The First Gala of Sport Sponsors brought about the first venerable title! On 17 November, the Polish Chamber of Sport announced in Warsaw the contest’s results. The venerable title of a “Sponsor of Polish Sport” was awarded to Kompania

The contest was organized jointly by the Polish Chamber of Sport and Canal+. Its goal was to pay homage to entities supporting Polish sport. The venerable title of a “Sponsor of Polish Sport” was awarded to nine organizations, including Kompania Piwowarska SA.

Rob Priday, President of Board at Kompania Piwowarska received the award on behalf of the company. The much celebrated night was topped with a “Wojak Boxing Night” gala, a unique event in the history of Polish sport. For the third time, Poland hosted an event modelled by exclusive boxing galas popular in US and Europe where sport is combined with a social outing. The event was supported by Wojak brand from the portfolio of Kompania Piwowarska.

“At that time, Kompania Piwowarska was for the first time the Chief Sponsor of the Polish Olympic team. In the following years, during Games held in Nagano, Sydney, Athens and Salt Lake City, Polish athletes were proudly supported by Tyskie, Poles’ favourite beer. The brand accompanied Polish Olympic sportspeople in Beijing, Vancouver and at this year’s Summer Olympic Games in London. However, the company supports more than just Olympic athletes.”

In the past, Kompania Piwowarska sponsored the national football team as well as numerous speedway and football clubs all over the country. Right now Tyskie is a sponsor of Vive Targi Kielce handball team, KMŻ speedway team from Lublin and PGE Marma Rzeszów to name a few.
“Lech brand has also been involved in the Polish sports movement. Since 1 July 2012, the regional sub-brand Lech Pils brewed by people from Wielkopolska for other people in Wielkopolska has supported its home football team: Lech Poznań. The contract has been signed for 3 years,” Andreasik added.

Equally worth remembering is Wojak brand which actively supports and promotes boxing in Poland. A case in point is the Wojak Boxing Night which topped the contest of “Sponsors of Polish Sport”.

Kompania Piwowarska is the largest brewer in Poland. Hundreds of years of experience in brewing, state-of-the-art technology and rigorous adherence to ‘world class manufacturing’ guarantee highest quality beer. The company's brand portfolio includes best-selling Polish beers: Tyskie, Żubr, Lech, Dębowe Mocne, Redd's as well as international premium brands: Pilsner Urquell, Grolsch and Peroni Nastro Azzurro. Kompania Piwowarska, established in 1999, operates three breweries (in Tychy, Poznań and Białystok) and depots across the country. Kompania Piwowarska is engaged in a number of social programs, addressing poverty- based social exclusion as well as educational programs promoting responsible and moderate drinking. In the fiscal year ended on 31 March 2012, KP sales volume amounted to 13.5 mill hectolitres.

Kompania Piwowarska is part of SABMiller plc, one of the world's largest brewers with brewing interests or distribution agreements across six continents. The group's international portfolio of brands includes premium international beers such as Grolsch, Miller Genuine Draft, Peroni Nastro Azzurro and Pilsner Urquell, as well as market-leading local brands such as Aquila, Castle, Miller Lite, Snow and Tyskie. SABMiller is also one of the largest Coca Cola bottlers outside the US. In the year ended on 31 March 2012, the group reported US$ 5.6 billion in profit (EBITA) and group revenue of US$ 31.4 billion. SABMiller plc is listed on the London and Johannesburg stock exchanges.