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5W’s & H ● What is it
● Who is it for
● Why do they need it
● When is it available
● Where is it available
●
How does it work AARRR ●
Acquisition — How users find you
●
Activation — An initial experience great experience
●
Retention — Do they
comeback and revisit overtime Revenue — Can you monetize any of this behavior
●
Referral — Do they like it enough to tell their friends
Product Owner A product owner is a key participant in the product development team.
They often provide direction, ensuring that an agreed-upon set of features is built and released throughout the project's life cycle. Product owners take on diverse responsibilities, such as
● Setting priorities Providing
insight into user needs ● And managing team and stakeholder expectations
Product owners must also understand their customer's needs to meet them. The skills needed to be a product owner position include
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● Understanding business goals Creativity Analytical thinking
Leadership Management skillsThese core skills and competencies are crucial for any product owner in product development or as a Kanban product owner.
What is a product roadmap? A product roadmap is a graph that illustrates work, milestones,
and goals across time, similar to a Gantt chart. In the same way that Gantt charts are used to illustrate a project plan and schedule, product roadmaps are used to visualize a product plan and timeline and facilitate teams to use the launch plan template for success. The purpose of a product roadmap is to document and communicate the high-level work and objectives of a product plan, as well as to show progress to date and work remaining. Sharing your product roadmap with your
team and other stakeholders, you help keep everyone on the same page about the product’s progress and goals.
Roadmaps are also helpful in assessing change requests, as they help you see how new functionality or a change in requirements will impact the overall product plan. Your product management roadmap is a "living document" that must be updated throughout the product life cycle. As work progresses and changes occur, the roadmap must reflect this new information to keep stakeholders updated.
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