Reyes, Maica Briones bsba4a conjoint Analysis of the new menus of Ice Cream



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Date05.12.2021
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Conjoint Analysis of the new menus of Ice Cream

Reyes, Maica Briones

BSBA4A
    Conjoint Analysis of the new menus of Ice Cream

  1. Conduct a conjoint analysis for a new menu of ice cream using the following attributes: Flavor, Size, and Price. Create five (5) category and instructional question.



WHICH OF THE FOLLOWING ICE CREAM MENU THAT YOU PREFER TO BUY?

FLAVOR

COCONUT
FLAVOR

LYCHEE

FLAVOR


JUNK FRUIT

FLAVOR


KIWI

FLAVOR


CHICO

FLAVOR


SIZE

1 Liter

1.2 Liters

1.3 Liters

1.4 Liters

1.5 Liters

PRICE

Php 150.00

Php 290.00

Php 230.00

Php 420.00

Php 450.00

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