Technoprenuership1 12 Organisations must recognize the special-interest groups that attempt to influence the organisation’s actions. There is usually news that environmental or human rights
activists were picketing, boycotting, or threatening some organisation in order to get managers to change decision or action. As social
and political attitudes change, so too does the power of pressure groups. Some pressure groups have managed to have not only made changes in alcoholic beverage,
restaurant and bar, and smoking industries but have also raised public awareness about the problems of drunk driving and smoking.
Assessment of the Internal Environment Environmental opportunities establish what an organisation may do the resources of an organisation dictate what an organisation can
dob Organisational resources All organisations have four types of resources they can use to achieve their goals. These are the physical financial human and the system and technological capabilities.
a) Financial resources i) Acquisition of financial resources: Sources of funds area major concern of all organisations.
The three major sources are Sale of equity on stock
Use of
debt issues such as bonds and Internal sources especially net income.
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