Designing, writing-up and reviewing case study research: an equifinality perspective



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Designing, writing-up and reviewing case study research- an equifinality perspective
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Please cite as follows: Verleye, K. (2019), "Designing, writing-up and reviewing case study research: an equifinality perspective", Journal of Service Management, Vol. 30 No. 5, pp. 549-576. https://doi.org/10.1108/JOSM-08-2019-0257

Designing, writing-up and reviewing case study research: an equifinality perspective

Purpose – Several researchers struggle with designing, writing-up and reviewing case study research, but constructing a template for describing and justifying methodological choices is – in contrast with quantitative research – undesirable due to the creative nature of qualitative research. Therefore, this research aims to provide insight into the multitude of paths to rigorous case study research and promote rigorous case study research in the service community.


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