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Sales The level of sales is determined both by the quantity sold and prices. The former corresponds closely to the production levels. Recent trends in car
prices are indicated in Table 2.5. A wide variation is observed in the extent of cumulative price increase by makeover the last four years. The largest increase of 82 percent is Cuore of 82 percent followed by Corolla at 63 percent. At the other extreme is Civic with an increase of 22 percent.
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