Participation in trade fairs is an important activity for the Kosovo IT industry in terms of international branding and positioning as well as for export business development.
User story & results
As a stakeholder of the Kosovo IT industry I want to participate in trade fairs to increase the international visibility and branding of the IT industry.
As a Kosovo IT company I want to participate in relevant trade fairs so that I can conduct international business development.
Selection of relevant trade fairs should reflect the strategic export markets of the Kosovo IT industry; well-balanced mixture of large-scale international trade fairs (e.g. CeBIT, GITEX) and smaller specialized trade fairs (e.g. Where IT works in Stuttgart)
Team
n.a.
Continuous Improvement
n.a.
5.1.3.5.Implement B2B match-making events
Task No.
3.5
Task name
Implement B2B mach-making events
Priority
1
Predecessor tasks
-
% Complete
0%
Description & rationale
B2B match-making events are an important means for increasing the visibility of the Kosovo IT industry in export target markets and to generate concrete business opportunities for Kosovo IT companies. Furthermore, such events allow for the establishment of international cooperations between STIKK and foreign IT institutions.
User story & results
As a Kosovo IT company I want to participate in B2B match-making events so that I can meet with potential clients, establish international business partnerships and increase my export sales.
Acceptance criteria & indicators
At least 6 B2B match-making events have been conducted in strategic export target markets (DACH, NO, UK, NL)
At least 1 B2B match-making event has been conducted in Kosovo in close cooperation with Norwegian and German partners
Responsible organization (lead)
STIKK
Partner organizations
KIESA, NMFA, GIZ, German Embassy, SDC, WKO, USAID, EU
Task start:
1.10.2014
Task finish
5.12.2016
Overall budget (€)
54,000
Financial sources
KIESA, NMFA, GIZ, German Embassy, SDC, WKO, USAID, EU
Organize and implement at least 1 B2B match-making event in Kosovo in close cooperation with Norwegian and German partners (trilateral match-making event with Norwegian, Kosovo and German companies; focus topics: e.g. e-energy, nearshoring, OSS, etc.)
Programme, presentations, list of participants, evaluation forms
STIKK, NMFA, GIZ
01.10.-10.10.2014
12,000
Comments
Option: Combination with KOSICT Conference; it is advisable to combine B2B match-making events with relevant trade fairs, summits or conferences in the export target markets
