Job Title Digital Editor

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Job Title

Digital Editor



BBC Grade



BBC Comedy



Line Manager

UK Controller of Comedy Production

About BBC Comedy

BBC In-house Comedy ( is the biggest producer of comedy in the UK and prides itself on working with the very best in comedy talent - established and new - both on and behind the screen, and is responsible for some of the country's most-watched and loved comedies across radio, online and all four BBC TV channels. In the last few months alone, the department has won 14 prestigious awards including BAFTAs, Rockies, RTS Awards and National Television Awards.

Role Context

The Digital Editor will work closely with the Head of Department, Executive Producers in TV and Radio Comedy and their team of producers to develop, produce, and support BBC3 short-form output, Taster, Feeds, and other digital projects and partnerships.

Purpose of the Role

The role will deliver a coherent, consistent digital experience for our genre, and support the team in all digital efforts. This role requires a strategic thinker who can shape a 3-year plan, and who can support the editorial team in delivering on this strategy. The primary aim of the role is to support and upskill the editorial team as a whole, integrating digital across the department. The ideal candidate will demonstrate an ability to share information and work in partnership, not just to lead but to foster collaboration.

Key Accountabilities

  • To oversee and formulate the department’s digital strategy, as we look forward to BBC Studios.

  • To build relationships with executive producers and producers to provide end-to-end collaborations on development opportunities for digital slots.

  • Responsible for the development of departmental social media output and resourcing, and to integrate our social media presence into our wider-digital offering.

  • To liaise with stakeholders across the BBC such as BBC Taster, BBC3, iPlayer and the central social media team to align approach on output and offering.

  • To support executive producers and producers on developing, pitching and producing digital programmes and digital programme elements in line with departmental and network priorities.

  • To liaise with the executive producer team, the development coordinator and UK Controller of Comedy Production to ensure a departmental awareness of digital opportunities and prospects for business growth in the digital space.

  • To feed into management of the digital performance of producers and support their annual appraisals with a view to identifying digital training needs in conjunction with the UK Controller of Comedy Production.

  • To comply all these digital projects prior to transmission, in line with BBC Editorial Guidelines, monitoring production (including quality control) of commissioned digital projects and ensure delivery on schedule and to budget.

  • To liaise with agencies about new and existing digital and comedy talent.

  • To contribute to regular content reviews with colleagues and stakeholders to review core online output, contributing to setting targets and supporting the department in meeting them.

  • To remain abreast of industry trends, digital developments and competitor activity and feed in new thinking.

  • To work closely with our internal communications and publicity teams, audience research and media engagement and others supporting our digital output.

  • To evaluate and learn through ensuring appropriate analysis and measurement of digital reach with colleagues in audience research and media engagement teams.


  • Drive efficiency and effectiveness in everything the BBC delivers to provide value for money for BBC licence fee payers.

  • Comply with the BBC’s policies on Diversity and to apply the principles of the policy when carrying out the role.

  • Contribute to making Comedy a fantastic place to work and to attract and motivate the best people.

Skills and Experience

  • Substantial experience in digital production.

  • Great digital contacts, including agencies & talent in the digital world.

  • A strong knowledge and perspective on what shares online, and on the major players in digital content production.

  • Leadership skills.

  • Ability to deal with talent and develop content tailored to them.

  • A good knowledge of popular culture and its audience and the ability to convert this knowledge into digital comedy content.

  • Understanding of a wide variety of the department’s comedy output and audience.

  • A thorough understanding of BBC Producer guidelines and knowledge of the law as it relates to broadcasting. Knowledge of BBC policies.

  • Awareness of the BBC’s Diversity, Fair Selection, and Health and Safety Guidelines.

  • A working knowledge of budgets and financial monitoring.

  • Knowledge and experience of multi-media development and production in the commercial market.

  • Proven organisational skills, ability to respond positively and flexibly to change.


Editorial Judgement

Demonstrates balanced and objective judgement based on a thorough understanding of editorial guidelines, target audience, programme and department objectives. Makes the right editorial decisions, taking account of conflicting views where necessary.

Creative Thinking/Imagination

Is able to transform creative ideas/impulses into reality. Can look at existing situations and problems in novel ways and come up with creative solutions.


Can maintain personal effectiveness by managing own emotions in the face of pressure, setbacks or when dealing with provocative situations. Can demonstrate an approach to work that is characterised by commitment and motivation.

Managing Relationships

Able to build and maintain effective working relationships with a range of people.

Planning and Organising

Is able to think ahead in order to establish an efficient and appropriate course of action for self and others. Prioritises and plans activities taking into account all the relevant issues and factors such as deadlines, staffing and resource requirements.

Influencing and Persuading

Ability to present sound and well-reasoned arguments to convince others. Can draw from a range of strategies to persuade people in a way that results in agreement or behaviour change.


The ability to get one’s message clearly understood by adopting a range of styles, tools and techniques appropriate to the audience and the nature of the information.


  • Original thinking in the work that you do, always seeking to unlock creativity and bring new and unexplored ideas to life.

  • Continually seeking new ways to bring audiences and communities into the heart of your work.

  • Always open to new ideas and will connect with people inside and outside the BBC.

  • Responsibility for your decisions and actions, ensuring you are acting in the interests of the BBC, its values and the values of public service (as appropriate).

  • A can-do attitude and a determination not to allow the first hurdle to be a barrier to your ideas, work or career.

July 2015

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