Increases flexibility of organization as companies uses communication technology to organize in more flexible way, increases their ability to respond to changes in the marketplace and to take advantage of new opportunities. Large organization can use information technology to achieve some of the agility and responsiveness of small organizations like mass customization, the use of software and computer networks to finely control production so that products can be easily customized with no added cost for small production runs. The result is a dynamically responsive environment in which products can be turned out in a greater variety. Information technology is recasting the process of management, providing powerful new capabilities to help managers plan, organize, lead and control. For example the use of Enterprise Resource Planning (ERP) is a business management that integrates all facets of the business, including planning, manufacturing, sales and finance so that they can become closely coordinated by sharing information with each other.
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