Michael ‘Collin’ Zreet is currently a part time student at The University of Texas at Dallas where he is completing his mba and a Masters in Innovation & Entrepreneurship



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Figure 1.0 Average Wages of Various Driver Jobs (Driver Jobs 2015)

Uber requires their drivers to be at least 21 years of age, drive a car manufactured in the year 2000 or later, and pass a background check (Driver Jobs 2015). The drivers then receive a unique smartphone application that allows them to collect fares, receive payment, and provide directions for transporting their passengers. Uber has recently extended automobile insurance to drivers while they are working, with increased coverage while they have a customer (Driver Jobs 2015).



  1. TRANSPORTATION POLICY OF SEOUL

There are over 72,181 taxis in Seoul, with about 7% of the population using taxis for transportation between 2002 and 2010, as seen in Figure 4.0 and Figure 5.0 (Ko 2015). Looking at the trend from 1970 onward, taxis have become less and less poplar, declining from a height of 19.0% of all transportation in 1980 to 6.2% in 2010 (Ko 2015).



Figure 2.0 Percentages of Transportation Modes in Seoul from 2002 to 2010 (Ko 2015)



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