Newsletter Tips and Judging

Newsletter Tips and Judging

Fundamental Elements and Principles of Design are:

- Line - Shape - Volume - Texture - Color - Format

- Balance - Emphasis - Rhythm - Unity - Space

1) To make boring material more interesting

2) To have a visual representation of something

3) To draw attention to our work

4) To communicate an idea

About Color – Suggestions

1) Choose colors appropriate for your design concept

2) Make sure the colors will enhance the readability of the type

3) Examine the amount of color in your design. Create visual impact?

4) Create color sketches (i.e. change colors used in the project) see which look best

5) When designing on a computer that colors may appear differently when printed

6) Keep complimentary colors in mind

Complimentary Colors – Those located directly across from each other on the color wheel: Red – Green Orange – Blue Violet – Yellow

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  Equal distribution of weight
  
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  Holds together, feels harmonious, looks unified
  
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  Imbalance can make us feel uncomfortable
  

1) Make it the brightest

2) Make is a different color

3) Make it in a color if everything else is in black and white, or vice versa

4) Make it go in a different direction

5) Position it differently

6) Give it a texture or a different texture than other elements

7) Arrange all the elements to lead to it

8) Make it a different shape than the other elements

9) Isolate it

10) Make it clear and the other elements hazy

11) Reverse it

12) Make it an opaque color and the other colors transparent

13) Make it glossy and the other elements dull

1) Decide on the importance of the elements

2) Use factors such as position, size, value, color and visual weight to make sure your audience sees these elements in the order of importance

3) Create a flow of information from the most important element to the least

The elements in a design look as though they belong together. Viewer wants to see unity rather than unrelated parts.

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  Flush left / ragged right: text that aligns to the left side and is uneven on the right
  
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  Justified: type that aligns on the left and right sides
  
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  Flush right / ragged left: text that aligns on the right side and is uneven on the left Centered
  
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  Flow: elements should be arranged so that the audience is led from one element to another through the design. Remember the ‘Z’ or backwards ‘S’ idea… your eyes scan a page in a ‘Z’ pattern so the elements create flow and movement.
  

• Carefully consider the format; if type is designed for a poster is should be readable from a distance.

• Design type in a visual hierarchy. People tend to read the biggest elements first; they tend to read headlines or titles first, subtitles or pull quotes second, then captions and finally text type.

• Type arrangement or alignment should enhance readability.

• Letter spacing, word spacing and line spacing all factor into readability, communication and expression. Never depend on automatic spacing.

• Color should enhance the message and expression and not hinder readability.

• Typography should be appropriate for the message and audience.

• Rather than mixing fonts, consider using variations of one font (size, color, italics, bold, underline, etc.).

• Avoid novelty or decorative typefaces
Factors that enhance legibility

1) Positive and negative space relationships

2) Distinctiveness of individual letters

3) Thoughtful letter, word and line spacing

4) Strong value contrast between letters and background

5) Word placement to encourage eye movement in the correct reading sequence.

-Articles written by president/officers -Articles submitted by readers

-Articles written by others -Quick tips

-Resources (website URLs, addresses, etc.) -Famous quotes

-Frequently asked questions -Letter from the editor/president

-Contest announcements -Comic strips

-Crossword puzzles or similar games -Top ten-type lists

-Masthead (list of contributors) -Business contact information

-Industry-related statistics or Industry news -New product/service announcements

-Calendar of events -List of contacts

-Featured product/service -Column written by a contributor

-Coupons -Recipes

-Photos -Results of a reader survey

-Product reviews -General announcements

-Classified ads -Birthdays or anniversaries

-Historical events/dates -Member profile

Club Visits

Corvette Clubs who choose to visit the Museum for a special “Club Weekend” can experience the Museum in a totally unique way. Our team can assist with customizing your trip to suit your club’s interest and schedule. Your club is welcome to visit anytime during the year, but we do recommend planning your visit when there is not an event if you would like activities to be club specific. Below you will find a list of activities we can assist or plan for your weekend.
Club Visit Package – Plant

This special package includes a guided NCM tour, Plant tour, boxed lunch from the Corvette Cafe and special commemorative hard card with lanyard. $25 Members / $30 Non-Members
Club Visit Package- Planes, Trains and Automobiles

This package includes guided tours of the NCM, Aviation Heritage Park and the Historic Train Depot, boxed lunch from the Corvette Café and special commemorative hard card with lanyard. $30 NCM Members/$35 non-members.
Add-ons

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  NCM Motorsports Park Hot Laps - $45 per car
  
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    Participants drive their own car in a lead-follow format for just over four laps on the 3.2 mile road course above highway speeds. Individuals and car clubs of all marques and sizes are welcome and we accommodate a group maximum of five cars per touring group. Reservations are highly recommended.
    
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  Maps and Road Tours
  
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    Kentucky has many beautiful “Corvette” roads just waiting for clubs to enjoy. Maps are also available from the Tourism Desk for clubs that would like to venture out on their own and we have sample road tour maps available. If you are looking for even more activities to pack into your trip to Bowling Green, check out some of the other area attractions on the Bowling Green Area Convention and Visitors Bureau website.
    
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  Volunteer Projects
  
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    Some clubs like to contribute to the NCM with their time and talent. We always welcome this assistance
    

Ambassador Name: _______________________ Club________________________________

Points needed for Master Ambassador: 200 Date: _________________

Points needed to remain an active Ambassador:50 Total Points: _______________

Category	Points	Description/Names	Points Earned
Club Lifetime	25
Lifetime	20
Senior Individual	15
Club	10
Individual Family	5
Small Bricks	10
Larger Bricks	20
Banner	5
Donations	1/$50
Attend Event	10
Club Visit	20
Ambassador Meeting	20
Volunteer	5/hr
Insurance quote	2
Policy written	5
Club newsletter	2/issue
Meeting Present	2/meet
Delivery	10
Raffle Tickets	1/ticket

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  All membership points are for new/renewal, not to count club members with Lifetime memberships every year.
  
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  All points are based on activity from July 1 – June 30 each year.
  

Ambassador Worksheet

Directory: wp-content -> uploads -> 2018
2018 -> December, 2014 table of contents
2018 -> Executive Director’s Report
2018 -> Federal contract awards in georgia december 2017
2018 -> For immediate release, please: north coast rep explores the accidental nature of life in the west coast premiere of
2018 -> Beaufort yacht & sailing club
2018 -> Inundation of the Heartland Tropical Storm Agnes and the Landscape of the Susquehanna Valley Abstract
2018 -> Hayley kiyoko releases new song "let it be" breakthrough pop artist unveils final track from highly anticipated debut album
2018 -> Gray zone’ warrior franklin d. Roosevelt
2018 -> 2018 ileeta conference Course Descriptions and Instructor Bios by Instructor Name
2018 -> Announce new studio album attention out may 4TH

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