MO# Module Outcome

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*Instructor Response Meets expectation
*Instructor Response Meets expectation

Essay Questions

1. What are ethics and how do ethics apply to business?

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*Instructor Response

Meets expectation: Student will explain that ethics are the principles and standards that guide our behavior toward other people. Ethics are indispensable to anyone who wants to have a good career. Business involves commercial interaction between people and so, naturally, how people treat each other is important in business

Example: Ethics are the principles and standards that guide human behavior. Without ethics it is unlikely that anyone will be successful in business.

2. What is a denial of service attack? What can be done to protect against a denial of service attack? (Ch. 8)

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*Instructor Response

Meets expectation: Student defines denial-of-service (DoS) attack floods a network or server with so many requests for service that it slows down or crashes and provides an example. Example: A denial of service attack is when a network or server keeps getting hit with requests or it eventually slows down or stops working. The first line of defense in protecting against DoS attacks is to have a plan in place already—if you have to create one on the fly you are more than likely going to have your website brought to your knees. One of the first things the plan should include is to investigate the characteristics of where the attack is coming from rather than focusing on the impact. If you can figure out where its coming from its much easier to lock down the system and block against future attacks.

3. How can a service-oriented architecture (SoA) be used to guide the organization of the future? Give an example (ch. 7).

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*Instructor Response

Meets expectation: Student should provide a definition of what SoA is and how it can be used to guide an organization. An example must also be provided. Example: A service-oriented architecture (SoA) can guide the organization of the future by enabling it to respond more adeptly to customers, end users, software development, information needs, and hardware requirements. An example of an SOA is WSDL (Web service definition language). This allows organizations that might store and send information in a different way to use a WSDL to share that information.

4. Why is interoperability important? Provide an example.

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*Instructor Response

Meets expectation: Student should describe what interoperability is and why it is important. They also need to include an example. (ch. 7)
Example: Interoperability provides the capability for two or more computing components to share information and other resources, even if they are made by different manufacturers. For example, cell phones are interoperable. It doesn’t matter what kind of phone it is (iPhone, Android etc) and what service provider it is, (ATT, Verizon etc), every phone works with every other phone over any type of network.
5. How do the four implementation methods differ?
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*Instructor Response

Meets expectation: Student should explain all four implementation types: parallel, plunge, pilot and phrased.
Example: Parallel implementation uses both the old and new systems until the new system is verified. Plunge implementation immediately ceases using the old system and begins using the new system. Pilot implementation converts only a group of users until the new system is verified. Phased implementation converts only a portion of the system until it can be verified.
6. What are the four decision types you make on a project? Give an example of each.
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*Instructor Response

Meets expectation: Student points out all four types of decisions: ad hoc (aka: non recurring), merger, recurring, and non-structured. Student should also provide an example of each.

Example: Nonrecurring, or ad hoc, decision is one that you make infrequently (perhaps only once) and you may even have different criteria for determining the best solution each time. A merger with another company is an example. Recurring decisions are decisions that you have to make repeatedly and often periodically, whether weekly, monthly, quarterly, or yearly. An example would be which route to take to go to work. Non-structured decision is a decision for which there may be several “right” answers and there is no precise way to get a right answer. An example would be whether to change a company’s strategy. Structured decision is a decision where processing a certain kind of information in a specified way so that you will always get the right answer. An example would be deciding how much to pay employees.

7. What is business intelligence? Why it is more than just information? (ch. 3)
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*Instructor Response

Meets expectation: Student should explain that business intelligence is more than just information – it’s about knowledge and using that information to make predictions and business decisions.
Example: Business intelligence is knowledge – knowledge about your customers, your competitors, your partners, your competitive environment, and your own internal operations. It is more than just information because it combines various types of information to allow you to make better decisions and operate more productively.
8. Why is the traditional buy-hold-sell inventory model an expensive and potentially risky one?
(ch. 2)
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*Instructor Response

Meets expectation: Students should explain that a traditional inventory model includes creating an inventory without knowing the demand, keeping a lot of inventory in case you need it, and you sell off whatever is left over or obsolete at a discounted price.

Example: The traditional inventory model requires that (1) you create inventory without a known demand, (2) you keep a lot of inventory throughout the supply chain, and (3) you sell off obsolete inventory at a very low price.

9. What is an enterprise resource planning (ERP) system? Give an example. (ch. 1)

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*Instructor Response

Meets expectation: Student describes what an ERP system is and provides an example.

Example: An ERP system is a collection of integrated software for business management, accounting, finance, HR, project and inventory management, supply chain, customer relationship management, e-collaboration, etc. The integrated software allows an enterprise to manage the varying aspects of its business. For example, a trucking company may have a CRM to keep track of its clients, an inventory program to keep track of its fleet etc.
10. What are the three generic strategies according to Michael Porter? Give an example of each. (ch. 1)

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*Instructor Response

Meets expectation: Student should outline each of the three generic strategies (overall cost of leadership, differentiation and focus) and provide an example of each.
Example: The three generic strategies according to Michael Porter are: overall cost leadership, differentiation, and focus. Is the clearest of the three generic strategies. Is when a firm is set out to be the lowest-cost producer in its industry. According to Porter the sources of cost advantage are varied and depend on the structure of the industry. Cost leadership is when a company sets out to be the lowest-cost producer within a particular industry. A differentiation strategy is where a company seeks to be unique in a particular industry. CSU Global for example seeks to be the highest quality online provider by providing outstanding customer service. Focus is when a company focuses on a very small specific segment of the market.

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