume that if Clinton wins the Democratic nomination that she will ultimately win the majority black vote in the general election, but that may not be enough. Let’s remember President George W. Bush won re-election in 2004 with just 11% of the black vote. Had Mitt Romney been able to duplicate that number of black votes, he would be president now. Obama won in no small part because blacks turned out for him in record numbers in 2012, particularly in swing states like Ohio. Clinton can’t assume she’ll inherit that same level of black voter enthusiasm. Support for Barack Obama does not necessarily translate into support for another Democrat. This means Clinton must fight for votes like anyone else: knock on doors, kiss babies, clap off beat at the AME church, and do whatever it takes. 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