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Plumbing Fixtures Manufacturing



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PEACHTREE-CASE-STUDY
Plumbing Fixtures Manufacturing
Demand for plumbing fixtures is forecast to expand 2.7 percent per annum through 2010 to $5.8 billion. Gains will be bolstered by strong residential and nonresidential repair and improvement activity over the forecast period. In addition, solid growth in new nonresidential building and non‐building construction will benefit plumbing fixture demand, particularly in the institutional and lodging segments. Consumer interest in higher‐end fixtures will aid value demand advances as well. However, a weak new housing environment, highlighted by a decline in single‐family housing completions, will restrain demand. Bathtubs and showers are expected to remain the largest fixture category in 2010, accounting for 46 percent of plumbing fixture demand however, gains for these plumbing products will be limited by a weak new housing environment.
Above‐average growth in demand for whirlpool bathtubs, showers, sinks, and hot tubs and spas will be aided by increasing residential remodeling activity, as the kitchen, bathroom and outdoor living area continue to Increase in prominence in homes. Hot tubs and spas in particular will continue to benefit from personal Income gains as consumers look for water recreation and spa‐like higher‐end fixtures at home. Toilet fixtures (water closet bowls, flush tanks and urinals) will post below‐average gains through 2010, as most of the gains from the low‐flow mandate have dissipated and new housing activity will wane from 2005 highs. Modest gains will be aided by nonresidential construction activity.

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