Tourism Services Specific Discounts (Early Booking and Last-Minute Type O ffers) In the following section, we will analyze the perceptions of tourism specialists regarding the two most common tourism specific discount types, known as early booking and last-minute. Analyzing the obtained data, we can observe that the majority of respondents (50.4%) think that in-advance sales targets an already established market segment, with tourists that prefer this type of o ffer. An important correlation can be distinguished between questions no. 2 and no. 15. This correlation is based on a possible difference in the work experiences of the two types of travel agencies (Table 3 ). In this situation, we can observe that the majority of respondents that work in tour-operating agencies) consider that early booking type offers preponderantly sell to an already established market segment that prefers this type of offer. On the other hand, from the respondents that work in retailer agencies, almost half (49.2%) affirmed that in-advance accommodation services sell more rapidly due to the lower price, while the other half (47.5%) consider that these sell better to an already established market segment that prefers this type of o ffers. Table 3. Preferences distribution on early booking type offers in accommodation services, in relation to agency typology.
