Radical Axis, INC. Media Kit
Studio Facts Background
Radical Axis was founded by Scott Fry, one of the first
animators on Cartoon Network’s sister network Adult
Swim highly rated animated series Aqua Teen Hunger
Force. Originally operating out of a storage closet at
Cartoon Network’s Williams Street Studio, the company
quickly expanded into its own facility in Midtown Atlanta.
Today, Radical Axis is one of the fastest growing animation
studios in the Southeast, nearly doubling in revenues and
employees every year since its inception.
Radical Axis provides clients turnkey production services
including the creation, execution and delivery of broadcast
ready content. Radical Axis has animated more than 75
television episodes for series including Aqua Teen Hunger
Force, Squidbillies, Perfect Hair Forever and 12oz. Mouse,
and the company is producing the new David Cross, H.
Jon Benjamin series Freak Show for Comedy Central. The
studio is also working on a full-length animated feature
film based on Aqua Teen Hunger Force. The commercial
division has produced over 70 projects, an average of a
completed project every 4 work days.
Overview
Founded in 2000, Radical Axis is a production studio that
specializes in animation and design for episodic and
commercial broadcast including 3D, traditional cel and
Flash animation, as well as live action-animation
composites and effects.
Management Team
• Scott Fry, Founder and CEO
• Craig Hartin, Episodic Animation Supervisor
• Todd Redner, Animation Director
• Philip Self, Director of Business Development
660 9th Street Suite A, Atlanta, Ga. 30318
Phone: 404-875-5150 Fax: 404-875-5155
www.radicalaxis.com
Commercial Division Description
While Radical Axis is best known for its production of
animated television series, the company also has a
division devoted specifically to providing animation
and design services for television commercials, promos,
title sequences and network IDs. During 2005, this division
produced over 70 projects, an average of a completed
project every 4 work days.
Capabilities
The Radical Axis staff is multi-disciplined with training in film,
animation, design, and production. Radical Axis can easily
handle commercial projects from start to finish including:
Traditional cel animation
Flash animation
3D animation
Live Action
Live Action/Animation Composite
Clients
Radical Axis has worked on commercial projects for a
variety of businesses including the following:
Cartoon Network
Cartoon Network Latin America
Kellogg’s
L’Oreal
TNT
Turner Broadcasting
Wal-Mart
BB&T Bank
Chuck E. Cheese
Campbell’s Soup
Peach Bowl
Cheeto’s
Episodic Division
Radical Axis continues to build on its impressive
reputation as a sought-after producer of broadcast
episodic animation. Since its humble beginnings in a
storage closet at Cartoon Network’s Williams Street
facility, Radical Axis has grown from two computer
animators to a crew of over fifty multi-disciplined
artists with the ability to produce animation in-house
or direct animation abroad.
Having nearly doubled in size every year since its
inception, the company now has over 6000 square feet
of studio space including suites for editing, music and
sound design. Currently, the studio is working on four
cable network television series and to date has worked
on a total of eight produced series as well as the Aqua
Teen Hunger Force animated feature film.
•Aqua Teen Hunger Force
(Adult Swim)
The random adventures of a self-centered, wise
cracking milkshake; a free-floating box of French fries
with super powers; and a shape-shifting mound of
ground meat.
•Squidbillies
(Adult Swim)
The story of a squid family coping with life in the
North Georgia mountains.
•Perfect Hair Forever
(Adult Swim)
The adventures of a young, prematurely balding boy
and his search for perfect hair.
•12oz. Mouse
(Adult Swim)
The tale of a beer drinking, odd-job working mouse and
his escapades in espionage and love.
•Freak Show
(Comedy Central)
The misadventures of the Freak Squad: circus act by
day, government-employed do-gooders by night
Scott Fry Founder & CEO Radical Axis, INC.
Scott Fry is quickly establishing himself
as someone to watch in the animation
industry. The studio he founded, Radical
Axis, has nearly doubled each year in
revenues and staff since its inception in
2000. While best known for animating the
extremely popular television series Aqua
Teen Hunger Force for Cartoon Network’s
sister network Adult Swim, the studio also
provides animation for three additional
Adult Swim series and recently signed on to
produce the new David Cross, H. Jon
Benjamin series Freak Show for Comedy
Central.
Scott attributes much of his success as a
CEO and business leader to his diverse
experience in advertising, broadcast and
film. Having worked in many of the positions
that he now leads, his success has literally
been “from the ground up”.
Scott graduated from Art Center College of
Design in Los Angeles with a degree in
film. From there he honed his skills working
in numerous capacities on both live action
and animation projects. His diverse work
experience includes positions as an editor,
broadcast designer, compositor, writer, producer
and director.
In 2000, Scott founded Radical Axis, Inc.
as a motion graphics and animation
company. Originally based out of a guest
bedroom in his home, he quickly landed
high profile jobs including projects for
Cartoon Network and Country Music
Television. In 2001, Fry began working on
the pilot episode of Adult Swim’s Aqua
Teen Hunger Force.
After operating out of a storage closet at
Cartoon Network’s Williams Street facility
for 2 years, Radical Axis moved into a 2,800
square-foot studio in midtown Atlanta. Since
then the studio has expanded to over 6,000
square feet of studio space. Under Scott’s
leadership, Radical Axis has become one of
the fastest growing animation studios in the
Southeast, averaging, in 2005, a completed
commercial project every four days and a
television program every three weeks.
Scott‘s seven plus years experience in
broadcast and film have proven to be time
well spent, giving him the opportunity to
develop his own unique approach to doing
business in the animation industry.
Scott has built a studio based on creative
and inventive solutions to deliver high
value for its clients, a business model that
can quickly be measured by the studio’s
extraordinary growth and success.
Craig Hartin Animation Supervisor
Craig Hartin is one of those rare individuals who lives
his childhood dream. As a youngster growing up in
Birmingham, Alabama, he thrived on Disney movies
and dreamed of making animated films and bringing
characters to life.
Today, that is exactly what he does at Radical Axis.
As the animation supervisor at Radical Axis, Craig
oversees the studio’s episodic division. In this role, he
directs the studio’s animation teams including those
working on Aqua Teen Hunger Force, Freak Show,
12oz. Mouse and Squidbillies.
Trained in computer animation and 3D animation
design, Craig is a graduate of the Art Institute of
Atlanta. While still attending college, he worked as
a freelancer on animation projects for Georgia
Public Television.
After graduation, he continued his freelancing, working
for Home Depot as well as on various animation projects
for Cartoon Network including the Aqua Teen Hunger Force
pilot. In 2001, after working on several of the first Aqua Teen
Hunger Force episodes, Craig was hired as Radical Axis’s first
full time employee.
Craig has been instrumental in assisting with the rapid
growth of Radical Axis and is a key member of the studios
executive team.
Todd Redner Animation Director
Animation Director Todd Redner has been part of
Radical Axis almost since its beginning. As one of the
company’s early employees, he assisted with some of
the studio’s first projects, including initial episodes of
Aqua Teen Hunger Force.
Todd also created initial concepts for another popular
Adult Swim series, Squidbillies, and he is the animation
director for 12oz. Mouse, an animated series that,
along with Aqua Teen Hunger Force and Squidbillies,
airs on Cartoon Network’s sister network Adult Swim.
In addition, he is the lead character designer for Freak
Show, a new animated series created by David Cross
and H. Jon Benjamin and produced by Radical Axis for
Comedy Central.
Initially a cartoonist, Todd was producing his own
cartoon strip while he was still a high school student.
He then went on to become the cartoon editor for the
college newspaper at Georgia State University.
Now instead of a few cartoon panels and still
characters, he has several minutes and animated
characters to tell a story. Before joining Radical Axis,
Todd worked as a freelance graphic artist on a variety
of assignments including projects for Intercontinental
Hotels and Peachtree Software.
Philip Self Director of Business Development
At Radical Axis, Philip has found a creative home for the business and communication skills he has been developing over the past decade. As the Radical Axis Director of Business Development, Philip is in charge of creating new business for the studio, building contacts within the industry, and working closely with the studio’s clients to assure excellent service.
As part of the Radical Axis executive team, Philip brings a unique combination of skills and life experiences to the studio. Winning national awards in business, while working exclusively with C-level leadership of large corporations to secure multi-million dollar agreements, Philip was the leading new agent in the United States for a Fortune 100 company out of more than 2,000 people across the country.
Philip is also an experienced public speaker, including regular appearances before crowds in the thousands, various CEO groups, large corporate events, civic organizations, professional teams like the New Orleans Saints before a game, and even hosting several televised events. Philip also enjoys writing, and has been a featured guest columnist for the Atlanta Journal & Constitution, a ghostwriter for sections of two published books, and a copywriter for both radio and TV commercials.
On a personal note, Philip is dedicated to humanitarian relief throughout the world, and has repeatedly led large groups into the poorest parts of Mexico, Peru, and Nicaragua.
As someone who has watched Radical Axis grow from humble beginnings to it’s current national presence, Philip is excited to be a part of the future success of Radical Axis.
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