Individual Management Report



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Individual Management Report 2021 Strategic Management (1)

Strategy and Strategists BUSN 09044


Individual Management Report


(65% of module marks)
(2500 words maximum, +/- 10%)


(5pm Monday 22nd November 2021)
Key tasks

  • Identify a public organisation of your choice from the private, government or third sectors that has not performed as successfully as they had planned over the past 3 years.

  • Write a 300 word Executive Summary (30% of assessment mark) that recommends the best strategic actions for the organisation to complete over the next 3 to 5years.

  • Complete a 400 word Strategic Audit of your chosen organisation’s financial and business performance over the past 3 years (10% of assessment mark).

  • Complete a 1400 word Analysis (40% of assessment mark) that explains and justifies the strategic actions you have identified in the Executive Summary.

  • Write up a 400 word Critical Reflection (20% of assessment mark) on what you have learnt whilst completing the management report. This will be must reflect your written preparation for each weekly tutorial.

Please note



  1. A Management Report is not an essay. Detailed advice on the structure and content of Management Reports is on Moodle for your reference and discussion during the weekly tutorials. Any essay submissions will lead to a resit during the next examination period.

  2. An analytical, critical, formal Business English writing style that uses evidence to support or challenge your recommendations is required. Advice is available in UWS library and on Moodle.

  3. Advice on how to undertake and write up your critical reflection during the weekly tutorials and notes are available on Moodle.

  4. Submit only one Appendix of the extensive Library references you have read that reflects the 150 hours of study allocated to this learning and assessment. The Appendix not included in the word count.

  5. You must use the Harvard referencing style, of the sources of all of the information used. Advice on Harvard referencing is available on UWS library web site and on Moodle.

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