Three innovation challenges


Customer needs and Markets



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coaster chargers

Customer needs and Markets


Our market size is understandably big due to our product is basic and people would use it on a daily basis, it doesn’t require special needs such as hikers need hiking equipment depending on the place, no it’s a common need. However, it doesn’t make our product less special or less needed, on the contrary, it's unique and the upgraded way of doing something so ordinary. Referring back to the interview we’re able to identify a need (less time, less dirty), satisfy the customers (our product will help them save time and not ruing their clothes), lastly, we can retain our customers because we added a value which is the ability to carry it around everywhere without accidents.

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