fact that internet banks have been started up with the support of larger bank holdings, shows that pure internet banks are not as profitable as a simple cost/revenue comparison would suggest.
The adoption of online banking as a product or process innovation is largely driven by factors external to the banking industry. The percentage of households with
access to internet at home, a higher broadband penetration rate, and higher outlay on RD employment are all factors positively influencing internet bank performance. But this technology effect should not be overrated these effects areas important for traditional banks as for internet banks.
Increasing competition does not have an immediate impact on bank performance. Yet, the creation of internet banks maybe a sign of more
competitive banking markets, and their existence will probably increase transparency and product range. Clients oriented to cheap and quick deposit accounts would probably prefer internet banks. Hence, internet banks may cause innovation in the banking sector, and serve as learning experience for mixed banks in terms of technology. In interpreting the data we should keep in mind that internet
banks are not widespread, and makeup only a tenth of the overall banking market. We should expect that the impact of internet banks may not be strong enough to affect the banking system as a whole. However, internet banks certainly contribute to increase transparency on specific products,
like current accounts, allowing for comparisons among banks that were previously more difficult.
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