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It's About the Questions -- Parker exemplifies the idea that a leader's main task is to ask questions. Notes Fortune, "What's fascinating about his use of questions is that it leaves other leaders empowered to find the answers themselves and act on them." Fortune goes on to note:

Nike is the kind of company where executives will unabashedly work the corporate mission statement into regular conversation. The effect is something like actors in a musical suddenly breaking out into song: You know you're witnessing a rehearsed performance, but it's an effective one.

All Companies are Tech Companies -- Nike's success also proves that ALL companies are tech companies. Parker has led with technology to drive all aspects of the business - design, manufacturing, marketing, and retail. The article is chock full of marketing, sales, and operational insights (including the importance of naming buildings/meeting rooms) - worth 4 minutes of intense reading.

Fortune's Predictions for 2016 -- and here's a link to Fortune's predictions about the events, people and ideas that will matter in 2016, in business, politics, technology and more. Apple buying Tesla and becoming the first $800 billion market cap firm are two of the many prognostications. Fortune also predicts who will top both the Republican and Democratic tickets for President/Vice President; the price of oil and the stock market by the end of 2016; and some not-so-surprising consumer trends. It's worth 1 minute to scan down through the list.

Appster Winning the Talent Wars (Gazelles case study) -- and my latest Huffington Post blog highlights how Australia-based Appster, famous for their 22 hour Topgrading interviews, has scaled in four years from two young founders to 350 "Appsterfarians" and $20 million in revenue. Business Review Weekly estimates these two 20-somethings have a combined net worth of $58 million today - not bad for a self-funded tech biz. This article digs into some of their keys to success, including implementation of the Rockefeller Habits 2.0.

Exponential Organizations Class -- Join Salim Ismail for his second Exponential Organizations class. Salim has again decided to personally teach this class that features brand new videos and content with co-author Yuri van Geest. This class is designed as blueprint to help you learn and implement the attributes used by the most successful companies in the world. From retail to auto shops to food processing the cases span every industry. Join Salim and his team for this amazing learning experience. For those of you who like the Scaling Up (Rockefeller Habits 2.0) methodology, this is a must! (Even Amazon is bundling the two methodologies). For more information or to request a detailed outline of this class email Juan Gonzalez at juan@growthinstitute.com

Need Stories: Cyber Security Threats -- Thank you for the trend ideas - that column is submitted. For my next Fortune column I'm looking for insights on practical ways mid-market companies can protect themselves from the latest cyber security threats. We've all seen dozens of articles saying there is more we can do, yet how do we mere mortals put safeguards in place that employees will really use, when we don't have multi-million dollar IT budgets? If you have found strategies that are working for you, please include your company name, the city where it is located, your number of employees and your annual revenues -- vharnish@gazelles.com -- thank you.

COACHING:

Have you ever wondered if your company would be a good candidate to work with an executive growth coach? Click here to watch Gazelles International President Keith Cupp describes the four most important attributes of successful clients.

EDUCATION:

Scaling Up Business Growth Workshops 2015

Have Big Plans to Execute in 2015? Learn how to use the proven Rockefeller Habits 2.0 tools and strategies to scale up smarter.

Surrey, BC - November 20, 2015 
Dallas, TX - December 2, 2015 
Denver, CO - December 2, 2015 
San Diego, CA - December 15, 2015
Boston, MA - January 12, 2016

TECHNOLOGY:

Align Software puts everyone on the Same Page - Literally! See, in real time every person in your organization and how they are progress on their priorities - alongside how these Align to the Company Priorities! Scale Up your Rockefeller Habits implementation with www.alignwithgazelles.com- on your computer and on your phone.

Better Book Club -- What's your team reading? Increase your books read per team member. Easy, Proven, and in the Cloud at http://www.BetterBookClub.com.

Gazelle's Growth Institute® Online Executive Education

Baseline Selling - Dave Kurlan
Creativity and Personal Mastery - Srikumar Rao
Daring Caution Approach to Pricing - Robert Sherlock
Fearless Leaders - Cathy Greenberg
How to Create Leadership at Every Level - David Marquet
Mastering the Complex Sale - Jeff Thull
Nail It Then Scale It - Paul Ahlstrom
Sumo Advantage - Bernie Brenner
The Seven Imperatives of Great CEO's - John Wilson
Why Growth Companies Stop Growing - Dave Power

Online Master Practitioner Certification courses

Topgrading
Mastering the Rockefeller Habits

Summits & Conferences

Scale Up Summit, May 24-25, 2016
Scaling Up User Conference, May 26, 2016
Great Game of Business with Jack Stack

Did you miss previous insights? - read here


 
Read Verne's Insights on Kindle http://www.amazon.com/gp/product/B003SX13YI

Sign up for Verne's Weekly Insights


12/01/2015
How Fangio Avoided Death; Scalable Learning; Yuri van Geest Dec 4th Webinar


"...out-learning the competition"

HEADLINES:

We live in a world that increasingly requires searchlight intelligence. That is, the ability to connect the dots between people and ideas, where others see no possible connection.

 

"The Best Leaders are Constant Learners" HBR

Dec 4 Webinar -- we're excited to introduce you to Yuri van Geest 10am ET this coming Friday, more info below, but first...

Grand Prix Racer's Miracle -- Juan Manuel Fangio's evasive move, which likely saved his life, in the 1950 Monaco Grand Prix is part of racing folklore. The fact he looked at a photo of a similar accident the day before let him connect the dots and avoid a major collision. The specific thing he noticed in the photo is detailed in this HBR article titled "The Best Leaders are Constant Learners" - worth 15 seconds to read the opening story. Then keep reading.

Scalable Learning -- further notes this HBR article:

John Hagel, John Seely Brown, and Lang Davidson have described the shift...from institutions designed for scalable efficiency to institutions designed for scalable learning. Sustainable competitive advantage depends on having people that know how to build relationships, seek information, make sense of observations and share ideas through an intelligent use of new technologies."

Let's unpack this:

  1. Build Relationships - who has access to the most brains quickly

  2. Seek Information - it's about remaining curious

  3. Make Sense of Observations - connecting the dots through extensive training and experience

  4. Share Ideas --through an intelligent use of new technologies - are you up to speed?

These are the important skills of the 21st Century - the same skills we're using to thwart terrorists and stay ahead of competition. Thanks to Chris Kenny, Gazelles International Certified Coach, for bringing this HBR article to my attention.

Denver Dec 2, Dallas Dec 2, San Diego, Dec 15, Boston Jan 12 -- Last Scaling Up one-day workshops for 2015. For more info https://gazelles.com/g/growth-workshops

Yuri van Geest Complimentary Webinar -- Yuri is a member of Singularity University and the co-author of Exponential Organizations. Join him for an exclusive webinar Friday December 4th at 10am EST where he will share specific examples of how mid-market growth firms have applied their groundbreaking ideas to scaleup quickly - including the challenges they've faced and how they were overcome. You will come out of the webinar with action items to immediately implement. Claim your spot here: http://growthinstitute.com/exowebinar/12-4/

EDUCATION:

Scaling Up Business Growth Workshops 2015

Have Big Plans to Execute in 2015? Learn how to use the proven Rockefeller Habits 2.0 tools and strategies to scale up smarter.

Dallas, TX - December 2, 2015 
Denver, CO - December 2, 2015 
San Diego, CA - December 15, 2015
Boston, MA - January 12, 2016

COACHING:

Have you ever wondered if your company would be a good candidate to work with an executive growth coach? Click here to watch Gazelles International President Keith Cupp describes the four most important attributes of successful clients.

TECHNOLOGY:

Align Software puts everyone on the Same Page - Literally! See, in real time every person in your organization and how they are progress on their priorities - alongside how these Align to the Company Priorities! Scale Up your Rockefeller Habits implementation with www.alignwithgazelles.com- on your computer and on your phone.

Better Book Club -- What's your team reading? Increase your books read per team member. Easy, Proven, and in the Cloud at http://www.BetterBookClub.com.

Gazelle's Growth Institute® Online Executive Education

Baseline Selling - Dave Kurlan
Creativity and Personal Mastery - Srikumar Rao
Daring Caution Approach to Pricing - Robert Sherlock
Fearless Leaders - Cathy Greenberg
How to Create Leadership at Every Level - David Marquet
Mastering the Complex Sale - Jeff Thull
Nail It Then Scale It - Paul Ahlstrom
Sumo Advantage - Bernie Brenner
The Seven Imperatives of Great CEO's - John Wilson
Why Growth Companies Stop Growing - Dave Power

Online Master Practitioner Certification courses

Topgrading
Mastering the Rockefeller Habits

Summits & Conferences

Scale Up Summit, May 24-25, 2016
Scaling Up User Conference, May 26, 2016
Great Game of Business with Jack Stack

Did you miss previous insights? - read here


 
Read Verne's Insights on Kindle http://www.amazon.com/gp/product/B003SX13YI

Sign up for Verne's Weekly Insights

12/03/2015
He's Coming; Traditional Planning is Failing; Denver Broncos; Washington's Team of Teams

"...keeping you great"

HEADLINES:

Do You Want Published on Fortune.com? -- "You are what you publish" as marketing guru David Meerman Scott exclaims. Fortune magazine is looking for entrepreneurs to publish pieces on the Fortune.com website - more info below, but first...

General McChrystal's Team of Teams -- I'm so appreciative (and thrilled) that General Stanley McChrystal has agreed to keynote the upcoming Fortune Scale-up Summit May 24 - 25, Atlanta! I named his book, Team of Teams, one of the top five biz books of the year. As noted in my Fortune column summarizing each book:

There's a revolution afoot in the military. The very organization that gave us the command-and-control structure is abandoning it in the face of new, quick-moving opponents. So should you if you want your business to survive 21st-century competition. Drawing on the model used by Navy SEALs, retired four-star general McChrystal will show you how to reorganize your company into teams of autonomous leaders capable of making the split-second decisions necessary to winning today.

The book is so well written and provides practical advice we can all use in our businesses to make better, faster, more impactful decisions - and to better engage our people. GazellesPro and book club members will receive a copy next week. This is a perfect read over the holiday season. Then come meet and hear the General next May at our Fortune Summit - and Scaling Up (Rockefeller Habits 2.0) user conference the following day.

Why Traditional Planning is Failing Teams -- a similar "team of teams" approach called "scrum" is in parallel revolutionizing project management and planning. In this 3 minute interview I did with with Jeff Sutherland, co-creator of scrum and author of the award winning book by the same name (Scrum: The Art of Doing Twice the Work in Half the Time), he details why traditional planning is failing us. Projects falling way behind schedule and running over budget has to end - and the scrum process replaces the failed and ancient Pert/Gantt chart approach. Please take 3 minutes to watch this interview - the read (or re-read) his book.

Favorite Team Denver Broncos -- ...and wow, what a football game Sunday night watching my hometown team, the Denver Broncos, topple the undefeated and reigning Super Bowl champs in overtime!! The winning play is a perfect example of what Jeff Sutherland and General McChrystal are driving home in their messages - teams don't have time to send information up the chain of command and wait for instructions to come down. Quarterback Brock Osweiler (age 25), in only his second NFL start, notices that the New England Patriots defense has lined up in a way that will not be favorable to the Broncos running back to head to the right, the play that had been called in the huddle. So in "real time" he signals to the team to shift plays on the go and send the running back left. Everyone adjusts immediately and they score the winning touchdown! This is how the real time world we're living in demands a different kind of organizational decision making approach than we've had the past 100 years. Here's a link to watch the winning play.

Equally Amazing Team of Teams -- Kirk Cousins, who is an avid reader and the new winning quarterback for the Washington Redskins (my other hometown team), has his team at the top of the "loser" division in the NFL! This article details how Washington's three quarterbacks, who should be fierce rivals, have formed a team of teams to support each other in support and prayer. And the article lists the books Kirk Cousins is reading in-season. Leaders are readers!

Fortune.com Opportunity -- all answers to the question below will be posted - so you'll be published. Here's the request:

This week's question is: What's something you wish you knew before starting your business?

Michael Maven, founder of Carter & Kingsley, says "As entrepreneurs, ideas are a dime a dozen, and just because you (or a small group of people) think you have a good one doesn't mean your idea will be popular. It might be easy for your vision, passion, and belief in your idea to drive you forward until you're ready to unleash your finished product, but this visionary passion often unwittingly kills companies since many founders end up building products people don't want or need." Read more from Michael here.

Join this week's conversation on Fortune.com by writing your own 500- to 700-word answer and emailing it to: insider@newsletters.fortune.com

COACHING:

Have you ever wondered if your company would be a good candidate to work with an executive growth coach? Click here to watch Gazelles International President Keith Cupp describes the four most important attributes of successful clients.

TECHNOLOGY:

Align Software puts everyone on the Same Page - Literally! See, in real time every person in your organization and how they are progress on their priorities - alongside how these Align to the Company Priorities! Scale Up your Rockefeller Habits implementation with www.alignwithgazelles.com - on your computer and on your phone.

Better Book Club -- What's your team reading? Increase your books read per team member. Easy, Proven, and in the Cloud at http://www.BetterBookClub.com.

EDUCATION:

Scaling Up Business Growth Workshops 2015

Have Big Plans to Execute in 2015? Learn how to use the proven Rockefeller Habits 2.0 tools and strategies to scale up smarter.

San Diego, CA - December 15, 2015
Boston, MA - January 12, 2016

Gazelle's Growth Institute® Online Executive Education

Baseline Selling - Dave Kurlan
Creativity and Personal Mastery - Srikumar Rao
Daring Caution Approach to Pricing - Robert Sherlock
Fearless Leaders - Cathy Greenberg
How to Create Leadership at Every Level - David Marquet
Mastering the Complex Sale - Jeff Thull
Nail It Then Scale It - Paul Ahlstrom
Sumo Advantage - Bernie Brenner
The Seven Imperatives of Great CEO's - John Wilson
Why Growth Companies Stop Growing - Dave Power

Online Master Practitioner Certification courses

Topgrading
Mastering the Rockefeller Habits

Summits & Conferences

Scale Up Summit, May 24-25, 2016
Scaling Up User Conference, May 26, 2016
Great Game of Business with Jack Stack

Did you miss previous insights? - read here


 
Read Verne's Insights on Kindle http://www.amazon.com/gp/product/B003SX13YI

Sign up for Verne's Weekly Insights
12/10/2015
Great Question; Distraction Addiction; Southwest’s Hiring Practices; Food Biz Stories Needed


"...insights for scaleups"

HEADLINES:

Food Biz Stories Needed -- are you scaling up in the food industry? My next Fortune column is examining this industry - more info below, but first...

How Southwest Airlines Hires Such Dedicated People -- Receiving a job application every two seconds, Southwest has the luxury of having to hire only 2% of all job applicants. And Southwest hires based on values, not skills. My favorite paragraph from the recent HBR article:

At Southwest, for example, we talk about hiring not for skills but three attributes: a warrior spirit (that is, a desire to excel, act with courage, persevere and innovate); a servant's heart (the ability to put others first, treat everyone with respect and proactively serve customers); and a fun-loving attitude (passion, joy and an aversion to taking oneself too seriously.)

The first attribute aligns with Jim Collins' notion that you must first hire for "will." So in order, we suggest you hire based on:

  1. Will - Southwest's definition of warrior spirit is perfect

  2. Values - the test for culture fit

  3. Results - in the end can they deliver on your KPIs

  4. Skills - the least important since most skill-sets need updated every 5 years

It's a very short HBR article, worth 2 minutes to peruse for a few more key ideas.

Great Question for Getting a Bunch of Customers -- I love great questions and this is one of the best, posed by Andrew Davis, author of Brandscaping - "Who has your next customer as their current customer?" (best if you re-read it out loud - I'm serious). In my 4 minute interview with Davis at the Growth Summit, he describes how to think about this question and what to do next once you've identified the companies/organizations/people that already have a strong relationship with a big chunk of your potential customers. One strategy is to partner with them - building your brand by leveraging theirs (like our relationship with Fortune). Take a few minutes to watch the interview then read Davis's book to leverage an important strategy in building your customer base.

Addicted To Distraction -- Tony Schwartz, renowned human performance guru and head of the Energy Project (like is about energy management more than time management), wrote a very personal Op Ed in the NY Times about internet addiction and how it destroys one's ability to concentrate and focus. Notes Schwartz:

Addiction is the relentless pull to a substance or an activity that becomes so compulsive it ultimately interferes with everyday life. By that definition, nearly everyone I know is addicted in some measure to the Internet. It has arguably replaced work itself as our most socially sanctioned addiction.


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