Replies to initial written questions raised by Finance Committee Members in examining the Estimates of Expenditure 2012-13 Director of Bureau : Secretary for Commerce and Economic Development Session No. 12 File name : cedb(cit)- doc
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- Examination of Estimates of Expenditure 2012-13
Question : It is stated in the Matters Requiring Special Attention in 2012-13 that the Trade and Industry Department will implement measures to support Hong Kong enterprises in developing their brands and promoting sales in the domestic market. Would the Administration please advise this Committee about the specific details of the measures, result indicators and the expenditure involved? Asked by : Hon. LAM Kin-fung, Jeffrey Reply : The Trade and Industry Department (TID) has endeavoured to assist Hong Kong enterprises in developing brands and exploring the Mainland and overseas markets. Its SME Export Marketing Fund supports small and medium enterprises (SMEs) in marketing promotion activities; while the SME Development Fund provides financial support to industrial and trade organisations, support organisations and professional bodies to carry out projects which enhance the competitiveness of SMEs. The estimated expenditure of the above-mentioned funds for 2012-13 is $299.6 million. To assist Hong Kong enterprises in establishing their brands and enhancing their competitiveness in the Mainland and overseas markets, in 2012-13, we will also strengthen our co-operation with the Hong Kong Trade Development Council, local business associations and other relevant organisations and continue to organise seminars to help enterprises better understand brand development as well as strategies to explore the Mainland and overseas markets. TID will also disseminate practical reference information relevant to brand development through various channels (like brand promotion website). Expenses for organising seminars and maintaining the brand promotion website, etc are covered by the recurrent expenditure of TID. To support Hong Kong enterprises, in particular SMEs, to capture the opportunities arising from the National 12th Five-Year Plan, the Chief Executive announced in the 2011-12 Policy Address a proposal to set up a dedicated fund of $1Â billion to encourage them to move up the value chain and explore and develop the Mainland market through developing brands, restructuring and upgrading their operations and promoting domestic sales in the Mainland. The fund would comprise two parts:
We have consulted the trade earlier and are finalising the operation details of the fund. We plan to seek funding approval from the Finance Committee of the Legislative Council in April with a view to launching the fund by mid 2012.
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