246
|
I feel safer with brands that I have seen advertised than with those which I have not
|
|
|
|
|
|
|
248
|
I really hate it when someone telephones me at home and tries to sell me a product or service
|
|
|
|
|
|
|
249
|
I know what brands I’m going to buy, even before I go into the store
|
|
|
|
|
|
|
250
|
I choose products and brands that match my personality
|
|
|
|
|
|
|
251
|
I often enter contests or sweepstakes
|
|
|
|
|
|
|
252
|
In most cases, all brands are the same quality. Other things, such as price, matter a whole lot more
|
|
|
|
|
|
|
253
|
I enjoy working with things more than with people
|
|
|
|
|
|
|
254
|
I pick up on the vibrations of people around me
|
|
|
|
|
|
|
255
|
Political issues affect my brand choice
|
|
|
|
|
|
|
256
|
Junk food is part of my lifestyle
|
|
|
|
|
|
|
258
|
I probably have more friends than most people
|
|
|
|
|
|
|
259
|
I enjoy a good intellectual discussion
|
|
|
|
|
|
|
260
|
I get excited when something is new or different
|
|
|
|
|
|
|
261
|
I’am skeptical and cautious of new or different
|
|
|
|
|
|
|
262
|
A woman is only fulfilled if she can provide a happy home for her family
|
|
|
|
|
|
|
265
|
I have little to expect from the future
|
|
|
|
|
|
|
266
|
I usually switch channels when a TV commercial comes on
|
|
|
|
|
|
|
323
|
There are far too many adverts on TV today
|
|
|
|
|
|
|
324
|
My faith is really important to me
|
|
|
|
|
|
|
325
|
I worry about violence and crime
|
|
|
|
|
|
|
267
|
Religion plays an important part in my life
|
|
|
|
|
|
|
268
|
I would like things to be certain and predictable
|
|
|
|
|
|
|
269
|
I find that the more I have, the more I want
|
|
|
|
|
|
|
271
|
I disregard the rules and conventions that restrict my freedom
|
|
|
|
|
|
|
273
|
The most important function of education is to develop individuality and freedom of expression
|
|
|
|
|
|
|
274
|
There are times when it is right to disobey the law
|
|
|
|
|
|
|
275
|
I consider myself an intellectual
|
|
|
|
|
|
|
279
|
I easily handle ambiguous or uncertain situations
|
|
|
|
|
|
|