Market research report


Figure 3- Going vegan is not convenient



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Figure 3- Going vegan is not convenient


In a result, there are more respondents agree that going vegan is inconvenience. Hence, convenience is an important factor that determine people whether going vegan because it has a big impact on normal living habits. For the female respondents, there are 2 respondents find vegetarian food troublesome as the restaurant is hard to find and the process of making vegan meat is long. For the male respondents, one of them thinks that vegetarianism is good because there is no need to clean the entrails of raw meat while the other respondent feels that it is troublesome to collect different varieties of vegan food in order to have a comprehensive diet.

THEME

DECRIPTION OF THEME

RELEVANT QUOTES

Good Temper

Respondents stated that the difference of temper between vegetarians and meat eaters.

R1 “I don’t think that meat eaters will have a worst temper than vegetarians.”

(Female, 20, First year student.)


R2 “I believe that vegetarians will have a better patience because they are stricter with themselves in their living style.”

(Female, 19, First year student.)


R3 “I believe that temper is not related to the eating habits, so I reject this statement.”

(Female, 24, Third year student.)


R4 “In my friends that they are not vegetarians, they also have a good temper, so it might not be affected by vegetarianism.”

(Male, 21, Second year student.)


R5 “In my views, a person’s temper is connected with their living environment. Hence, I do not think that vegetarians have a better temper than meat eaters.”

(Male, 22, Second year student.)




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