10 Tips for Creating a Website that Brings in More Traffic
Anyone who creates a website likely wants to increase their traffic and reach more people, but many websites are not optimized after they're made. Websites that are not correctly optimized quickly lose any of their attractive qualities and prevent visitors from discovering the page. When you're ready to get started and boost your visitors, there are a few important tips to follow to optimize the website properly with proper coding and by eliminating any bugs.
1. Use Social Media
Take advantage of different social media platforms to promote your content and target your audience. Use Instagram to show off photos of your products or services, and use Twitter to engage your followers with short phrases that are personal.
2. Use Long-Tail Keywords
You can make it easier for users on the Internet to find your website by using long-tail keywords, which are often used in the search engine. Using trending keywords will allow you to integrate SEO and appear on the first page when the results are brought up.
3. Link Internally to Other Websites
Make it a point to link internally on your website to provide visitors with a great experience and integrate SEO.
4. Have a Presence in the Comment Section
Getting your name out in the industry will require you to have a presence in the comment section to ensure that you interact with your followers and remain personable. You can drive more traffic to your website by adding thought-provoking comments that contribute to the appeal of the content.
5. Use LSI Keywords
One of the most effective SEO strategies is to use LSI keywords, which includes words and phrases like Pinterest, Twitter, LinkedIn, and Facebook page. You should be informed of any algorithms that change to ensure that your SEO efforts are successful.
6. Sell Courses
Show your expertise and skill by selling courses and reaching people who are interested in the topic that you want to discuss. Selling your courses will increase your audience and allow them to refer to your website for more information.
7. Use Content Transformation
Consider integrating content transformation, which will require you to convert one of your blog posts into another format. Transitioning your content into an eBook, infographic, or video to draw more people to the website by allowing the readers to discover your work in a variety of ways.
8. Create Partnerships
Partner with other professionals in the industry to reach other audiences and allow them to learn about your products or services. You'll want to build out referral programs and attract some of your partner's traffic to your own website.
9. Speak at Conferences
Accept invitations to speak at conferences to allow more people to learn about who you are and to get your name out in the industry. At each conference, you can put your Twitter handle or website at the bottom of each slide to promote yourself.
10. Sponsor Meetups
You can reach more individuals by sponsoring meetups through Meetup.com to allow more people to be informed of your website and name. You can sponsor the meetups by paying the bar tab or offering free meeting space as a creative way to advertise your name and business.
About the Author
Caryl Anne Crowne is a contributing author and media specialist for Allegra Marketing. She regularly produces content for a variety of blogs that center around digital business solutions and ideas.
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