Advanced competitive Positioning Assignment -apple Introduction
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| Stakeholder analysis. Apple’s success is partly due to its ability to satisfy stakeholders and corporate social responsibilities (CSR). Stakeholder groups impose demands that translate to corporate social responsibilities, which influence firm performance. In Apple’s case, stakeholders significantly affect the business in terms of customer perception and sales revenues. Considering the continued high value of its brand, Apple effectively accounts for stakeholders in its strategies and policies. For instance, the company addresses stakeholders environmental concerns through a policy on sustainable material sourcing. Apple has a firm and holistic approach in addressing the interests of stakeholder groups significant to the business. These stakeholder groups compel Apple to improve, and Apple affects them by satisfying their interests. Apples stakeholders have varied concerns encompassing product quality and function, business sustainability, employment practices, and financial performance. These interests highlight the need fora holistic approach incorporate social responsibility efforts, which Apple already uses in its aims to satisfy major stakeholder groups.(Refer Exhibit No Stakeholders Map.) Download 352.41 Kb. Share with your friends:
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