Cluster Report 1: Alternative Car Use



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2.2Car pooling


The two new car pooling measures in this cluster are summarised in Table 2.3.
Table 2.3 Implementation of car pooling measures

City

No.

Title

Description of measure

Innovative aspects

Craiova

M06.04

Flexible services for industrial areas in Craiova


● Introduced new car pooling scheme for employees of public transport provider, RAT

● Website application to help match potential participants by their address and walking distance - generated 33 groups of 3-5 people

● Municipality provided free parking area near to company headquarters, with free space for each pooled car (at least 3 participants)

● Access to parking lot restricted - cars must be registered beforehand

● Scheme run as pilot over 2 months


● Promoted new mode of transport in industrial area not served well by public transport

● Targeted specific user group of RAT employees

● Claim as first car pooling service in Romania


Perugia

6.1

Encouraging high occupancy vehicles - car pooling

● Web portal (‘Fi-Start’) to manage new car pooling scheme, including details of participants, and matching those seeking a ride with those offering one

● Parking site piloted in Engineering Faculty, in partnership with the University of Perugia

● Automatic barrier provides access to 50 spaces for pooled cars (with at least 3 registered car-poolers per vehicle)



● New design of automatic barrier, triggered by loop detectors in the road, which is able to verify the simultaneous presence of a minimum of 3 people inside a vehicle (Figure 2.7), by reading their car pool smartcards as presented near the windows (through glass if necessary), and using facial recognition software to confirm the number of individuals

The Craiova scheme introduced a car pooling measure for the employees of RAT, the local public transport operator. Software and a website were developed to record the details of potential participants from the company, and used to match people through their addresses and walking distance to each other by email. This generated 33 pools or groups of 3 to 5 people, i.e. 122 participating RAT employees.


The Municipality then provided parking near the company headquarters, which was served only by trams every hour, with a free space for each pool that had attracted at least three participants. Access to this parking area was restricted - and the number plates of the pooled cars had to be registered and recorded in the database beforehand. Initially, a number plate recognition system was envisaged to operate an automated barrier, which prevented access. However, it was not until October 2012 that the scheme began operating, with access to the pooled spaces protected manually. The scheme essentially ran as a pilot for less than two months, for the purpose of the impact evaluation.
The Perugia scheme was established in partnership with the University, and piloted in their Faculty of Engineering, Santa Lucia. It involved setting up a Web portal, called For Innovation - Start (Fi Start), which was used to match the demand and supply of trips for users registered in the system, i.e. matching those seeking a ride with those offering one. An area within the Faculty car park was marked out, and a barrier imposed to provide access to 50 spaces for the pooled cars, which needed to contain at least three registered occupants. The scheme required a new barrier design, which would be triggered by loop detectors in the road, and linked to cameras that were able to verify the presence of at least three people inside the vehicle (see Figure 2.7 for the prototype version tested).



Figure 2.7 Perugia - prototype detectors as used in automatic barrier for pool car park

The system required three occupants to present registered smartcards near to the vehicle’s windows, which would be detected by antennas placed near the barrier. The system also used the cameras to capture images of the four windows at the side of the vehicle simultaneously, and facial recognition software used to verify the presence of at least three people in the car.



3.Drivers and Barriers

3.1Introduction

Background and methodology1

The main goal of the process evaluation procedure of CIVITAS-POINTER is to develop new findings about factors of success, and strategies to overcome possible barriers during the implementation phase of CIVITAS Plus measures by cross-site analyses of all relevant information. A specific focus lies in the identification of potential barriers, but information on factors of success, such as drivers, is needed as well. Barriers and drivers may differ during the various stages of the measure. Therefore distinction has been made in three different phases:




  1. Preparation phase: the measure is developed in detail and design work for the measure is conducted. At the end of this phase all planning details are fixed, including all decisions and permissions that are a pre-condition for starting the implementation phase.

  2. Implementation phase: the measure is implemented in real life. At the end of this phase the measure begins operation.

  3. Operation phase: the measure is opened to the public, i.e. users are able to increase their utility. The first phase of operation lies within the time-frame of the CIVITAS Plus Initiative and can be analysed and evaluated by CIVITAS POINTER. The long-term running is the outstanding time (beyond the CIVITAS II Initiative) until the measure comes to the end of its life. This could be caused by technical issues, programme termination, end of funding, redesign, or reconstruction.

The process evaluation framework is built upon three information blocks, each of which has his own form. The first block is called measure evaluation and results in the completion of the so called Measure Process Evaluation Form. It should be completed for all measures, not being a focussed measure. The second building block consists of the subset of focused measures. These measures are selected based upon several criteria. One of the criteria was the possibility to conduct a proper Cost Benefit Analysis (CBA). The aim of the focussed measures is to get a deeper insight of the selected measures. The forms which provide information for the two blocks above are completed several times during the programme and functioned as a basis for the completion of the last building block: the process evaluation part of the Measure Evaluation Report Template (MERT).


The raw information of the various forms showed that the drivers and barriers are extremely measure and site specific, however, for analysing and reporting purposes they have been grouped into so called barrier and driver fields. An overview of these fields can be found in Annex 1. Specific and detailed information about the barriers and drivers of the measures is to be found in the individual MERT.

Aim and structure of this chapter


The starting point of the process evaluation at cluster level is that policy makers and other stakeholders are interested in understanding the barriers and drivers that may be relevant for the measures. The process evaluation data of the MERTs were put in a database and analysed on a aggregated level with SPPS for the various sub clusters. (Specific information should be obtained from the individual MERTs.)

The data for 13 measures are available for this cluster on Alternative Car Use, divided into two sub-clusters.

Table 3.1: Sub clusters and number of measures


Sub cluster

Number of measures

Car sharing

11

Car pooling

2

Total

13

An overall description of the cluster is given in Section 3.2 (for background information: see annex 2). Barriers and drivers are described in Section 3.3. The outcome as distillated from the measure information is given in Section 3.4.



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