Element 3: Update hospitality
industry knowledge © ASEAN 2012 Trainee Manual Maintain hospitality industry knowledge
73 To invest
– in additional buildings, plant, stock, training and advertising To recruit new staff
or to begin staff reductions – to meet/keep pace with the level of trade being experienced or anticipated To alter the focus of their training programs
– to accommodate new directions, identified changes in the workplace and/or legal requirements for the training of venue staff To change its advertising
and promotional campaigns – in order to (for example
Meet what the competition is doing
Exploit an opportunity Generate extra revenue/profit
Improve market share To vary its products and services
– to better meet the identified needs of new/changing markets To vary prices
– in response to marketplace and economic factors.
Element 3: Update hospitality industry knowledge
74
© ASEAN 2012 Trainee Manual Maintain hospitality industry knowledge
3.3 Share updated knowledge with customers and colleagues as appropriate and incorporate this knowledge into day-to-day work activities Introduction When you have managed
to gather updated information, knowledge or skills you must be prepared to share that information and incorporate it into your day-to-day work activities. Remember, knowledge is only power if you actually use it.
Share with your friends: 
