Marketing Strategies of Walton High-Tech Limited. "It's our product"



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7.3 Appendix


Acronyms and Abbreviations

RB
Rizvi Brothers
HIL
Hi-Tech Industries Limited
B2B

Business to business

B2C
Business to consumer

HR
Human resource
DITF

Dhaka I international trade fair
SOWT
Strengths
,Opportunities, Weakness, Threat
WHIL
Walton Hi-Tech Industries Limited
PPC
Premier Pavilion Category
SPC
Standard Pavilion Category
GGTS
Globe Tigers Summit Awards







© Daffodil International University
32

7.4 References
1. Academia at https://www.academia.edu/5923767/Walton_Bangladesh 2019 .
2. Marketing strategies at https://www.yodiz.com/blog/-types-of-marketing-strategies-and- definition December 2018.
3. Assistant point at http://www.assignmentpoint.com/business/i-report-on-the-market-position- of-walton.html January 2019.
4. Marketing Strategies https://www.yodiz.com/blog/8-types-of-marketing-strategies-and- definition . Literature review at:
https://en.wikipedia.org/wiki/Literature_review .

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