Market research report


Figure 4- Vegetarians have a better temper than meat eaters



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Figure 4- Vegetarians have a better temper than meat eaters


There are 4 respondents have the same opinion of vegetarians does not have a better temper than meat eaters because they think that a person’s temper cannot be measured by his or her diet. Conversely, there has a female respondent think that gong vegan can really help in improving temper due to vegetarians are usually highly disciplined and having more patience towards everything.



Insights

The insights which found in the interview phase can be explained into:



  • Female respondents are more acceptable to vegetarianism because they want to be closer to the trends of social media and they mostly pay great attention about their figure which going vegan will not cause obesity.



  • Male respondents are not that actively agreed in vegetarianism as they believe in eating a variety of different foods to maintain a healthy state of the body.



  • Both female and male respondents have the consistent perceptions in the fourth theme which they agree with eating habits cannot determine a person’s temper.



  • Female respondents are more likely to believe vegetarianism can bring a comprehensive nutrition to themselves instead of eating meat.



  • Male respondents do not agree with vegetarianism will be the mainstream of eating habits in the future.



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