Bringing Ritual to Mind Psychological Foundations of Cultural Forms



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Chapter overview

The transmission of cultural knowledge (not just religious knowledge) depends substantially on human memory. Presumably, this is uncontro- versial with respect to non-literate cultures. Thus, examination of current memory research and especially research on memory in natural contexts may well contribute to our understanding of cultural transmission. In this chapter we shall examine two sorts of ritual arrangements that cor- respond to the two attractors we identified above and that seem to abet the accuracy of human memory for actions.

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In the next section we briefly examine the first attractor. That attractor focuses on repeated rituals with low levels of sensory pageantry that rely on performance frequency to insure their faithful recollection and trans- mission. We shall briefly survey psychological research on memory for routines and materials with which we are thoroughly familiar by virtue of frequent exposure or rehearsal. Our treatment is concise, because the ef- fects are uncontroversial. At the end of the section we also develop a brief for taking special interest in secret, infrequently performed, non-repeated religious rituals in small, non-literate cultures.



On pages 56–64 we examine experimental studies pertinent to our second attractor position. There we review some especially suggestive findings from the past decade or so concerning outstanding recall for some extraordinary episodes that occurred outside psychologists' labo- ratories and independently of any experimentalists' manipulations. The classic illustration is the memories of older Americans for where they were when they heard John Kennedy had been shot. People reliably re- gard these so-called “flashbulb memories” (Brown and Kulick, 1982) as uncommonly vivid. They also usually reflect uncommon confidence in their accuracy.

Before exploring in the final section the implications of this research for religious ritual systems, we introduce on pages 64–72 the special prob- lems for cultural transmission and memory that the Baktaman system of initiations presents. This case is nearly a perfect illustration of a system that faces the dilemma of relying on human memory for the transmission of cultural knowledge while simultaneously erecting tall barriers to ac- curate recollection. We devote the remainder of this section to reviewing Fredrik Barth's commentaries on how the Baktaman and other Mountain Ok groups in central New Guinea handle this dilemma.

The final section of the chapter aims to substantiate three claims. The first is that religious rituals in non-literate cultures often approximate the kinds of circumstances and manipulate many of the variables that the experimental literature indicates do make for accurate flashbulb memories. In short, some religious rituals seem to migrate to our second attractor position. One way to cut straight to the heart of the argument of this and the next three chapters is to point out that these rituals are always special agent rituals, i.e., non-repeated rituals of odd-numbered types.

Our second claim is that emotional arousal can help to enhance the accuracy of our memories for such episodes, but our third is that the mere consolidation of narratives — in the course of what may be numerous “retellings” of “our” stories to others — may not be necessary to explain every naturally occurring case of extraordinarily accurate recall. In the

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course of this discussion we shall advocate what we call the “cognitive alarm hypothesis. ”



In the final section we offer a brief meditation on ritual innovation among the Baktaman and an argument that mnemonic accuracy cannot be irrelevant to cultural transmission. We then end with an analytical sum- mary of the materials in this chapter with an eye toward their implications for religious ritual patterns.

We should stress that we regard this consideration of psychological and ethnographic materials as a two-way street. Familiarity with psychological findings concerning human memory will aid our understanding of reli- gious ritual materials; however, the religious ritual materials we examine also provide a unique backdrop for assessing hypotheses about memory that have arisen in experimental psychology. The persistence and conti- nuity of some non-literate, “traditional religions” for hundreds — perhaps even thousands — of years (at least until they faced such destabilizing forces as missionaries, colonialism, industrialization, world wars, and television) should begin to clarify why the study of the transmission of such religious knowledge might prove suggestive for research on memory. Putting this claim even more sharply, the transmission of secret, infre- quently performed, non-repeated religious rituals of extensive duration in non-literate societies seems to pose as formidable a challenge for long- term memory as social life is ever likely to present. Understanding that process, therefore, may offer insight into some variables that contribute to effective long-term recall. To put all of this a bit more tendentiously, we are, in effect, suggesting that the religious systems of some of the most isolated, technologically undeveloped cultures in the world have, perhaps for millennia, regularly exploited many important variables that only recently systematic, scientific research has discovered enhance recall.


Frequency effects and memory for cultural materials:psychological findings

The first attractor position we identified above relies overwhelmingly on the frequent performance of rituals to insure their comparatively faithful recollection. A broad range of experimental findings in cognitive psycho- logy indicate that the frequent performance of religious rituals should en- hance the probabilities of their subsequent recollection (all other things being equal). Both frequent exposure to rituals and frequent rehearsal and performance of rituals will increase the probabilities that they will be reliably remembered. Although most participants in most religious sys- tems usually only have to recognize rituals, a subset of those participants, whom we shall call the “practitioners” of religious rituals (e.g., priests),

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must meet a more difficult standard. These individuals, who must actually perform the rituals again, must be able not merely to recognize them but to recall them as well.



Psychologists have produced a mound of experimental evidence indi- cating that greater amounts of cognitive processing with particular items will improve memory for those items. Whether through repeated exposure or active rehearsal, “in general, the more processing information receives, the better it is remembered” (Barsalou, 1992, p. 118). Classic experi- mental papers have documented these effects. Endel Tulving (1962) has shown that the more often subjects are exposed to a stimulus, the better they remember it. Dewey Rundus (1971) has shown that the probability of recall for items increases linearly with the number of times the subject has rehearsed the items earlier.

These are circumstances, tried and true, that religious ritual systems have regularly exploited. High performance frequencies solidify mem- ory for many religious rituals — a critical contributing condition for their persistence as cultural forms. Participants perform some religious rituals repeatedly — sometimes even daily — so that such rituals become as familiar as any other daily routine.

Psychologists construe the cognitive foundations of memory for such actions in terms of scripts. Arguably, a ritual is a prototype of a scripted action. A script is a cognitive representation for “a predetermined, stereo- typed sequence of actions that defines a well-known situation” (Schank and Abelson, 1977, p. 41). The script gives shape to recollections for such actions, since it is “a knowledge structure in long-term memory that specifies the conditions and actions for achieving a goal” (Barsalou, 1992, p. 76). Although participants may be unable to distinguish particular past performances, the attributes those performances share constitute the framework of the thoroughly familiar routine that the script represents. The scripts, rather than representations of individual episodes, are the resulting knowledge structures that inform recollection.

When participants perform rituals routinely, their actions become part of a script. That means, among other things, that they become habitual and automatic. Their memory for carrying out these action sequences is largely procedural (rather than declarative). Participants may have a much richer sense of how to proceed than they have for what they are doing (Barth, 1975, chapter 25, and Rubin, 1995). Even if participants are largely incapable of formulating this knowledge propositionally about how to proceed, they still know how to do what must be done. Their knowledge is implicit. (See Roediger, 1990 and Reber, 1993. )

The relative stability of many religious rituals results, at least in part, from the accurate memory that results from their frequent performance.

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Frequently encountered instances of the same form leave less room for distortion in memory. Even if each new performance of a ritual presents an opportunity to introduce variation, when memory for that ritual is robust, new performances may, in fact, tend to forestall variation. That process does not completely explain ritual stability, though, since, in part, it presumes it. At least two other considerations also contribute to the stability of religious rituals.

One of these considerations is the peculiar character of their publicity. Religious rituals regularly require activity that is both collective and co- ordinated. Such coordination presupposes participants' abilities to an- ticipate one another's actions. Since the success of religious rituals often depends upon the cooperation of numerous participants, this imposes constraints on their performance.

A second consideration concerns the special sort of cultural represen- tations associated with religious rituals. Reducing variation is a mark of religious ritual action (Staal, 1979). Typically, (substantial) variation is not tolerated in religious ritual, because the relevant CPS-agents forbid it. Many religious representations and those concerning CPS-agents, in particular, possess practical and epistemic authority that is renowned for being automatic and overwhelming. If the gods dictate actions of a specific form, participants usually comply.

Both the frequency and the stability of many religious rituals facili- tate their retention. What makes for good recollection, though, may not make for good communication. Frequent repetition may produce reliable memory, on the one hand, but, on the other, the frequent repetition of a cultural representation may diminish the attention people give that mate- rial. Familiarity with cultural representations may not breed contempt so much as it eventually just breeds indifference. Harvey Whitehouse (2000) construes such indifference as one mark of what he calls the “tedium effect, ” which results from doing the same old thing time after time after time. Figure 2.2 exhibits the region within the space of possible ritual arrangements that the tedium effect threatens.

Sperber claims that the constant repetition of cultural representations tends to diminish their cognitive relevance, i.e., their ability to provoke comparatively large numbers of inferences without much cognitive effort. “The repetition of representations having the same tenor may decrease their relevance and bring individuals either to lose interest in them or reinterpret them” (1996, p. 116). He holds that if a frequently repeated cultural representation persists, then our goal should be to explain why it retains its cognitive relevance. Sperber suggests that rituals may retain their relevance because of their effects. Rituals often reorder relationships, resulting in new social arrangements.

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Figure 2.2 The tedium effect

Explicitly connected with an entire constellation of cultural repre- sentations (which collectively make up what we have called a “religious system”), religious rituals as cultural forms are not merely self- perpetuating. Sacrifices to the ancestors, for example, do not only model subsequent performances of that ritual. They also invoke a host of assump- tions about the ancestors (among other things). Performing the sacrifices increases the probabilities of transmitting each of the associated cultural representations. Distinguishing between actions and beliefs is perfectly reasonable, but in cultural evolution these two types of cultural repre- sentations often prove intimately intertwined. To the extent that ritual performances serve as cues for additional religious representations, their

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retention is also a prominent catalyst in the propagation of religious sys- tems generally.



As many scholars have contended (e.g., Goody, 1987), however, liter- acy seems to render most of these concerns about memory for religious materials superfluous, because, for example, literacy enables a religious community to standardize many (though not all!) aspects of rituals and other religious materials in books, manuals, and sacred texts. This largely eliminates any need either for elevated levels of recall or for any other ex- traordinary devices for reaching a consensus about such matters within a religious community. Various new technologies and institutional forms reliably accompany the development of literacy. Formal education is among the most important. Such cultural arrangements can greatly af- fect the knowledge a culture possesses and the cognitive styles it fosters (Scribner and Cole, 1981).

Literacy may also change our standards for what counts as satisfactory recall. Ian Hunter (1985) argues that extended verbatim recall for a text of fifty words or more occurs only in literate cultures. This claim is not uncontroversial. Whitehouse (personal communication) maintains that evidence exists of more substantial verbatim recall of linguistic materials in non-literate societies than Hunter allows for. (See chapter 3. ) Still, most of the time humans are notoriously weak at remembering extended passages word for word without the aid of an independent, authoritative text (or other form of inscription) to guide them.

David Rubin (1995) cautions against imposing unrealistic expecta- tions — grounded on transactions in literate cultures — on memory and transmission in oral traditions. He notes that although the singers of epics within existing oral traditions (embedded in larger literate cultures) may claim the ability to sing familiar epics verbatim, even comparisons of multiple performances by the same singer fail to sustain those assertions. Claims to remember cultural materials of any substantial length “word for word” typically depend upon possessing literacy (or tape recorders). Without such aids it is difficult to see how extended cultural performances could be evaluated so exactingly.

The accomplishments of the singers Rubin studied (following Parry, 1971 and Lord, 1991) are impressive, though. Through extensive expo- sure the singers of epics and ballads have developed not only a solid familiarity with the contents of specific pieces but a tacit mastery of their respective genres' constraints as well. Rubin shows how multiple constraints on the forms of such materials render them quite regular on many fronts and jointly impose substantial restrictions on the range of viable variation. Considerable minor variation in representations can arise without violating participants' perceptions that they are dealing with

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yet another token of the same cultural type. It is a combination of current values and perceived variation, as much as actual variation, that matters. The critical issue is not just whether representations have, in fact, un- dergone change, but also whether participants notice that change and whether those changes matter to them. The relevant community may acknowledge a wide range of versions as tokens of the same type. (If par- ticular rituals are types, then particular performances of those rituals are tokens of those types. )



Although the various constraints each genre imposes on its materials restrict their modification, by no means do they rule it out altogether. Thus, Rubin's discussion provides many of the critical details that stand behind Sperber's general claim that: “In an oral tradition, all cultural representations are easily remembered ones; hard-to-remember repre- sentations are forgotten, or transformed into more easily remembered ones, before reaching a cultural level of distribution” (1996, p. 74).

Our conceptions of both the conditions of transmission and the result- ing processes of recall should not rely upon the model of these processes exhibited in parlor games. There the model has been to restrict the trans- fer of some piece of information “from one person to the next with no individual seeing more than one version… In oral traditions, it would be unusual for this pattern to occur. Many versions of the same piece are heard, often from different people” (Rubin, 1995, p. 133). The inter- personal connections, according to Rubin, are multifarious — like those between the nodes in a net rather than like the sequential links in a chain. Frequently, participants have multiple experiences with (what they regard as) the same cultural materials. Nor are performers typically restricted to a single performance.

Often multiple versions of some cultural product circulate, all of which fall within the scope of admissible variation. Communities of participants collectively uphold these practices. They sanction instruction, consulta- tion, rehearsal, and performance as well as tacit negotiation of the range of acceptable variants. These practices of the engaged community are at least as responsible for the retention and transmission of such materi- als as any prodigious mnemonic accomplishments of individual cultural experts. (We shall return to these issues in the final section. )

Rubin's study concentrates on oral traditions embedded within liter- ate cultures (e.g., ballad singing in North Carolina). He holds that these oral traditions seem to enjoy lives of their own, comparatively insulated from the impact of literacy on both the practitioners and the larger culture. 7 This insulation bears on production. For example, Rubin (1995, pp. 282–284) reports that when asked to compose a new ballad about a train wreck, three of eight North Carolina ballad singers commenced

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singing their compositions immediately after reading the newspaper ac- count of the incident. This insulation also bears on the assessment of performances. Although, when tested from six to twelve months later, these singers showed recognition memory well above chance for their own stanzas, not one could recall even a single stanza from the ballad he had composed. The point is that such limitations in no way impugn these subjects' status as expert ballad singers. The cultural systems un- dergirding such practices enlist social and cognitive dynamics that largely operate independently of the influences of literacy.



A useful strategy both for glimpsing these forces in isolation and for learning what other cognitive devices assist in the propagation of religious systems is to study the transmission of such materials in the absence of literacy and any other cognitive prostheses involving symbolic codes. This is to study the transmission of religious systems in settings that more closely approximate the emergence of such systems in prehistory.

Rubin is less helpful here. His comments about the connections be- tween literacy and religion reflect the prevailing biases of most contempo- rary scholarship on that topic, inadvertently favoring the few (text-based) “world religions” over the thousands of religious systems that have ex- isted in completely non-literate settings in human history. Rubin sug- gests (1995, p. 320) that it is quite difficult to imagine “religion without writing, ” yet religion as a cultural form predates the invention of writing and to this day some religious systems prevail exclusively in non-literate cultures. (See Donald, 1991, Lawson and McCauley, 1993, Mithen, 1996, and McCauley, 2000. ) How do small communities of non-literate hunter-gatherers or practitioners of primitive forms of agriculture without sophisticated technology or permanent settlements remember and trans- mit religious rituals that are lengthy and elaborate?

That question's import is especially striking once we contemplate that under such conditions life is often notoriously nasty, brutish, and short. The first two adjectives may no longer be politically correct, but the third is uncontroversial. The evidence about peoples at the dawn of human history as well as about traditional societies even in the twentieth century indicates that average life spans are very short. Barth, for example, notes (1975, pp. 25 and 270–273) that the Baktaman of New Guinea are “essentially limited to two living generations. ” (In 1968 only six of eighty- two persons below puberty had a living grandparent, and thirty-nine had lost one or both parents. ) Such societies do not have the benefit of a large cohort of elderly cultural experts. Barth (1975, p. 260) reports that another Mountain Ok group, the Augobmin, lost all of the members of their most senior generation in a very short time and, consequently, lost

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the final three stages of male initiation in their religious system as well. The fragility of cultural knowledge in these settings is palpable. (See too Barth, 1987, p. 48. )

In such circumstances the frequent performance of rituals will usually suffice to insure accurate memory for the rites in question. The first at- tractor involves repeated rituals with high performance frequencies and comparatively low levels of sensory pageantry. Participants develop scripts for these rituals. Scripts can specify an extensive series of connected actions. Once they possess such scripts, participants usually perform these sequences of actions automatically, without much conscious reflection. Although their repeated performances may not be perfect copies, partici- pants' retention levels are often quite remarkable, even by the standards of technologically sophisticated, literate cultures. Transmitting these rituals seems to rely on little else.

Still, frequency effects cannot explain participants' memories for all religious rituals, because some occur quite rarely either in the life of the community or, at least, in the lives of individual participants. The classic rites of passage are the most obvious examples of the latter sort (though they are not the only ones). Most religious systems initiate indi- vidual participants only once, hence these rites of passage are examples of (odd-numbered)“non-repeated” (special agent) rituals. Still, in many religious systems participants can observe such non-repeated rituals even when they are not directly involved in them themselves. So, frequency may influence memory for these rituals too, at least when they are pub- licly accessible. In some religious systems, though, three further circum- stances — either separately or in combination — pose additional barriers to explaining recollection for all such rituals exclusively on the basis of frequency.

First, in many religious systems these rituals are not widely accessible. In these systems most participants experience these rituals only once, viz., on the one occasion when they go through them themselves. Second, often not only is each participant's experience private, but demands for secrecy discourage after-the-fact disclosures. Many religious systems sur- round all or parts of these non-repeated rituals in secrecy. Third, in some religious systems all of the members of some group (usually an age cohort) undergo such rituals at the same time. Depending upon the range of ages included, this can make for extremely infrequent performance of these rituals (so that their accessibility hardly matters). Barth (1975, p. 45) estimates, for example, that approximately ten years on average separates successive performances of any of the various degrees of male initiation among the Baktaman.

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How are these special agent rituals, at least some of which are quite rarely performed and shrouded in secrecy, retained and transmitted – especially in non-literate societies? These are rituals that are guaranteed to cluster around our second attractor position.



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