Concluding remarks
The discussion presented in this paper raised some central issues of the nature of foreign inward investments and the recent increasing expansion of national companies abroad, especially regarding the Brazilian development trajectory over the last two decades. On the one hand, there was a remarkable shift in FDI inflows into the country from a M&A movement focused on services mainly as a result of the privatisation boom in the 1990s to more productive investments given the economic growth recovery between 2004 and the emergence of the global economic crisis. On the other hand, despite the still limited number of large Brazilian companies at global level, there was a rising internationalisation process of these corporations over the last years.
The approach adopted in this paper highlights the understanding of both movements in the light of domestic economic policy reorientation that together with changing international economic conditions influence corporate strategies and their investment decisions. During the 1990s neoliberal reforms towards economic openness were implemented and a clear free market biased framework regarding economic policy was dominant. Capital mobility was thus encouraged in full, exposing the country to external vulnerabilities. In 1999, immediately after the Brazilian currency crisis, a new but also orthodox macroeconomic regime was adopted.
After 2004, however, favourable international economic conditions – such as the liquidity recovery, the increasing Chinese demand and a rise in commodity prices – together with a more developmental view in the government to promote growth and equity as policy counterbalances created room for the beginning of structural changes. Current account surpluses and the accumulation of international reserves as a shield against external shocks were decisive to the adoption of supportive internationalisation measures taken under the recognition of the need for promoting large companies able to compete abroad. A reduction in the cost of credit has also contributed to strengthen company finances and let them go global – inclusive through acquisition opportunities opened during the economic crisis – as well as to boost consumption and investment, thus achieving higher growth rates, a pull factor for foreign investments in new productive capacity.
Nevertheless, some challenges, which are further aggravated by the developments of the international crisis, arise from both inward and outward processes to the domestic recovery of a sustained development trajectory. Firstly, negative effects of possible corporate rearrangements in worldwide or regional production networks could be mentioned on: (a) country’s external accounts, when there are intense profit and dividend remittances under the global corporate strategy and increasing imports to take advantages from local markets in expansion; (b) national productive basis, when an “undesirable internationalisation” occurs as a result of domestic push factors (e.g. adverse macroeconomic conditions) or when national production starts to be substituted by imports from elsewhere in order to meet a rising domestic demand.
Secondly, there is a concern about the direction of macroeconomic policies – especially the trend in foreign exchange and interest rates – and the balance of payments management, in order to avoid constraints that may lead either economic growth or internationalisation supportive measures to be aborted. Foreign exchange and interest rates are key macroeconomic prices that together with sector specific competitiveness conditions influence businessmen decisions to invest, so that policies addressing their level and stability are central to encourage them to take such a long-term decision. Under the developments of the international crisis, however, the management of these policies has proved to be more difficult and a rising lack of confidence of businessmen has been observed, therefore resulting in lower economic dynamism.
Thirdly, the nature of the Brazilian outward movement becomes another central issue, once it is characterised as relatively concentrated in near economies and above all low-tech segments with low spillovers in the economic structure despite the existence of some sector and market diversification. In the context of the international crisis, some opportunities arise in terms of foreign acquisitions. However, it does not seem to be the general case for most Brazilian companies as they are facing as well fierce competition domestically from imported goods. Additionally, the quick deterioration of external accounts recently has become a grave governmental concern and so has reduced the impetus for internationalisation supportive measures.
In the face of these challenges posed by both inward and outward movements, state intervention is required in order to combine contrasting interests between transnational corporations and the country as well as to restore both economic growth and internationalisation processes necessary to achieve a sustained development pattern at international level. Hence, the way the state handles capital and trade flows, especially whether inserted into a clear and broad national development plan less vulnerable to changes in conjuncture, becomes a crucial determinant of the development trajectory the country can follow given the international economic dynamics.
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Appendix table. Brazil: Companies operating abroad before the crisis, 2007
Company
|
Sector
|
Size (sales in US$ million)
|
First export
|
First plant abroad
|
Units abroad
|
Countries (sequence)
|
Mode of entry (sequence)
|
Manufactured goods
|
|
|
|
|
|
|
|
Ambev
|
Beverage
|
14,400
|
1979
|
1993
|
35
|
LA, USA, EU
|
Acq, JV
|
Artecola
|
Auto parts, shoes
|
120
|
-
|
2000
|
5
|
LA, USA, EU
|
JV, Acq
|
Busscar
|
Bus assembly
|
260
|
-
|
1999
|
9
|
LA
|
Acq, JV
|
Braskem
|
Chemicals
|
-
|
-
|
2006
|
2
|
LA
|
JV
|
Camargo Correa
|
Cement and engineering
|
4,000
|
-
|
2003
|
-
|
LA
|
Acq
|
Cinex
|
Furniture
|
15
|
-
|
2002
|
2
|
LA
|
GF
|
Citrosuco
|
Beverage
|
312
|
-
|
1997
|
1
|
USA
|
Acq
|
Coopinhal
|
Coffee
|
-
|
-
|
2006
|
1
|
Russia
|
JV
|
Coteminas
|
Textile
|
550
|
1997
|
1997
|
11
|
USA
|
JV, Acq
|
CSN
|
Steel
|
5,500
|
1977
|
2001
|
9
|
USA, EU
|
Acq
|
Cutrale
|
Orange juice
|
1,000
|
-
|
1990
|
1
|
USA
|
Acq
|
Duas Rodas
|
Food
|
-
|
-
|
1997
|
3
|
LA
|
GF
|
Duratex
|
Construction materials
|
692
|
1957
|
1995
|
10
|
LA, EU
|
Acq
|
Embraco
|
Compressors
|
590
|
1980s
|
1994
|
6
|
EU, Asia
|
Acq
|
Embraer
|
Aircraft
|
3,906
|
1975
|
1979
|
3
|
China, EU
|
JV, Acq, GF
|
Friboi
|
Food
|
11,500
|
1997
|
2005
|
6
|
USA, LA, EU, ME
|
Acq
|
Gerdau
|
Steel
|
14,000
|
1980
|
1980
|
63
|
LA, USA, EU, India
|
Acq, GF
|
Guerra
|
Trucks
|
80
|
1993
|
2005
|
1
|
LA
|
GF
|
H. Stern
|
Jewelry
|
200
|
-
|
1955
|
80
|
LA, EU, ME
|
GF, JV
|
Ipiranga
|
Oil and gas
|
10,000
|
-
|
1995
|
4
|
LA
|
JV, GF
|
Klabin
|
Paper
|
1,500
|
1970s
|
1996
|
1
|
LA
|
GF
|
Marcopolo
|
Bus assembly
|
843
|
1961
|
1991
|
9
|
South Africa, LA, EU, China
|
JV, GF, Acq
|
Metagal
|
Auto parts
|
-
|
-
|
1996
|
1
|
LA
|
-
|
Metalcorte
|
Electric engines
|
180
|
-
|
2005
|
1
|
LA
|
Acq
|
Metalfrio
|
Refrigeration
|
300
|
-
|
2005
|
4
|
EU, USA
|
Acq
|
Natura
|
Cosmetics
|
1,600
|
-
|
1981
|
6
|
LA, EU
|
GF
|
Oxiteno
|
Chemicals
|
2,205
|
1990s
|
2003
|
6
|
LA
|
Acq
|
Perdigão
|
Food
|
3,000
|
1976
|
1990
|
4
|
ME, EU, LA
|
JV, GF
|
Petrobrás
|
Oil
|
79,120
|
-
|
1972
|
100
|
LA, Africa, USA
|
Acq
|
Random
|
Trucks
|
1,900
|
1973
|
1994
|
7
|
LA
|
GF
|
Sabó
|
Auto parts
|
170
|
1975
|
1992
|
9
|
LA, EU, USA
|
Acq, GF
|
Sadia
|
Food
|
4,100
|
1967
|
1991
|
10
|
EU, LA, ME, Japan
|
JV, Acq
|
Santista
|
Textile
|
365
|
1994
|
1995
|
8
|
LA, EU
|
Acq, JV
|
Smar
|
Industries solutions
|
80
|
1989
|
1988
|
7
|
LA, EU
|
GF
|
Tigre
|
Construction materials
|
850
|
-
|
1977
|
6
|
LA
|
GF, Acq
|
Tramontina
|
Tools and house supply
|
700
|
-
|
1986
|
10
|
USA, ME
|
GF
|
Vale
|
Mining
|
23,350
|
1949
|
1984
|
52
|
USA, EU, China
|
Acq, GF
|
Votorantim
|
Mining
|
1,750
|
-
|
2004
|
1
|
LA
|
Acq
|
Votorantim
|
Cement
|
11,500
|
1970
|
2001
|
29
|
Canada, USA
|
Acq, JV
|
Weg
|
Electric engines
|
1,500
|
1980s
|
1995
|
12
|
LA, EU, China
|
Acq
|
IT and services
|
|
|
|
|
|
|
|
CI&T
|
Business intelligence
|
150
|
-
|
2006
|
2
|
USA, EU
|
GF
|
Andrade Gutierrez
|
Engineering and construction
|
2,150
|
-
|
1980
|
11
|
LA
|
GF, Acq
|
Atech
|
IT
|
50
|
-
|
1997
|
1
|
USA
|
GF
|
Datasul
|
Business intelligence
|
95
|
1993
|
2001
|
4
|
LA
|
GF
|
Ibope
|
Telecommunication
|
-
|
-
|
1991
|
16
|
LA
|
JV, GF
|
Odebrecht
|
Engineering and construction
|
11,322
|
1979
|
1979
|
14
|
LA, Africa, EU
|
Acq, GF
|
Politec
|
Business intelligence
|
250
|
-
|
-
|
2
|
USA, Japan
|
GF, Acq
|
YKP
|
Business intelligence
|
18
|
-
|
-
|
-
|
LA
|
JV
|
Source: Fleury & Fleury (2009).
Note: EU = European Union; LA = Latin America; ME = Middle East; Acq = acquisition; JV = joint venture; GF = greenfield plant.
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