4.9.1 Inventories
Due to the nature of Revival’s restoration centre, very little inventory will be kept on hand. The service offered will be unique to each and every customer specification. The needs of each customer will be assessed and the necessary parts will be ordered when needed. Revival plans to keep a small amount ($10,000) of generic inventory on hand that will be necessary for most jobs; items such as nuts and bolts. This generic inventory will be fairly small items that will be easy and cheap to store. Revival will also have very little need to hold finished goods in inventory since projects will be picked up almost immediately upon completion.
Average days for generic unfinished inventory: 30
4.9.2 Accounts receivable
Although Revival offers a relatively high cost service it may not be beneficial to offer financing or credit to customers. The target market and consumer profiles suggest customers will be able to afford Revival’s services without financial assistance. This approach will save the business from many potential problems associated with giving people credit, such as invoicing, collection policies and people refusing or being unable to pay. This is feasible because the customer will receive monthly bills which must be paid before they can take the finished project.
Average days for our accounts payable: 0
4.9.3 Operating line of credit
Since Revival is keeping a very low inventory, a line of credit will be used to purchase the majority of the supplies and parts required for each job. A $100,000 line of credit that is secured against the building at a rate of prime plus .7 will be more than adequate.
4.9.4 Accounts Payable
Revival’s suppliers offer credit terms of 2/10 net 30 so it is beneficial to take the 2% discount within the 10 days offered based on the following:
Cost of not taking discount = (2%/98%) x (365 days / 20 days) = 36.5%
This means the cost of financing a part through the supplier would be an additional 36.5% whereas the line of credit can finance the part for a mere 3.5%.
Average days for our accounts payable: 10
4.9.5 Cash conversion cycle (CCC):
CCC = Average days inventory + Average collection period – Average Days Payables
CCC = 30 + 0 – 10
CCC = 20
4.10 Business Structure
Revival will be a private corporation due to the following advantages:
Limited liability
Access to Capital
Continuity of business
Income tax deferment
These advantages outweigh the minor inconveniences of paying an annual fee or disclosing financial information. Revival will state a fiscal year end of December 31st for the sake of convenience. The primary shareholders will also form the board of directors and hold various officer positions. This is to take advantage of their various skills and knowledge. After the issuance of 1,000 shares primary ownership will belong to the President/Director with the remaining shares divided among the other five directors. All of these will be Class A preferred shares so each shareholder receives voting rights along with security against bankruptcy and a claim on assets.
Personal Information
|
Position
|
Number of Shares
|
Ownership
|
Skills and Knowledge
|
Aaron Moffatt
|
CEO/Director
|
200
|
20%
|
Concept creator
|
Nicole Batty
|
President/Director
|
300
|
30%
|
Concept creator
|
Bruce Batty
|
Vice President/Director
|
125
|
12.5%
|
Entrepreneur and car enthusiast
|
Rob Greensides
|
Secretary/Director
|
125
|
12.5%
|
Industry Knowledge of car sales
|
Chuck Rust
|
Treasurer/Director
|
125
|
12.5%
|
Entrepreneur and knowledge of auto body industry
|
Curtis Nelson
|
Director
|
125
|
12.5%
|
Entrepreneur and knowledge of car dealership/garage industry
|
Table 4.4 – Shareholder List
4.11 Considerations
Other aspects of business operations have been considered to ensure that Revival encounters no unforeseen issues.
4.11.1 Capacity Limits
Due to the limited amount of car bays and staff members Revival will only be able to accommodate three automobiles at a time. The number of vehicles per year is limited only to the amount that can be annually put through these three bays. The circumstantial nature of each vehicle makes predicting the annual number of vehicles difficult.
4.11.2 Cost of Sales
As previously mentioned the circumstantial nature of this business makes estimations difficult. Revival will maximize the return on service with a 100% margin on labour. The gross profit margin for parts however will be on the low average of industry at 30% in order to attract customers. Schedule 3 in Appendix A explains how these margins will be achieved.
4.11.3 Quality Control
The services provided by Revival will need a limited system of quality control. To ensure that the mechanical staff correctly perform the necessary procedures the vehicle will be evaluated before being given to the customer. These evaluations include:
Performance Measurements such as dynamometers
Standardized 100-point inspection
Comparison to Costumer Specifications
To further ensure a level of quality, Revival will offer a limited-warranty for 12 months with the single stipulation that it does not apply to any performance parts. This is an industry norm due to the nature of these parts.
5.0 The Human Resources Plan 5.1 Organizational Structure
The initial organizational structure for Revival will be relatively flat. As Figure 5.1 indicates below the Board of Directors and Officers there are only two levels of employees. The managerial position will initially be held by one individual but in the expansion plan the managerial responsibilities will be divided between two positions. Figure 5.2 shows that the reasoning for this is an increased staff and a more functional organizational structure split into the sales and restoration departments. There will also be an increase in the restoration crew and an additional hunter to accommodate the increase in business.
Figure 5.1 – 2011 Organizational Chart
Figure 5.2 – 2016 Organizational Chart
5.2 Job Descriptions
All Employees will work 8:00 – 5:00 daily and receive 1 hour unpaid lunch break as well as thirty minutes of paid breaks throughout the day. Described below are the responsibilities and duties of each organizational level.
Restoration Supervisor
Daily Tasks
|
Weekly Responsibilities
|
Meeting with Shop Team to review their schedules for the day
|
Plan facilitation and scheduling of new orders
|
Contact Suppliers and order parts/tools as needed
|
Review Shop Team productivity to ensure on schedule
|
Receive and store any parts shipped
|
Check shop cleanliness
|
Assist Shop Team when necessary
|
Ensure stock and cleanliness in offices and reception area
|
Join Shop Team on coffee breaks
|
|
Oversee Reception Area
(greet customers, answer phones, etc.)
|
Monthly Responsibilities
|
Take Car Orders
|
Compile payables from suppliers and deliver to CEP
|
Deal with incoming or out-going vehicles
|
Compile receivables and send bills to costumers
|
Draft contracts with customers
|
Update customers on progress
|
Contact Hunters to determine whereabouts/tasks
|
Table 5.1 – Supervisor Tasks
Shop Team
Daily Tasks
|
Weekly Responsibilities
|
Receive instructions from supervisor
|
Clean Hoist Area
|
Work on assigned project for necessary time
|
Meet with supervisor to review feasibility of next week schedule
|
Take two 15 minute coffee breaks in staff room
|
When completed project move on to next
|
If no new projects available assist shop-mate of do necessary work at shop ie- organize storage, machinery maintenance, etc
|
Table 5.2 – Mechanic Tasks
Hunter
Daily Tasks
|
Weekly Responsibilities
|
Research possible vehicle locations
|
Update vehicle database
|
Travel to inspect/retrieve vehicles
|
Meet with supervisor
| Table 5.3 – Hunter Tasks
5.3 Recruitment Plans
The workforce at Revival requires a high level of skills and knowledge, thus it is vital to acquire people with a certain degree of education and experience. The restoration supervisor must be someone with previous managerial experience and certified as a journeyman mechanic specializing in any area. The shop staff will all be required to have their journeyman certification or an equivalent amount of work experience in their expert areas. To recruit these people, job descriptions and wanted ads will be included on the following:
Workopolis.com
SaskJobs.ca
SaskatoonJobShop.ca
Kijiji
The Star Phoenix
Siast Job Postings
These mediums were selected because of their ability to reach potential employees. However, if these methods fail to yield applicants with the necessary skills, a more active recruitment method of personally contacting current mechanics will be utilized. Enticements such as task variety, enrichment and job autonomy will be used to attract applicants. Revival also plans to attract and retain employees by offering competitive wages. Emphasis is put on building a team that customers can trust and form relationships with.
5.4 Training Programs
There will be no extensive training programs at Revival. Upon arriving at the organization, all new employees will be given a tour of the facility and an explanation of duties, expectations and safety procedures. These individuals will be professionals that know how to perform their tasks, rendering a formal training program unnecessary at this point.
After expansion, Revival will consider hiring trainees who will be provided with on-the-job mentorship and training. These trainees will also be offered the chance to have their apprenticeship costs subsidized upon an agreement of further employment.
Revival will promote a family culture with an emphasis on car enthusiasm. This will be done by treating the employees as individuals and always focusing on the value they bring to the organization. The strategies for this plan are as follows:
Constant acknowledgment of achievements in the form of written or verbal recognition and commemorative images displayed in the reception area
Personalized rewards after completion of goals or for special occasions
Sponsor employee attendance at any local car events
Encourage employee use of equipment after hours
Annual employee trips or events
This will foster employee commitment and provide meaning to their work. The purpose of this strategy is to make the staff feel valued, as well as to create an environment where they feel empowered and able to do their jobs well. Revival will strive to provide its staff with a job they enjoy doing every day.
5.6 Labour Break-down
Table 5.3 explains all the components that make up the labour expenses for Revival. It includes all the extrinsic rewards and benefits that will be provided by management. As mentioned before, an expansion is planned after five years of successful operations which explains the increase in labour costs for 2016. The high expenses of this table reflect the emphasis Revival will place on recruiting an educated and satisfied team of employees.
Table 5.4 – Labour Costs
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